PR, marketing and reputation expert, Gini Dietrich, joins host Deirdre Breakenridge on Women Worldwide. Gini is the Chief Executive Officer of Arment Dietrich, a Chicago-based integrated marketing communications firm and the author of two books, Spin Sucks: Communication and Reputation Management in the Digital Age and Marketing in the Round: How to Develop an Integrated Marketing Campaign in the Digital Era.

On the show, Gini discusses how sex sells, analyzing the celebrity brand transformation of Miley Cyrus, who transitioned from wholesome, teen Disney star to sexy, twerking, wrecking ball music artist. With respect to companies, she shares the ways they can avoid the “spin” and hype and take a best practices approach to sharing good stories, "honestly, responsibly and authentically” to get their brands recognized. Gini also offers advice to listeners on the importance of building strong relationships and some tips for working with the media, knowing they may help you out when your reputation is on the line.

A little more about Gini Dietrich … Gini is the lead blogger at Spin Sucks, the award-winning PR and marketing blog. Spin Sucks delivers the latest trends, hottest topics, and some controversial analysis on events from the worlds of PR, Digital Marketing and Communication. Gini is also the co-host of Inside PR, a weekly podcast about communications and social media.

You can connect with Gini on LinkedIn and Twitter @GiniDietrich.

Ai Ching Goh, the CEO of Piktochart, joins host DeirdreBreakenridge on Women Worldwide. Ai Ching and her husband, AndreaZaggia, launched Piktochart in 2012, as a web-based infographicapplication, allowing users who don’t have any intensive designexperience to create professional grade infographics, using themedtemplates. Their self-funded start up grew quickly from 2 people to45+ employees today, and the platform serves over 3 millionusers.

On the show, Ai Ching shares her story from corporate America tostart up and getting rid of her Monday morning blues. Building astrong, and supportive culture at Piktochart required frequentinternal sharing and collaboration that has helped to build afriendly working environment in different regions around the world.For Ai Ching, now Monday mornings are filled with smiles andlaughter. Ai Ching also offers her advice on tackling majorchallenges in your career and life, and how to avoid getting burnedout, when you live the dream as an entrepreneur and businessowner.

A little more about Ai Ching Goh … AiChing graduated with a degree in Experimental Psychology from theUniversity of Bristol. She has since "experimented" with InvestmentBanking and Media at P&G. She considers herself an enthusiastin social enterprises, crowdfunding, and growth hacking. She isalso very keen on supporting startups.

You can connect with Ai Ching on LinkedIn

Blanca Cobb, CEO of TruthBlazer and an international body language and lie detection expert joins host Deirdre Breakenridge on Women Worldwide. Blanca uses her behavior analysis expertise and psychology background to get to the truth. She is an ‘in-demand’ media guest who has been featured on HLN's Dr. Drew On-Call, Good Morning America, CNN, USA Today, FOX, ABC, CBS, and NBC affiliates.

On the show, Blanca shares deep insights about the 2016 Presidential candidates explaining their body language and who is “winning” the body language and commanding presence race. She breaks down the signs that show when people are nervous vs. when they are actually being deceptive, from their gestures to their remarks. According to Blanca, improving body language is not gender based but more so about your motivation and willingness to step outside of your comfort zone. Blanca offers several tips on how you can read body language in situations that you don’t always think about, including when you’re on a date, in the workplace and in settings where teens bully other teens.

A little more about Blanca Cobb … Blanca is a Senior Instructor at the Body Language Institute in Washington, DC. She also specializes in coaching different professionals from medical and sales to law enforcement and media, delivering both individual and group training sessions. Training topics range from business-oriented body language cues, to highly specialized industry topics, such as her extensive, and critically acclaimed Detecting Deception series designed for law enforcement.

You can connect with Blanca on LinkedIn

Anita Devlin, co-author of the book, S.O.B.E.R., an acronym that stand for Son of a Bitch Everything’s Real, joins host Deirdre Breakenridge on Women Worldwide. In her book, Anita shares how she felt during the harrowing experience of helping her son navigate his addiction, which has led to his recovery. Anita’s son has been sober for nearly 5 years.

On the show, Anita discusses how addiction is an octopus that affects the entire family and how families become co-dependent. She also stresses the importance of sharing what is going on if you suspect that a loved one has an addiction. Hiding the situation or keeping a secret can have horrible repercussions. Anita offers advice to other parents who are frightened about addiction and their own children. She reinforces how you have to trust your instincts be aware of the warning signs: changes in behavior such as mood swings, friends disappearing and not communicating with the family.

A little more about Anita Devlin … Anita is an addiction advocate. She works with moms who have children struggling with addiction. Anita offers advice and support by speaking at treatment centers and parenting groups throughout New York and New England. Her goal is to make moms feel that they are not alone and to realize addiction is a family disease. The entire family needs to be in recovery / therapy.

Learn more about Anita on her website and you can connect with her on LinkedIn.

A little more about Your Host, Deirdre Breakenridge … Deirdre is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students.

Connect with Deirdre by following @dbreakenridge on Twitter and on her blog at www.deirdrebreakenridge.com.

Jenny Ta, founder and CEO of Sqeeqee joins host Deirdre Breakenridge onWomen Worldwide. Jenny launched Sqeeqee in 2015 as thefirst-of-its-kind social networthing™ site. She’s also known as theCinderella of Wall Street having previously founded two brokerdealer start ups, Titan Securities and Vantage Investments.

On the show, Jenny shares her story, which is a journey fromwelfare to Wall Street. At the age of 5, she escaped Vietnam duringthe war. She left on a fishing boat, and then stayed in a refugeecamp in Hong Kong until she was 8. Jenny eventually made her way toAmerica where she found her path to success. Jenny believes theexperiences during childhood helped to shape her career and gaveher a “never accept no for an answer” conviction. Jenny also offersadvice to listeners on making your dreams become a reality.

A little more about Jenny Ta … JennyTa is a seasoned entrepreneur and has 20 years of Wall Streetexperience. She specialized specifically in the technology sector.Jenny holds an MBA degree in Financial Management and a BS in MISfrom California State University, Fullerton.

You can connect with Jenny on LinkedIn and Facebook

A little more about Your Host, DeirdreBreakenridge … Deirdre is an author, entrepreneur andCEO of Pure Performance Communications. A 25-year veteran in PR andmarketing, she is the author of five Financial Times Press booksincluding her latest titles, “Social Media and Public Relations,”and “Putting the Public Back in Public Relations.” Breakenridgespeaks nationally and internationally on the topics of PR, socialmedia and marketing. She's an adjunct professor at NYU and UMASS atAmherst, a recognized blogger at PR Expanded, and also theco-founder of #PRStudChat, a dynamic twitter chat with PRprofessionals, educators and students.

Connect with Deirdre by following @dbreakenridge on Twitter andon her blog at www.deirdrebreakenridge.com.

Social PR Strategist, Shonali Burke, CEO of Shonali Burke Consulting, joins Host Deirdre Breakenridge on Women Worldwide. Shonali is an award-winning strategist and an adjunct professor at Johns Hopkins University. She is an international speaker, blogger and educator, sharing her insights with other professionals and brands around the world.

On the show Shonali discusses the changing nature of education from the physical classroom environment to designing the virtual classroom experience for her students. She also shares her thoughts on what it means to be strategic in your communication, especially when it comes to social media, which has to be a part of your overall strategy. According to Shonali, as businesses are required to participate with their stakeholders through social media, executives are still not 100% comfortable. She offers advice to help senior leadership understand how to tie communication to important business outcomes.

A little more about Shonali Burke … Shonali is the creator of the Social PR Virtuoso course, an online and on-demand program she teaches, which launched in November 2015. Shonali’s online course helps professionals to take their Social PR game from “humdrum to Hallelujah” with 25+ workflows, hacks, recipes, formulas and mind maps she has developed throughout her career.

A little more about Your Host, Deirdre Breakenridge … Deirdre is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students.

Connect with Deirdre by following @dbreakenridge on Twitter and on her blog at www.deirdrebreakenridge.com.

Jan Jones, CEO of Jan Jones Worldwide, aninternational speakers bureau, and the author of The CEO’s Secret Weapon: HowGreat Leaders And Their Assistants Maximize Productivity AndEffectiveness, joins host Deirdre Breakenridge on WomenWorldwide. Throughout her career, Jan has surrounded herself withsuccessful business leaders and high profile executives being privyto the unique behind the scenes perspectives of how they functionwith their executive assistants.

On the show, Jan discusses working with CEOs, and what it takesto be an executive assistant, who is viewed as a business partnerand a trusted confidant. She explains there are no shortcuts;you’re working hard and it could be 24/7, managing many differentresponsibilities. Jan explains the role of the executive assistantto help executives understand how they serve as the ultimate PRperson. The assistant must always represent and be an extension ofhis/her boss, from the project work and fielding calls andquestions to interacting with others inside and outside of theorganization. Jan also shares advice on how to manage verydemanding responsibilities, and the best ways to relax in extremelystressful business situations.

A little more about Jan Jones … Prior to starting her business,Jan spent almost twenty years as executive assistant to successfulbusiness professionals, including personal development icon, TonyRobbins, and ten years as exclusive representative for smallbusiness guru and entrepreneurial visionary, Michael Gerber. Janremains a passionate advocate for the executive assistantprofession. She enjoys mentoring assistants and guiding executiveson how to get the most out of the relationships.

A little more about Your Host, Deirdre Breakenridge … Deirdre isan author, entrepreneur and CEO of Pure PerformanceCommunications. A 25-year veteran in PR and marketing, she isthe author of five Financial Times Press books including her latesttitles, “Social Media and Public Relations,” and “Putting thePublic Back in Public Relations.” Breakenridge speaks nationallyand internationally on the topics of PR, social media andmarketing. She's an adjunct professor at NYU and UMASS at Amherst,a recognized blogger at PR Expanded, and also the co-founder of#PRStudChat, a dynamic twitter chat with PR professionals,educators and students.

Connect with Deirdre by following @dbreakenridge on Twitter andon her blog at www.deirdrebreakenridge.com.

Rachel Payne, the founder of FEMInc., which serves diverse audiences with video content thatresonates joins Host Dierdre Breakenridge to Women Worldwide. Builtupon a foundation of cognitive psychology and neuroscience appliedat web scale, FEM Inc. develops technology and drives innovation inmedia and entertainment. Rachel is also the CEO of Prizma, a video engagement platform,which is the first product launched by FEM.

On the show, Rachel shares her passion for video and how it canserve a larger societal purpose. Her work has also focused on howthe media shapes the perceptions of Science, Tech, Engineering andMath (STEM) for girls. She discusses her experience as a women inthe technology space, and how VC fundraising can be a largechallenge for women-owned businesses, Rachel offers her advice toothers who want to launch and grow a business in the techsector.

A little more about Rachel Payne … Rachel was Principal, GlobalStrategic Alliances, at Google where she worked with the topexecutives across the company to develop strategies for the largestglobal media partners including Sony, Disney, NewsCorp and TimeWarner. Rachel identified a unique opportunity to meet a broaderset of user needs for entertainment, that no one else wasconsidering or even prioritizing at the time.

A little more about Your Host, Deirdre Breakenridge … Deirdre isan author, entrepreneur and CEO of Pure PerformanceCommunications. A 25-year veteran in PR and marketing, she isthe author of five Financial Times Press books including her latesttitles, “Social Media and Public Relations,” and “Putting thePublic Back in Public Relations.” Breakenridge speaks nationallyand internationally on the topics of PR, social media andmarketing. She's an adjunct professor at NYU and UMASS at Amherst,a recognized blogger at PR Expanded, and also the co-founder of#PRStudChat, a dynamic twitter chat with PR professionals,educators and students.

Connect with Deirdre by following @dbreakenridge on Twitter andon her blog at www.deirdrebreakenridge.com.

Laura Furtado, the Founder / Owner of DivaGirl, which has six differentdivisions: Fitness, Entertainment, Beauty, Preneur, Nutrition andalso Fashion joins Host Deirdre Breakenridge on Women Worldwide.Her DivaGirl community spans over 13,000 women and she has 28+years of experience in the dance and fitness realms, making herpresence well-known in North America and Europe

On the show, Laura shares her journey from international dancerand choreographer to successful entrepreneur with differentbusinesses. With a mission to empower women, she offers advice tobusiness professionals on how to stay productive and focused, evenduring her most crazy, busy days. Laura also discusses the meaningof success and what success looks like at the end of the day.

A little more about Laura Furtado …Laura is also the owner and founder of Sexy & Wealthy in Heels,educating, inspiring and featuring female entrepreneurs. As ofNovember 2014, she's successfully licensed her programs to 17Canadian and US Cities. It is through her brand that she mentorsfemale entrepreneurs to guide them with their start upbusinesses.

You can connect with Laura on LinkedIn and Facebook

A little more about Your Host, Deirdre Breakenridge… Deirdre is an author, entrepreneur and CEO ofPure PerformanceCommunications. A 25-year veteran in PR and marketing, she isthe author of five Financial Times Press books including her latesttitles, “Social Media and Public Relations,” and “Putting thePublic Back in Public Relations.” Breakenridge speaks nationallyand internationally on the topics of PR, social media andmarketing. She's an adjunct professor at NYU and UMASS at Amherst,a recognized blogger at PR Expanded, and also the co-founder of#PRStudChat, a dynamic twitter chat with PR professionals,educators and students.

Connect with Deirdre by following @dbreakenridge on Twitter andon her blog at www.deirdrebreakenridge.com.

Kristin Sollenne, a rising culinary star and Food Network Judgejoins Host Deirdre Breakenridge on Women Worldwide. She has beenmaking headlines for her contemporary food philosophy, lightened-upItalian fare, and approachable cooking tips, with regularappearances on WCBS’s Morning News and WLNY’s “Live from theCouch,” as well as a feature on NBC’s “Today” show, Fox5 Good DayNew York, and Fox Business.

On the show, Kristin shared her journey from having an interestin cooking to becoming a chef, cookbook author, media personalityand someone who makes headlines for her contemporary foodphilosophy. She also discusses what it was like to cook for TaylorSwift and Seth Rogan and the skills  you need to succeed as achef today.

A little more about Kristin Sollenne…Kristin is also a regular guest judge on Beat BobbyFlay and Kitchen Casino on the Food Network. In 2014, she wasfeatured on season ten of Food Network Star as a mentor to finalistLuca Della Casa and will appear in 2016 as a season finale judgefor Food Network’s Worst Cooks in America. She also adds authorunder her belt with the release of her first cookbook –Domestic Chíc, A Fashionably Fabulous Guide to Cooking &Entertaining by the Seasons.

You can learn more about Kristin on her website and connect with heron Facebook.

A little more about Your Host, Deirdre Breakenridge… Deirdre is an author, entrepreneur and CEO of PurePerformance Communications. A 25-year veteran in PR and marketing,she is the author of five Financial Times Press books including herlatest titles, “Social Media and Public Relations,” and “Puttingthe Public Back in Public Relations.” Breakenridge speaksnationally and internationally on the topics of PR, social mediaand marketing. She's an adjunct professor at NYU and UMASS atAmherst, a recognized blogger at PR Expanded, and also theco-founder of #PRStudChat, a dynamic twitter chat with PRprofessionals, educators and students.

Connect with Deirdre by following @dbreakenridge on Twitter andon her blog at www.deirdrebreakenridge.com.