Women Worldwide with Deirdre Breakenridge

We hear a lot about the customer experience, but should you start with the customer experience? Maybe it would be better to start with the internal experience of your own people.

My guests today are Dr. Rachel MK Headley and Meg Manke they are senior partners at Rose Group Int'l where they developed their proprietary leadership framework. This allows leaders to solve team problems, address generational issues, manage changes, and address goals. They are also co-authors of iX Leadership: Create High-Five Cultures and Guide Transformation.

Rachel is a Mensa PhD scientist, a Project Management Professional, TEDx speaker, and is on the Council of Trustees for South Dakota State University. Meg is a culture and leadership expert with years of experience leading companies through transitions, mergers, acquisitions, and behavior-based training. I am so excited to have them here today to talk about iX Leadership and culture transformation.

Show Notes

  • [03:19] Meg and Rachel were in some of the same leadership groups.
  • [04:06] They realized that work shouldn't be so hard for people and started developing the concepts of iX leadership.
  • [04:25] Rachel had a company and was doing corporate consulting. She started noticing how some teams could thrive and some teams could be miserable even though they were under the same leadership.
  • [05:47] Rachel knew Meg was the person to partner with when it comes to culture, motivation, and connection. Their skill sets complemented each other.
  • [07:16] Meg and Rachel developed a lot of concepts right off the bat. They then decided to put it in an easy to digest book to make the largest impact.
  • [09:25] The book was for everyone. There is something in the book for every team.
  • [10:37] People make up the culture of a business environment, and team culture is difficult to shift.
  • [11:05] Shifting the culture and the mindset. We create the culture. A great internal experience is designed. It doesn't just happen by chance.
  • [12:14] You have to help people understand why the change is important for them.
  • [13:23] Organizations have to find the thing that it is to get people to fight for them. The leadership team needs to be passionate and then transfer that passion to their team in terms that they understand.
  • [15:19] Transparency is super important, because it develops trust.
  • [16:03] One of the biggest barriers is people's discomfort with change.
  • [16:21] If you understand the type of work environment your people prefer, then you understand how they move through change.
  • [16:55] People who like freedom jump on the change. Others may be more reluctant. The anxiety around change needs to be turned into excitement.
  • [19:50] Once enough people get on board with the change, other people will join them.
  • [24:09] Rachel thinks one of the fun things about having a partner is sharing highs and lows.
  • [24:49] Rachel wants to surrounded by people who disagree and challenge her on things. This is one of the reasons that her and Meg have a great collaboration even if they don't agree on everything.
  • [25:41] Meg thinks that they have their arguments curated down to a discussion of how to proceed forward.
  • [26:24] Even if they don't agree, they bring themselves back to their real goal of making an impact on the world.
  • [28:01] Recently two colleagues took the iX Leadership book into job interviews.
  • [29:46] One of the most rewarding things about being a female in business is that with work and perseverance we can do anything.
  • [31:20] One of Rachel's toughest challenges was lack of confidence and money anxiety. She left these thoughts behind. Her biggest challenge now is taking Meg on as a partner. The benefits outweigh the anxiety. The collaboration is really exciting.
  • [34:19] Your perspective seems to root itself in your current challenges. Challenges always exist no matter what level you are at. For Meg, making sure everything is moving forward is the most challenging.
  • [37:00] Rachel manages stress through music and singing.
  • [38:22] Running is Meg's stress buster. She also has her best aha moments during running.
  • [39:31] Advice from Rachel is to start small. Do something small but doable and build confidence. Don't be paralyzed by the fear of failure. Celebrate your wins.
  • [41:05] Advice form Meg is know your core values and what is important to you. You don't know, if you don't ask. Trust your gut and go for it.

Links and Resources:

Direct download: WW195.mp3
Category:general -- posted at: 7:00am EST

Bob Burg is here today to talk about being a Go-Giver. Bob is a top-producing salesperson and former television personality. He speaks at conferences to huge crowds of 15,000 plus people. Many of his audience members have been influential people including a former president.

He is the author of sales and leadership books including Endless Referrals: Network Your Everyday Contacts Into Sales and Adversaries into Allies. He is also an author of the popular Go-Giver books which have sold over 800,000 copies. He was also named one of the 30 Most Influential Leaders by The American Management Association. Listen in, so you can learn how to up your sales by being a Go-Giver.

Show Notes

  • [04:21] Bob began in broadcasting and then moved to late night news.
  • [05:38] He then graduated into sales. He floundered for a while until he found books by Tom Hawkins and Zig Ziglar.
  • [06:25] He became interested in selling and having a system that would get him from point A to B. He also became involved in personal development.
  • [07:06] As he learned more about sales and became involved with personal development it eventually morphed into a speaking career.
  • [07:52] The premise of the Go-Giver is shifting your focus from getting to giving or constantly and consistently providing value to others.
  • [09:00] Bob's first book was about building relationships because people do business with people who they know, like, and trust.
  • [09:30] He has always enjoyed business parables because stories connect with people.
  • [10:04] Writing a parable is a work of fiction, so he reached out to John David Mann.
  • [11:46] This book has five laws.
  • [12:23] The laws of value, compensation, influence, authenticity, receptivity.
  • [13:28] Value means that both parties profit.
  • [14:37] The five elements of value are excellence, consistency, attention, empathy, and appreciation.
  • [15:13] Your focus should be on the value not the money.
  • [15:56] The law of receptivity is difficult for many people.
  • [18:24] Once you earn the right to receive, you have to allow yourself to do so.
  • [19:07] Bob's latest book is the Go-Giver Influencer. This is the third parable. It's about two people who have a great business collaboration but keep getting in their own way.
  • [20:20] It's really about how to get the results you want when dealing with others.
  • [24:23] One of the characters was loosely modeled after Bob Proctor. Other characters were loosely based on people they knew or knew of.
  • [26:56] Bob's biggest accomplishment are the sales of the Go-Giver.
  • [27:59] Bob's biggest obstacle in life has been being an OCD sufferer. His toughest business obstacle was getting up-to-date with technology.
  • [32:24] There is nothing about being a Go-Giver that is congruent with being a doormat.
  • [34:55] When you're looking to bring value to others you establish that reputation. You create a benevolent context for success.
  • [36:08] You can leave from anywhere but a culture comes from the top. You have to decide if you can thrive within the culture that you are in or if you need to find some other place to be.
  • [38:40] 10% is the magic number to get people on board then your ideas will really spread.
  • [41:49] Set a target in sales. Money is the reward for hitting that target. Your target is serving others.

Links and Resources:

Direct download: WW194.mp3
Category:Business -- posted at: 7:00am EST

Mary Marshall is the new President of Forrest Performance Group, the nation’s most cutting edge sales and management training company. She is going to share her journey including how she was an instrumental leader in growing FPG into an Inc. 5000 Fastest Growing Company. She has also been instrumental in creating FPG’s Stevie Award-winning sales, customer service, and leadership programs.

Her background includes online learning facilitation, sales, professional speaking, and moderating. She helps change behavior by teaching FPG’s award winning programs. Today, we talk about fulling tapping into human performance to increase sales, performance, and profits. Mary shares a lesson she learned in a call center job that she hated until she learned to change her mindset. These techniques on changing her perspective still hold true today.

Show Notes

  • [03:35] Mary's first job was at the college call center asking for money. She learned so much. She cried in her first ten minutes.
  • [05:37] This job made her miserable. She decided to talk to the top salesperson and find out why he was so happy.
  • [05:39] Every day was wonderful for him talking to people on the phone, hearing their stories, taking something off their to-do list, and making them smile.
  • [06:14] This changed her whole trajectory. The next semester everything was wonderful for her. She went to work excited every day.
  • [06:38] She took this mindset into every sales job that she had after that.
  • [06:52] At FPG she began helping the content team and now she is president of the company. It has been an incredible journey for her.
  • [07:53] The power of reframing the mindset is amazing.
  • [10:06] If you don't believe you can't create an environment for yourself or others to believe.
  • [11:30] Beliefs are what hold us back from selling. It's our mindset and not deciding to yield or give up.
  • [13:01] Persuasion is pushing forward when you know the product is right for that person or company, by doing your homework up front as opposed to manipulation.
  • [14:49] Internalizing beliefs like people don't want to be sold to makes a salesperson think that there is something intrinsically wrong with what they are doing.
  • [15:38] People love to be sold to. They don't want to be sold to buy anybody who's unethical.
  • [16:29] To be successful sales release mindset issues that prevent you from doing things like selling on the phone.
  • [17:39] Mary shares the difference between working with individuals as opposed to teams when doing sales coaching.
  • [18:16] Skill training is great in a group framework. Some will act and some won't. This is where individual training comes into play.
  • [19:19] Find the leash that is preventing the salesperson from following through.
  • [19:58] One-on-one coaching can help change the limiting belief.
  • [24:37] Before Mary starts her day she thinks about the type of energy she needs according to the task or people that she is going to be dealing with. She wants to always be in the right frame of mind.
  • [25:54]  She also writes things down and practices preparing herself for her next task or sales call.
  • [26:22] Be present with who you are with. By preparing you can be grounded. Role play or have other people listen to what you are doing.
  • [27:30] The most important thing is to have a process.
  • [27:47] Mary uses the seven steps of starting strong with each person she sales too.
  • [29:12] The first step is to ask a triple binding question. Get people to make decisions as fast as possible.
  • [31:27] Sales and leadership isn't personal life or professional life, it is just life.
  • [32:07] Success for Mary is responding in the most loving and effective way.
  • [32:57] Her biggest goal is creating leaders for her company. She wants to create a space and environment that allows people to become leaders.
  • [35:19] Mary listens to as many books as possible on Audible. She also does a lot of learning on Growth Cafe. She is also on Wunderlist.
  • [38:04] Mary likes using social media to stay involved and excited with old neighbors that she used to have.
  • [38:41] People can't be successful today without connecting on social media.
  • [39:48] When you finally meet someone in person who you've known on social media for a number of years it's like meeting an old friend.
  • [40:17] Out of college, Mary went up to the president of a company that she wanted to work for who she saw at a party,  and his reply was we don't hire little girls as sales people.
  • [41:29] This fueled her to prove him wrong. She also started noticing people who actually believed in her, and she realized she had to let go of the situation with this man.
  • [42:26] Listen to people who actually believe in you. This is the fuel source that gives you the energy at the end of the day to do your job and go home and be a great mom.
  • [43:30] Find the person who is the most successful in whatever you want to do and do what this person is doing.

Links and Resources:

Direct download: WW193.mp3
Category:general -- posted at: 7:00am EST

Healthcare is one of the leading sectors when it comes to innovation and creating new drugs and treatments. Today’s guest is passionate about healthcare, patient treatment, science, startups, venture capital, and helping women businesses create innovative answers to today’s healthcare problems. Rafaele Tordjman, MD, PhD went from medical doctor to venture capitalist in her quest to help patients find the absolute best care.

Rafaele Tordjman, MD, PhD is the founder and chairwoman of WITH Association an international organization of female biotech, medtech, digital health, and healthcare executives. The organization supports innovative healthcare solutions across the globe. She is also the founder and CEO of Jeito a next-generation fund with a patient benefit approach. These organizations empower women entrepreneurs to innovate life science and global healthcare.

Sponsor Spotlight: Prep Dish

Prep Dish is a healthy subscription-based meal planning service designed to help you shop once, prep once, and enjoy wholesome, delicious meals that come together in minutes all week long. Sign up at www.prepdish.com/worldwide to get your first 2 weeks FREE.

Show Notes

  • [03:22] Rafaele started as a medical doctor specializing in clinical haematology and internal medicine.
  • [03:54] She wanted to do more for the patients and understand the biology and cells behind the patients. So she earned a PhD.
  • [05:04] She then joined the investment world working in biotech.
  • [05:29] She became an analyst and worked for 15 years. She discovered that creating the best drugs requires a lot of innovation and diverse groups of people.
  • [07:41] Some of the latest treatments include using people's own immune systems to fight cancer cells.
  • [08:05] There weren't a lot of women in the VC world when Rafaele began. There still isn't a lot of women involved in venture capital.
  • [08:57] 80% of healthcare decisions are made by women. This is one of the many reasons more women need to get involved in these sectors.
  • [09:08] Rafaele is part of the wave of getting more and more women involved.
  • [09:38] WITH is a result of Rafaele noticing there weren't enough women in the healthcare ecosystem. She wanted experienced women from different parts such as scientists, physicians, and investment people.
  • [10:59] The purpose is to have a collaborative effort that creates better health for women and all patients.
  • [11:38] It's a global organization with a diverse International group of extremely talented women. They have 500 women all around the world.
  • [12:40] Her dream was for this group of talented women to work on one project and have something positive come out of it. In order to speed things up, she started her new venture which is Jeito.
  • [13:21] Jeito means where there is a will, there's a way. This is company that will invest in biotech in a new way. They also focus on having more success getting drug access for patients.
  • [14:35] Jeito mentors coaches and finances women who are driving medical innovation.
  • [15:52] It's inspiring to have an entrepreneur start an organization with great goals and then move it into a new even more inspiring organization.
  • [16:53] They have a team of 11 people. The goal is to improve things, save time, and decrease risk.
  • [20:31] It's so important to have women involved in healthcare and studies because they think differently.
  • [22:41] As a leader, women have to do much more to keep things collaboratively moving on. Women can be results-oriented. Women should also believe in themselves and respect themselves in leadership roles.
  • [25:54] Even the accomplished women in WITH need support to know that they are as good as if not better than some of their other colleagues.
  • [26:51] Rafaele was influenced by her father. He didn't want her to be dependent on anyone. He wanted her to be able to choose how she lived and what she did.
  • [29:34] Networking is key in the VC industry. It's all about people and relationships and betting on the right partners.
  • [30:39] Rafaele is in favor of in-person meetings.
  • [33:53] Rafaele likes the aspects of patients sharing information with each other on social media but meeting a doctor in person is still the best way to get a diagnosis and medical help.
  • [36:09] Women are beginning to catch up to men when it comes to heart disease. It's more important now than ever for women's health to be taken seriously.
  • [36:41] Rafaele's ventures are not a balance with her family. It is more of a coexistence.
  • [38:00] Women can make their own choices without having to justify it. Surround yourself with supportive people who will partner with you.  

Links and Resources:

Direct download: WW192.mp3
Category:general -- posted at: 7:00am EST

Entrepreneurs often struggle with juggling demands on their time. Not being able to get everything done is a constant source of stress. One constant in every entrepreneurs life is that they need to eat. Family meal time is not only necessary, but it is a time to unplug, recharge, and focus on what matters. My guest today, wants to remove the stress from family meal time and bring back the joy.

Allison Schaaf is the founder of Prep Dish an online meal planning service that provides tools to quickly and efficiently prep healthy gluten-free and paleo meals for the week. Allison has always had a passion for cooking and has a degree in Culinary Nutrition. She owned a personal chef company, but wanted to reach more people with Prep Dish and solve the problem of having accessible healthy home cooked meals even when people are busy.

Sponsor Spotlight: Prep Dish

Prep Dish is a healthy subscription-based meal planning service designed to help you shop once, prep once, and enjoy wholesome, delicious meals that come together in minutes all week long. Sign up at www.prepdish.com/worldwide to get your first 2 weeks FREE.

Show Notes

  • [03:22] Allison always knew she would be an entrepreneur. She found a way to combine her love of cooking and entrepreneurship with Prep Dish.
  • [05:35] Allison started out as a personal chef. She knew this wasn't for her because when she got home she didn't have enough energy left to cook for her family. What she did do was take her systems she used for her personal chef business and integrated it into her new business.
  • [06:51] From an early age, Allison knew that food was the one thing that brought people together.
  • [07:25] Food is also fuel and needs to be healthy.
  • [07:39] Using meal prep to create the meal plans is what makes Prep Dish different.
  • [08:44] Allison loves helping her customers, she even saved someone's marriage.
  • [09:47] If you want to grow a business, it involves a team and hiring people. Allison likes providing jobs that people are passionate about it.
  • [10:50] Her team are people from within her community. She takes the time to make sure the hiring process is the right fit.
  • [12:53] One of the questions in the application process is do you like vegetables. The people who create meal plans have strong backgrounds in culinary service.
  • [15:21] They have a Facebook community which helps with support and getting people excited.
  • [16:36] Social media plays a big role and helps them get to know their subscribers.
  • [18:24] They send out a survey twice a year. Their audience hangs out at Facebook and Instagram. Go where the people are.
  • [20:14] Allison tries to be intentional with her time that she spends on social media.
  • [21:04] Prep Dish removes the decision of what's for dinner and adds variety with their great recipes. Deirdre loves the sweet potato frittata and the superfood salad.
  • [21:58] Allison's favorites are the beef and butternut squash tagine and pizza soup.
  • [24:15] Allison's greatest success is that she started Prep Dish over five years ago and it’s still going strong.
  • [25:36] One of her biggest challenges is wrapping identity into her business. She needs personal success and business success.
  • [27:15] When it comes to problems everything is “figure outable”. Nothing is life or death. Sometimes you have to trust your gut and make a decision. Sometimes you have to reach out to other people.
  • [32:42] Allison actually does better when she works less hours and gives her brain a rest.
  • [33:17] There are statistics that entrepreneurs are more productive if they take a vacation.
  • [33:45] Allison is a big meditator. She also follows her own meal plans.
  • [35:52] Entrepreneurs need to have passion, accountability to themselves, and dedication.
  • [38:02] Entrepreneurs also need to be disciplined.
  • [39:04] Allison has been in business for over five years. She has learned to learn from her mistakes, and she has built a great team.
  • [40:05] A series of mistakes makes a great entrepreneur.
  • [40:31] Know your strengths. Create systems, processes, and efficiencies.

Links and Resources:

Direct download: WW191.mp3
Category:general -- posted at: 7:00am EST

Are you on the road to financial wellness? Are you taking the right approach? Is it too early or too late to start thinking about financial planning for your future? If you have asked any of these questions you are going to love my interview today with Lori Atwood, the founder and CEO of Fearless Finance. This is a platform and app that gives a complete 360° view of your entire financial situation.

Lori also has the expertise to back up her work. She started Fearless Finance after working in the finance industry for over two decades. Some of her prior experience includes private equity funds, investment banking, being CFO of an Internet startup, and telecom investment banking in Europe. She also has a financial planning consulting business where she helps clients understand overall cash flow and retirement planning.

Sponsor Spotlight: Prep Dish

Prep Dish is a healthy subscription-based meal planning service designed to help you shop once, prep once, and enjoy wholesome, delicious meals that come together in minutes all week long. Sign up at www.prepdish.com/worldwide to get your first 2 weeks FREE.

Show Notes

  • [03:13] Lori started out on her own in kind of a roundabout way. She wanted to improve her video skills and started offering free finance workshops. Pretty soon people were asking her if she took clients.
  • [05:01] She became a certified financial planner. While working with clients, she discovered that many people had the same questions and she wanted to find a way to automate things.
  • [05:40] Lori took her passion and combined it with technology and Fearless Finance was born.
  • [07:16] The Fearless Finance platform can be a way to discreetly run different financial scenarios and explore your tree situation.
  • [08:07] Fearless Finance is only $6.99 a month.
  • [09:21] With the software, Lori is trying to reach people who don't want to come in and see a human.
  • [10:06] She also wants to help people who are making it, but who just aren't financially secure yet.
  • [11:58] Most people are too overwhelmed to work on their finances.
  • [13:33] It's never too early or too late to track your expenses and project your savings. Clients range from college students to retired people.
  • [14:57] A lot of Lori's clients are millennials and what stands out about them is that they are asking questions.
  • [15:47] Getting people to ask the question creates an opening to serve people with Fearless Finance or consulting.
  • [16:59] Lori has an undergraduate degree in computer science. She's always been interested in technology.
  • [17:58] The biggest obstacle when offering something new is getting people to understand that they need it.
  • [19:16] The ultimate challenge is finding a need and then finding a solution to that problem.
  • [20:04] Taking the first steps when starting a business can be nerve-racking. People need to understand the runway of cash they need to get going.
  • [25:34] Lori gets so much done because she has a single focus. She also tries to be extremely economical with their time.
  • [27:40] Lori knows how long things take to do, so she sets out realistic time goals.
  • [30:51] It's better to set out time to do the unpleasant tasks then to get behind and become stressed out.
  • [31:45] Lori is a one-woman crusader for living within your means. She thinks it's better to face things head-on.
  • [33:01] Lori likes tools that help her simplify her life.
  • [34:47] Lori just came back from FinCon and people told her that her app was amazing. She is building the app because it needs to be built because people need a tool to help them with their finances. Lori feels successful because she is filling a need by helping people.
  • [37:52] Your passion finds you. Be open to your passion finding you.

Links and Resources:

Direct download: WW190.mp3
Category:general -- posted at: 7:00am EST

You may be storytelling about your brand, but are you a courageous marketer? Do you have what it takes to cut through the clutter? Courage is something that we need to embrace today, especially if you are a marketer. How do we make a brand stand out? How do we get recognized? CMOs have to have both sides of their brain working.

My guest today is Drew Neisser the founder and CEO of Renegade, a marketing company that helps courageous CMOs cut through the clutter. Drew is a strategist and writer who has helped dozens of CMOs unleashed their inner renegade. He has told the stories of over 300 marketers via his AdAge column, his book The CMO’s Periodic Table: A Renegade’s Guide to Marketing, and his podcast called Renegade Thinkers Unite.

Show Notes

  • [04:09] Drew's first taste of marketing was when he was in college. He created flyers and passed them out at Duke University when he was running a film event.
  • [04:36] To his surprise, his tactic worked and people came to the theater.
  • [05:39] Working at an agency Drew learned everything you shouldn't do when marketing.
  • [06:19] He worked at different agencies until he finally had the opportunity to get involved with Renegade, which he eventually bought out.
  • [08:04] Calling your agency renegade sets the bar pretty high. They present clients with ideas and programs that they may not necessarily be expecting.
  • [09:59] Drew's books orchestrates and organizes all of the elements that CMO's use. He used his existing interviews and added a few more, and ended up with a book.
  • [11:32] The CMO roll is the most bespoke role. CMO's are in charge of so many different things from marketing to sales to product development.
  • [12:18] A great CMO can pick what they need in the moment and apply that with some general principles in mind.
  • [13:06] A great CMO has the courage to be unique, and the courage to make sure that the brand is unique.
  • [14:35] CATS courage, artful, thoughtful, and scientific. These are the things that make a great CMO. Plus, having the ability demonstrate that they can solve the problem the client didn't even know they had.
  • [14:58] CMO's have to artfully build a team. The great ones are also great storytellers.
  • [15:56] Being thoughtful and thinking about how to be of service to your customers.
  • [16:45] Science is always creating hypothesis and testing.
  • [19:00] Because of all of the technology, CMO's frequently have to go back for more for more continuing education.
  • [24:09] The difference between male CMOs and female CMOs. Sometimes female CMOs are reluctant to put the spotlight on themselves. They talk more about building and nurturing teams and seem to be more self aware.
  • [28:29] Get the operational experience that you need and then when you get on a board, keep in mind that it is an advisory role.
  • [28:56] Leaders who give credit to their teams excel.
  • [29:43] As a CEO, Drew tries to do only the things that only he can do. He also understands how to delegate. He focuses his interviews on people who will be of interest to his clients.
  • [31:47] His episodes are also a springboard for additional content like his AdAge columns.
  • [32:22] Business books are about delivering hope. Books that give a simple path seem to be more successful.
  • [33:50] One of Drew's heroes is Benjamin Franklin. He was America's first chief marketing officer. "Well done is better than well said." This Benjamin Franklin quote has been a mantra for Drew.
  • [35:26] Drew personally loves social media. In 2008, when they pivoted to social media, it saved their company.
  • [39:16] Drew is a marketing omnivore. He just loves learning. He knows that working on one business and just one channel would bore the heck out of him.
  • [40:14] He also needs deadlines and pressure to do his best work.
  • [42:06] To become a better leader Drew recommends reading Team of Rivals: The Political Genius of Abraham Lincoln to learn how to bring out the best in a team.  

Links and Resources:

Direct download: WW189.mp3
Category:general -- posted at: 7:00am EST

What's it like when you're the CMO of the New York Stock Exchange and you get bit by the entrepreneurial bug? My guest today is Marisa Ricciardi who was Vice President at Goldman Sachs and then became the CMO of the New York Stock Exchange. She then made the leap to a business owner and founded her own company.

She first served as a virtual CMO for several major financial-focused brands and quickly identified a niche. She then founded the Ricciardi Group where she helps early-stage CEOs allocate venture capital, assists CMOs navigating the marketing landscape, and provides clients with a clear path for turning business strategy into action.

Marisa was named “Marketing Entrepreneur of the Year” in 2017 at the Markets Choice Awards for Women in Finance and was cited as one of Inc.’s “10 Leading Ladies Changing Business as Usual” in April 2018. On this episode, she shares insights into her business and making the transition from employee to founder.  

Show Notes

  • [03:18] Being the CMO of the New York Stock Exchange was amazing. They had several different businesses, so from a marketing aspect, they had to get into the mind of several different personas.
  • [03:49] There's also a huge sense of national pride working for an exchange.
  • [04:45] Part of her role at the exchange was to engage and market the startup community. While meeting with entrepreneurs, Marissa got to feel the entrepreneurial spirit.
  • [06:05] It was magical to work with companies like Twitter, Yelp, and Pandora.
  • [07:07] Marketing is an intersection of sales and risk-taking.
  • [08:00] A lot of team members that used to work with Marisa have since joined her company.
  • [08:56] She has a small boutique company but adds freelancers to give the business diversity.
  • [10:10] When you have different people in a room, you will have different outcomes. Marisa likes the idea of adding in different people based on the problems she is trying to solve.
  • [11:02] They also treat clients like partners and try to get the best results for them as possible. It's like being part of a big collaborative kitchen.
  • [12:49] The biggest challenge is always prioritizing whether it's in the corporate world or your own company. There is added pressure, knowing that you are responsible for other people's livelihoods.
  • [15:24] When an employee doesn't work out, it's important to know why.
  • [17:12] Leadership skills include knowing your own personality and your appetite for risk and reward. For women, having a family plays into the decision making process.
  • [19:41] Marisa is driven and results oriented. To run a business you have to have a heart and skin for volatility.
  • [24:17] Some of the things that motivate Marisa today include her family, her team, and her mortgage. She wants to be successful and contribute to her family.
  • [25:11] Motivation is different than passion. Showing up and seeing results is what drives her.
  • [26:08] The two qualities that Marisa looks for most in team members and herself is independence and integrity and being accountable.
  • [29:19] Clients won't trust you if you're not being accountable and if you're not delivering results.
  • [30:44] Trust is earned and it is about delivering and seeing results. It's a combination of earned and showing results.
  • [34:17] Making the choice between showing up and being present. Marisa practices radical presence whether she is at home or at work.
  • [35:59] It's not easy to compartmentalize, but it is something that has to be contumaciously worked at.
  • [39:30] Running a business is hard. Being a woman and a mother running a business is more difficult, because there are so many demands on your time. Prioritize the things that are important.  

Links and Resources:

Direct download: WW188.mp3
Category:Business -- posted at: 7:00am EST

Our current economy is growing. Some would even say it is booming. Are you feeling the financial effects and saving more? My guest today, not only wants to solve the problem of people not saving enough but has found a way to do it that makes it fun. Lindsay Holden is the CEO and co-founder of Long Game an app that combines savings with gamification.

With Long Game you get a personalized savings system that includes an FDIC insured account. This account is also interest bearing and is linked with winning prizes and getting free crypto rewards. It also educates users. Lindsay graduated from college with dual engineering degrees, but was interested in entrepreneurship.

This is her second company. She has helped Long Game raise $6.6 Million from Thrive Capital and Collaborative Fund. In this interview, Lindsay shares her enthusiasm for the app, the purpose behind the app, and her inspiration. This is a great interview where a young entrepreneur shares how innovation can change our futures.

Show Notes

  • [03:17] Lindsay's dad was a huge influence in her life. He ran a pet hospital in San Francisco.
  • [03:38] Being an entrepreneur for Lindsay is a combination of being a die-hard optimist and having a sincere interest in solving problems.
  • [03:58] She started her career caring about problems with the environment. She then became more involved in tech and financial services.
  • [04:29] Most people are extremely bad with their finances.
  • [04:41] This is a huge macro problem. It is taboo to talk about financial stress. You can feel like you are failing when you are failing at your finances.
  • [05:24] Lindsay was watching a John Oliver sketch on the lottery and realized how huge it was.
  • [06:20] This inspired her to take a mechanism that people love and use it to inspire them to save.
  • [06:30] Long Game is a mobile app that is an FDIC insured savings account. When you save money in the account, you get opportunities to win up to a million dollars.
  • [06:49] This is a no risk way to engage in risky lottery type behaviors without risk.
  • [07:07] The app solves the problem of savings and getting finances under control.
  • [07:28] Half of Americans can't come up with $500 to cover an emergency. Most are walking a tightrope without a net.
  • [08:25] A lot of people cope with financial problems by ignoring them. Many people don't budget.
  • [11:08] Why gamification? How we feel really matters. The goal is to bring joy and fun into finances. The strategy to achieve that is to use games.
  • [11:53] there are a lot of sparkles, graphics, characters, and you get to play a game of chance. This makes savings exciting and it feels different.
  • [12:34] There was a lot of resistance at first especially from investors.
  • [13:32] The purpose of the app is to help people make meaningful change by playing games as opposed to grinding through it.
  • [13:57] They had to have a banking partner and convince them that came of was the way to go.
  • [14:25] The first design of Long Game felt like a bank. Then they realized it didn't have to look and feel that way.
  • [15:12] Crypto currency and how it plays a part in the platform.
  • [15:25] Blockchain is a new way of storing and distributing information. People have built currencies on top of this platform.
  • [15:42] It's an exciting time with crypto, but it is still a very volatile market.
  • [16:12] Crypto isn't the most responsible place to put your $500 that you are saving for a rainy day.
  • [16:16] Crypto was added as a reward in the app. You can win ethereum and bitcoin and other crypto currencies. This is an opportunity to encourage savings and to educate consumers about crypto.
  • [16:55] Ethereum is a distributed computing network. It is on blockchain, transparent, and managed by a community of developers. They are building an infrastructure for other platforms to launch on. One of those is ethereum.
  • [18:08] The purpose of Long Game is to attract people to save by enjoying rewards. The average Long Game consumer is under 26 years old and already aware or interested in crypto. This is just a way for them to be rewarded with more in a safe way.
  • [23:29] Working in startups you learn a lot about your strengths and weaknesses. Early on in Lindsay's career she thought she had to be good at everything. She had her team take personality assessments and they all learned about their own strengths and weaknesses.
  • [24:41] For Lindsay the test confirmed her traits like being a number seven an enthusiast.
  • [26:05] Lindsay is willing to give up things that she doesn't do well at.
  • [26:27] Lindsay's biggest accomplishment is Long Game. She is super proud of creating something completely new that is helping a lot of people.
  • [27:18] Mistakes are how we learn. Maybe Lindsay's biggest mistake is not making more mistakes earlier.
  • [29:11] At long game you earn .1% interest. They do plan to move into other financial services.
  • [30:59] Everybody's Long Game account is personalized. And they are all different.
  • [32:00] Lindsay likes to focus on the energy and intention of how she is showing up. She is building a product she truly believes in and is excited about it, and her team feels the same way.
  • [32:45] An important entrepreneurial skill is truth telling. It's important to build trust with your team and deal with situations head on.
  • [34:55] In Lindsay's spare time she hangs out with friends and family. She loves to cook and is going camping this weekend.
  • [36:28] There is actually more to do once the app is launched.
  • [36:51] Be the change that you hope to be.

Links and Resources:

Direct download: WW187_V2.mp3
Category:general -- posted at: 7:00am EST

Do you remember how you first learned about leadership? Today’s show will make you take a step back and reflect on that. Maybe it was in school, an internship, or at your first corporate job. Maybe you're an entrepreneur, and it was when you launched your first company. My guest today has a really interesting career journey. She is going to be sharing how she learned about leadership in an unexpected place.

Helen Rothberg, PhD, was a bartender in New York City throughout her academic career. She has also consulted with Fortune 500 companies, small technology start-ups, and nonprofit organizations. She speaks regularly at associations, alumni, and student gatherings about leadership and bartending.

She is the author of The Perfect Mix: Everything I Know About Leadership I Learned as a Bartender. She has dual degrees in business and behavioral science. She is a professor of strategy at the School of Management at Marist College, senior faculty at the Academy of Competitive Intelligence, and president of consulting firm HNR Associates.  

Show Notes

  • [02:49] Helen originally planned on becoming a doctor.
  • [03:30] Having summers off was a big motivation for Helen to go into an academic career.
  • [03:54] She also realized that there was something special about helping young people find something magnificent in themselves.
  • [04:11] She became addicted to helping young people have an impact on the future.
  • [04:28] She also helps companies build a future.
  • [05:49] Helen's book is a fantastic book, and Deirdre thanks her for writing it.
  • [06:25] Helen realized all of the skills, about management, being successful, and leadership were learned when she was behind the bar.
  • [07:20] She thought the book would be meaningful.
  • [07:46] Deirdre was also a bartender, and that is one the reasons the book resonates. It's also interesting how these bartending stories relate to corporate stories.
  • [09:03] A friend recommended that Helen match the stories to corporate life.
  • [09:45] ADVICE is Helen's recipe for leading yourself.
  • [10:14] The A is about taking action and the lesson is doing more and saying less.
  • [10:18] D is about determination and finding a way to get things done with civility and ingenuity.
  • [10:35] V is about vision which drives everything. A leader turns on the light and shares the vision.
  • [11:02] The I is for integrity. Tell the truth all the time, don't create drama, and if you do own what's yours.
  • [11:35] C is for communication which is one of the hardest things to do well.
  • [12:00] E is for empathy dare to care, because everyone has a story.
  • [12:23] Stand in your own shoes and don't be afraid to be your authentic self.
  • [13:02] Shape shifting and having the courage to change. Have the courage to leap.
  • [14:15] Helen's favorite story is the story about Eduardo in the empathy chapter.
  • [17:55] Helen shares the story where Eduardo regained his humanity.
  • [18:45] A story about communication and five guys in a bar. Communication is more than just words.
  • [21:17] Actions speak louder than words, and there are other ways to handle situations rather than being violent.
  • [27:30] Deirdre shares a story about how she had a similar moment, but decided to leave the job. Once we feel threatened it's hard to move forward.
  • [29:55] Helen's biggest lesson learned is that bartending, just like life, is about relationships.
  • [31:03] Helen also learned how to build a community around herself.
  • [33:34] Letting people shine and do what they do best makes great things possible.
  • [35:16] Helen shares how Frank McCourt who wrote Angela's Ashes was her English teacher in 10th grade. He was her first influencer.
  • [37:50] He made her believe that at a young age she could do it and be a writer.
  • [39:59] When we are young, we don't realize that we are stressed. Walking and dance class always made Helen feel better.
  • [42:16] She learned lessons from living life and wasn't afraid to say so. It's important not to get lost in life. Keep something that is yours. This will help manage stress.
  • [43:53] Trust yourself and ask yourself what really matters to you and what you can do to support it.

Links and Resources:

Direct download: WW186_V2.mp3
Category:general -- posted at: 7:00am EST

Without change business owners will become irrelevant. Change is all around us, but it’s never easy whether in your personal life or business life. Entrepreneurs who are able to embrace change and integrated thinking are the ones who create opportunity. I have the perfect guest today, to talk about change and her journey going through change.

Gini Dietrich is a Women Worldwide alum and the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro. She is a speaker, award winning blogger, and we are fortunate to have her here today to share her story.

You can find Gini Dietrich here:

Gini on Google+
Spin Sucks
Spin Sucks: Communication and Reputation Management in the Digital Age
Marketing in the Round: How to Develop an Integrated Marketing Campaign in the Digital Era
Inside PR Podcast
Spin Sucks Pro
@ginidietrich on Twitter
@spinsucks on Twitter
Spin Sucks on Facebook

Show Notes

  • [03:19] Gini is a PR and digital marketing pro.
  • [03:30] AI and machine learning are some of the biggest changes out there right now. We need to think about how this will change what we do with our jobs.
  • [03:49] We are even seeing these changes with animation and computer software making our lives a little more efficient.
  • [04:07] Most of what we do can be replicated by robots, so we really need to think about what we can do to generate income.
  • [04:17] We need to focus on things that AI can't replace like creativity.
  • [04:59] Women and millennials have fears of their jobs being taken over by A.I.
  • [05:36] With all of the technology changes we have to change as professionals and in business.
  • [06:09] The fear of change may be in part to humans getting busy and not learning anymore.
  • [07:23] Calculated risk when we aren't under pressure is best. If we don't take risk we can't reach our goals.
  • [08:28] The importance of getting into the habit of learning and the habit of professional development.
  • [09:18] A habit is rewiring something to become muscle memory.
  • [10:24] Change can be stressful. Any entrepreneur is somebody who sells an idea and then figures out how to deliver it.
  • [11:44] When Gini's team launches something new she creates the course and gets the process in place. Then roles adjust or new people are added to the team.
  • [13:29] This year Gini's business was about $40,000 away from laying everybody off. They then discovered that their messaging and marketing weren't correct. They took a step back and figured out what was going on.
  • [16:03] A pivot is where you think you are going to go down one path then you pivot until you find what works.
  • [17:23] Using data to handle the pivot and correct course. If something isn't working use data to find out why.
  • [19:11] There is a math fear that revolves around data, but it is really about reading the numbers.
  • [21:49] When it comes to professional development Gini has been working on her writing and working on becoming a better communicator.
  • [25:35]  Feedback is a gift to help us grow and learn things.
  • [26:15] Being a virtual organization has challenges, but Gini thinks being a good leader comes down to listening and motivating people according to their strengths.
  • [27:38] Going from a manager to a leader is a challenge.
  • [29:02] Throughout Gini's career she has had mentors that took her under their wings, but now there is mentoring through communities.
  • [33:58] A significant improvement for Gini has been hiring a nanny. You have to know when to ask for help.
  • [36:23] What success feels like. For Gini, it is having her daughter say that the best part of the day is hanging out with her. From a business standpoint, it is giving back to the industry.
  • [38:07] Conversations and creativity cannot be replaced.
  • [38:54] Gini would tell her younger self to build a thicker skin and not take things personally.

Links and Resources:

Shift Ahead
Sex, Lies and A.I.
Master Class
The Power of Habit
Educated: A Memoir

Direct download: WW185.mp3
Category:general -- posted at: 7:00am EST

Life is all about passion, change, and growth, and business should be the same! So, I am thrilled to have another passionate woman entrepreneur for you this week! My guest today has a story to share. Her story is about some big changes she had to make, and what those changes meant for her professional journey, her entrepreneurial venture, and the overall growth of her business.

 

Priscilla McKinney is the CEO and “Resident Mama Bird” leading her team of creative “Peeps” at Little Bird Marketing. Little Bird is a boutique marketing agency specialized in branding, design, campaign, and content strategies. She is also the host of “Ponderings from the Perch,” a podcast about entrepreneurship, marketing best practices, managing creatives, company culture, and much more!

 

Stay tuned with the fabulously cool Priscilla McKinney and learn more about her journey, her process, and how her passion and humility made all the difference in the world!

In This Episode

  • Priscilla’s Story
  • Dreaming a Different Dream
  • Overcoming Disaster and “Stunning Discomfort”
  • Tough Love and Tough Decisions
  • People, Process, and Ponderings from the Perch

Quotes in This Episode

“Some people stumble, some people are forced. Rare are those birds who go, ‘I know what I was made for.’” —Priscilla McKinney

 

“I think it's about staring down this difficult situations and seeing them as opportunities.” —Priscilla McKinney

 

“It takes a long time to become the business owner and the entrepreneur and the leader that you want to be. It's a long time. But, once you get that voice, you are not going to walk away from it, you're not going to stop talking. ” —Priscilla McKinney

 

“I believe in process. I believe in creating a system that teaches your clients how to work with you, really develops a relationship model with your clients, and that is really geared towards partnership. How are we going to do this together?” —Priscilla McKinney

 

“Who are you sharing that bold idea with? Are they really the right person? By that, I mean sometimes we share this bold, crazy idea with someone who is not qualified to give us sound advice. I'd say, slow it down, think it through for a minute, because I do believe in process.” —Priscilla McKinney

Resources

Priscilla’s Twitter and LinkedIn

Little Bird Marketing Website

Ponderings from the Perch Podcast

Direct download: PriscillaMcKinneyonWomenWorldwide.mp3
Category:Business -- posted at: 6:09pm EST

While the work of the pioneering and hardworking women who came before us has done so much for the women in business today, there is still a great deal of work to be done. It is incumbent upon us all to speak up and continue to make a difference in our own places of work and advance the cause of all women in the workplace. That is why today we are focusing on investment and gender equality in the workplace. Helping us tackle the cause for women’s equality in the workplace is the unshakeable Martine Liautaud.

 

Martine is one of the first ever female investment bankers in France. She is the Founder and President of the Women Initiative Foundation (WIF), and an international Financial Executive and Entrepreneur. Martine has been incredibly active advocating for and mentoring women in the business world, and her book, Breaking Through: Stories and Best Practices From Companies That Help Women Succeed, has reached an even wider audience of women around the world who have benefited from her mentorship.

 

Learn just how Martine is helping women find courage and confidence in the workplace. Stay tuned as Martine explains the importance of everyone getting involved in the fight, men, women, and even your CEO! Martine shares her own journey as a pioneer of women in investment banking in France and how her foundation (WIF) is doing work across the globe today.

 

In This Episode

  • Martine’s Career
  • Inequality in the Workplace
  • Martine’s Book
  • Martine’s Studies on Gender Equality
  • Dealing With Discrimination in the Workplace

 

Quotes in This Episode

 

“From the beginning of my career, I wanted to be an investment banker.” —Martine Liautaud

“I became a commercial banker, and because I was a woman no one gave me customers.” —Martine Liautaud

“It’s really important that men and women are mentors.” —Martine Liautaud

 

“Women are 50% of the population and 50% of the customers, so we cannot stay only with men at the top level. I think diversity is a richness.” —Martine Liautaud

 

“I don’t expect that you will have U.S. regulation on [family policy] I think it will be in fact the responsibility of the companies to develop that, to help women to have more flexibility in their work...” —Martine Liautaud

 

“For the companies, it is important to include men in the gender equality policies and the mentoring programs. But for that, we need to have strong support from the CEO.” —Martine Liautaud

 

Resources

 

Martine’s Twitter

WIF’s Twitter

The WIF Website

Martine’s Book

Direct download: MartineLiautaudonWomenWorldwide.mp3
Category:Business -- posted at: 11:51am EST

Today we are focusing on shifting ahead in business. Trying to stay ahead of your clients’ needs can seem like a never-ending feat. We are constantly watching, shifting, moving, and trying to remain relevant in the worlds of our customers. But, there are so many changes in technology and media, that we are seeing wide shifts in consumer behavior. So we have to be flexible and adaptable. Helping us tackle this issue so you don’t get stuck is Allen Adamson.

Allen is a brand strategist and entrepreneur. He is the founder of Metaforce, a firm dedicated to helping businesses diagnose growth strategies and nimbly execute programs in the face of change and market evolution. Allen is also a co-author of the book Shift Ahead: How the Best Companies Stay Relevant In a Fast-Changing World, which we will be discussing here today!

Stay tuned to learn more about the landscape of successfully shifting ahead, and hear some helpful case studies and some cautionary tales from Allen’s book!

 

In This Episode

  • About Allen
  • Case Studies
  • Competition and Disruption
  • Shifting Isn’t a No-Brainer
  • Diversifying Thought
  • Challenges in Business

 

Quotes in This Episode

“Stop being totally fixated on the competitors right in front of your nose, and zoom out, and see what's going on a little bit more to the left and right, and behind you, because typically categories get disruption, not from within, but from outside.” —Allen Adamson

 

“[Kodak] were so addicted to the phenomenal profitability of film, there would be no other business they could even invent that would come close to it. They were stuck, as well as many other companies, by the Golden Handcuffs.” —Allen Adamson

 

“There are many ways you can fall behind, there are not a lot of ways you can stay ahead, but you can start to eliminate some of the culprits.” —Allen Adamson

 

“Analysis paralysis is the other big one that in fact impacts most organizations because figuring out where to shift is never easy.” —Allen Adamson

 

“You need a leader that is comfortable with risk.” —Allen Adamson

 

Resources

Allen’s Twitter

Find out about Allen’s book HERE

Metaforce Website

Direct download: AllenAdamsononWomenWorldwide.mp3
Category:Business -- posted at: 6:54pm EST

Today we are focusing on advertising, digital marketing, and content. In this day and age–more than ever before–content is king! Social media and digital marketing have raised the bar on quality content creation, and the future of advertising now lives on an ever-growing online ecosystem. To help us better understand where the future of content creation and digital marketing lies, we’re speaking with Analisa Goodin.

 

Analisa Goodin is the CEO & Founder of Catch&Release, a technology-driven platform for sourcing and safely licensing authentic content found on the Internet. After a decade working with global brands in the advertising agency world, Analisa identified a specific pain point: the ability to find relevant, compelling content that could be quickly and safely licensed for commercial projects. Fueled by the ubiquity of the internet and social media, user-generated content (UGC) was something advertisers and brands began considering as viable creative content. That is why she founded Catch&Release in 2014.

 

Analisa will be sharing her journey from ideation, through pitching VCs, all the way to changing the advertising industry as we’ve known it. Stay tuned to learn more about the future of UGC and how Catch&Release is paving the way!

 

In This Episode

 

  • Analisa and Catch&Release
  • User-Generated Content
  • A Shifting Model
  • Mentorship is Key
  • Some Good Advice

Quotes in This Episode

“One of our thesis as a company is that this problem is best solved without a library, and it's kind of a radical idea because most other business models around licensing imagery up to now have all been around a library.” —Analisa Goodin

 

“We want to leave ourselves open and agnostic to any platform that has the right content for our client's briefs and needs. Today, Instagram is a massive part of our supply and we curate a lot from Instagram, but we're not limited there. In a year when other photo platforms and video platforms come out, we follow where those are.” —Analisa Goodin

 

“The technology that we're building is allowing us to identify licensable content and is allowing us to transact as quickly as possible–turning the internet into a stock house.” —Analisa Goodin

 

“We recognize that the industry is going to be increasingly reliant on technology to scale. There is not enough original production to service the size of the market. What's happening with the rise of digital is it's putting a lot of pressure on the production industry to create more content, but production is a very manual process.” —Analisa Goodin

 

”We recognize that what we're bringing to the table is new. There's never been anything like it before. But we believe that it's an inevitability. And that it's solving an inevitable need.” —Analisa Goodin

Resources

Analisa’s LinkedIn

Analisa and Catch&Release onInstagram

Catch&Release Official Website

Direct download: AnalisaGoodinonWomenWorldwide.mp3
Category:Business -- posted at: 12:22pm EST

Today we’re talking about scaling your small business. How do you scale your single person operation into a lucrative and effective venture? This episode is for all of you entrepreneurs out there who need some expert advice and a little direction. Today we’re looking at the rise of the "million-dollar, one-person business"–the biggest trend in business today–and how it offers the widest range of people the most ways to earn a living while enjoying the lifestyle they desire.

Joining us today is Elaine Pofeldt. Elaine literally wrote the book on scaling your small one person business,“The Million-Dollar, One-Person Business.” She is an independent journalist specializing in small business, entrepreneurship, and careers. Elaine’s interest in small business has taken her from a senior editor at Fortune Small Business magazine to becoming a small business owner herself, freelancing for all kinds of clients.

We are so happy to have Elaine here with us today! She will be outlining the "million-dollar, one-person business" landscape, the risks, pluses, and minuses, and the lessons everyone should learn. If you are currently running your own one-person business or considering taking the leap, stay tuned, this is an episode you won’t want to miss!

 

In This Episode

 

  • One Person Businesses by the Numbers
  • Outsourcing and Freelance, Knowing When to Delegate
  • Side Hustles, Money Matters, and Hidden Costs
  • Real Stories of Entrepreneurship
  • Relationships and Connections
  • Some Sound Advice

 

Quotes in This Episode

“One thing I noticed, was that no one was really covering the one person business, although there are about 25 million non-employer businesses.” —Elaine Pofeldt

 

“We just don't pay attention to them and they're almost treated as failures, as failures to scale. When in fact, I found in a lot of my reporting that; the folks running them are very, very happy with their situations, they love running one-person businesses.” —Elaine Pofeldt

 

“I mean, you can always increase revenue if you're willing to work 20 hours a day, but eventually that's going to destroy your health, and your personal life, and everything else, so that's not sustainable, even if there might be a week out of the year that you have to do that for some project you're getting done. So, that's not the answer.” —Elaine Pofeldt

 

“I mean, I'm a freelancer, I don't want to be on payroll with any of my clients, I like the freedom of working for different clients, and on different projects. I have a business, and I don't wanna have a job.” —Elaine Pofeldt

 

“I don't recommend anybody just quit a job and start a business. The side hustle is a really good idea.” —Elaine Pofeldt

 

Resources

Elaine’s Twitter and LinkedIn

Elaine’s Official Website

Elaine’s Book: The Million-Dollar, One-Person Business

Direct download: ElainePofeldtonWomenWorldwide.mp3
Category:Business -- posted at: 11:52am EST

Our relationships are so important to the quality of our lives. Often times, however, we aren’t putting enough emphasis on developing strong and lasting bonds. So, the question is: can you unleash the kind of passion that will last you a lifetime? Today, we’re talking about how we can shift our perspective to change any relationship.

 

My special guest today is helping change relationships alongside her business partner and husband. Stacey Martino is the Co-Founder of RelationshipDevelopment.org and RelationshipU. She is an educator and “Divorce Preventionist.” Through strategic coaching, online programs, packed live events, and a best-selling books, Stacey and her husband Paul help transform love relationships. Their innovative focus on the power of the individual in any relationship, has helped empower tens of thousands of people, and Stacey wants to do that for you too!


In this episode, you’ll learn more about the Martinos’ unique methodology and the relationship education “that no one ever teaches us!” You’ll also learn why Stacey and Paul don’t do “couples work” (because they believe couples work doesn’t work…), and why they seek to empower just ONE partner to transform the WHOLE relationship.

 

In This Episode

  • Stacey’s Story
  • Equal But Different, Men and Women
  • Trust and Fear
  • Relationship Education
  • Action and Transformation

 

Quotes in This Episode

“Paul was the one who came to me and said, 'Look, I cannot watch another family crumble when they have kids in that house. If they had just been blessed to learn what we were fortunate to learn, maybe that wouldn't have had to end.'” —Stacey Martino

“It's kind of ridiculous that we've all ended up in this situation that we're in where we've kind of been handed from generations past these broken relationships with patterns of relationship that just literally don't work anymore, regardless of how hard we try.” —Stacey Martino

“Really we're basically different species. And we're equal, of course, but the same, oh, no, no, no. We don't even apply the same meanings to the same vocabulary words.” —Stacey Martino

“We come from generations past where demand relationship tactics were really all that was used and all that was seen. One person's unhappy and they ask the other people to change. One person is unhappy and they ask the other person to compromise.” —Stacey Martino

“People just have a false definition of what forgiveness really is. What they're trying to express is, I'm not going to continue bringing this up with that person, I'm going to just hold it on within myself, until it either eats me alive or I explode. And that's what people say when they say they won't forget.” —Stacey Martino

“But the truth is and the beautiful thing is that it only ever takes one person to transform any relationship [...] One person can change the situation at any moment. We've just never been given the tools to do it before.” —Stacey Martino

Resources

Stacey’s Facebook, Twitter, and YouTube

Official Website: RelationshipDevelopment.org

Stacey’s Book: The Miracle Morning for Transforming Your Relationship

Direct download: StaceyMartinoonWomenWorldwide.mp3
Category:Business -- posted at: 7:54pm EST

Let’s talk about media, college, and the entrepreneur. When you hear college, media, and startup, you probably think of Facebook. Well, today’s special guest is also a Harvard startup alum who shook up the world of college media catering specifically to female students. She was in her senior year at Harvard when she co-founded and launched HerCampus.com

 

Stephanie Kaplan Lewis is the CEO and Editor-in-Chief of Her Campus. Her Campus is the #1 New Media brand for female college students, and a 360 degree college marketing agency. Her Campus reaches over 35 million users monthly across the Her Campus media network, and Her Campus marketing clients include H&M, Ikea, Vera Bradley, and many, many more.

 

Join us for a fantastic discussion on calculated risks, first time challenges, and startup success! Stay tuned to learn more about Stephanie’s journey, the Her Campus community, and going from being a full-time student to a full-time CEO.

 

In This Episode

  • Stephanie’s Story and Her Campus
  • Launching a Startup
  • Backup Plans and Calculated Risks
  • Challenges
  • Working Relationships

 

Quotes in This Episode

 

“I think there's always a question of whether entrepreneurs are kind of risk averse or risk loving or somewhere in the middle. And for us, no question that pursuing our own business was more risky than going a very traditional path.” —Stephanie Kaplan Lewis

 

“I think there are a lot of benefits to being a young first time entrepreneur, but there are also just so many gaps that you have in terms of pure knowledge and skills and it's really helpful to have mentors and advisors that you can lean on to help fill in those holes.” —Stephanie Kaplan Lewis

 

“I think vacation is a relative term when it's your own business. So, we're never truly unplugged.” —Stephanie Kaplan Lewis

 

“We were college students coming out of a liberal arts undergraduate, and we had never worked full time in the real world. And, we've completely bootstrapped the company, as well. So, we've opted not to raise money, and we've funded it entirely through our revenues, and we've been profitable since we launched.” —Stephanie Kaplan Lewis

 

“I really never growing up saw myself as someone in business, let alone as an entrepreneur. I always thought I was going to be a writer or an editor or a journalist when I grew up. So it's been really interesting to see I guess the evolution of what I'm interested in and what I find fulfilling and meaningful to do in my work day to day.” —Stephanie Kaplan Lewis

 

“ And I think there's a big misconception out there that you're going to have this overnight success, and you're going to go from nothing to this huge company so fast. And then you're going to sell your business for tons of money or whatever it may be. But really, it's a really long road. It's really hard work. It's sprinkled with some really fun, exciting times, no question. But most of the time you are just slogging through for what feels like an endless stretch of time.” —Stephanie Kaplan Lewis

 

Resources

Stephanie’s LinkedIn and Twitter

Her Campus Website

Stephanie’s Book: The Her Campus Guide to College Life

Direct download: StephanieKaplanLewisonWomenWorldwide.mp3
Category:Business -- posted at: 9:44am EST

Today we are talking tech and delving deeper into augmented, virtual, and mixed reality in the personal and professional spaces. This promises to be an enlightening episode, especially if you are a smaller business interested in immersive experiences. What do you need to know? We are answering all the questions you never knew you had!

 

Guiding us through this topic is VRare Founder, Reekita Gala. VRare is an AR, VR, and MR development and education service business. VRare is known for merging real and virtual worlds to produce new environments and visualizations. While technology is often vilified for isolating individuals or hindering interpersonal connection, Reekita’s journey sheds light on the ability of advancing technologies to bring people together. We are excited to have Reekita with us today!

 

Stay tuned to learn about the magical qualities of AR and VR, as well as what virtual tech can provide your business. Reekita breaks down how she founded a tech-forward business after becoming a mother and why you shouldn’t be scared of VR either!

 

In This Episode

  • AR, VR, MR, What Does It All Mean?
  • What’s Out There Now, What’s Coming?
  • Getting Your Customers on Board
  • Seeing the Writing on the Wall and Staying Current
  • Learning from the Experts
  • VRare and Pioneering VR in Marketing



Quotes in This Episode

“So I think [the] starting point should be an understanding about these technologies. It's such a new thing where businesses can actually either win or lose because of this technology.” —Reekita Gala

 

“You need to change your mindset, because the hardest thing that people actually have in adapting the technology is [that] they feel that it's [...] not gonna affect me and the business. ” —Reekita Gala

 

“Every technology has a decade [...] the market has shifted already, by 2020 it’s going to be totally mainstream for the consumer.” —Reekita Gala

 

“I started learning what is required to create this platform [...] I had no programming skill at that [time]. So learning all about programming [...] I think I took around more than 150 courses!” —Reekita Gala

 

“He actually took my phone and he took the card. He's like how did you do that? Like, is this some kind of magic? I was like no it's not magic, it's augmented reality technology!” —Reekita Gala

 

“Stress is something which is conditioned. If you condition your mind not to be stressed about things, you will not be stressed [...] if you feel stress that means there is something which is bothering you. And when something is bothering, you should understand the reason behind it.” —Reekita Gala

 

Resources

Reekita’s LinkedIn and Facebook

Official Website

Direct download: ReekitaGalaonWomenWorldwide.mp3
Category:Business -- posted at: 8:07pm EST

Today's Women Worldwide episode is taking us in a few interesting directions; from memory improvement and self-directed learning, all the way to artificial intelligence and robotics. We are bringing you a packed episode! Today’s guest is not only a memory expert, but a PR expert as well, and he’s got a lot to share with you.

Dave Farrow started his career promoting a program for memory improvement that actually landed him in the Guinness Book of World Records. Dave is an entrepreneur and expert of self-directed learning and accelerated learning. Through these techniques, he is teaching others how to improve their chances for success in life with simple, fun, and effective tools. He is also the founder and CEO of Farrow Communications, an expanded PR firm, and a popular speaker.

Stay tuned for a fun episode filled with playing cards and robots! We’ll be learning a few effective techniques for memory improvement, hearing some excellent advice, and learning more about growing a business organically, as well as expanding your field of expertise.

 

In This Episode

  • Improving Your Memory
  • Guinness World Records
  • Re-Branding and Building a Business Organically
  • Robotics and AI
  • Expanding Into Other Fields

 

Quotes in This Episode

“I was talking about what we now know is the real model of the brain, which is brain plasticity, which basically says that your brain is constantly changing based on the exercises and activities that you do.” —Dave Farrow

 

“Almost at any age, when you actually start doing proper brain training, you cut your risk for memory loss as you age dramatically.” —Dave Farrow

 

“When you make a business, the arrogance is to believe that you're at the center of the universe, and you're choosing everything, but I really think a business should be grown organically based on what the customers want” —Dave Farrow

 

“From the very beginning I've wanted to be really on the cutting edge of technology, that's why we changed from FarrowPR to Farrow Communications recently because we're offering social media services, we're writing articles for people, working on their books with them, or doing coaching on branding.” —Dave Farrow

 

“I think a lot of us can relate to we're in our field and we're really smart at what we do, but we see other fields and other realms and we think, "Wow, I'd like to play in that sandbox a little bit," and we think that that's not okay in our society. Everyone wants to be pigeonholed, and specialists get paid more and everything. For me, it actually had the opposite effect.” —Dave Farrow

 

Resources

Dave’s Twitter

Farrow Communications Website

Dave’sMemory Made Easy Program



Direct download: Dave_Farrow_on_Women_Worldwide.mp3
Category:Business -- posted at: 12:19am EST

Are you happy with your job? Are you happy when you wake up in the morning? Well, today we are talking all about working happier and living better. Happiness is an internal process, but there are ways to bring the principles of happiness and fulfillment into your workplace. Today Happiness Expert Stella Grizont is teaching us all about living out our possibilities in full color!

 

Stella is the Founder and CEO of Woopaah, where she works with overachievers who are seeking deeper career fulfillment and organizations who are dedicated to engaging their employees. She was well positioned for the job as one of the first 150 people to earn a Masters in Applied Positive Psychology (aka the science of happiness) from the University of Pennsylvania. Prior to launching Woopaah, Stella was a Brand Strategist at Y&R. But after refocusing and reorganizing, Stella is living her best life as a speaker, executive coach, entrepreneur, and writer working with Forbes!

 

Stay tuned as Stella shares her own journey and some wonderful personal advice. Stella is all about creating the life you love, and listening through the journey to find your “dream job” on the other side of your “dream job.”

 

In This Episode

 

  • Woopaah
  • Losing Yourself to the Corporate World
  • The “Dream job”
  • Applied Positive Psychology
  • Who Do YOU Want to Be?
  • Following Your Gut, Not Fear

 

Quotes in This Episode

“That was the first time I realized, ‘Oh my God, your mind and body are so connected.’ I have lost who I am in this organization...So, our body is always sending us signals.” —Stella Grizont

 

“I realized that the essence of what I love to do was to listen to people and help them live their dream life.” —Stella Grizont

 

“So, it's funny because for thousands of years philosophers, mystics, teachers, poets, religious leaders have all wrestled with what does it mean to live the life worth living, and it's only in about the last 20 or so years that scientists have started asking that question.” —Stella Grizont

 

“There's tons of toxic work environments. We know that nearly 80% of people worldwide are unengaged in their work–7 out of 10 in the US. So, people are checking out.” —Stella Grizont

 

“The way I help my clients–and this is the first thing I do with my clients–is I help them establish a vision of not what it is that they want to achieve or do or accomplish in five years, it's about how do I want to be, because you can achieve a bunch of goals and still be miserable.” —Stella Grizont

 

“Traditional psychology, as we know, it is a deficit model. So, it asks what's wrong with people and how do we get them from negative five to zero–how do we get them back to normal? Positive psychology uses the same empirical approach–so evidence-based approach–but it asks a different set of questions. It asks, ‘How do we get people from zero to plus five?’” —Stella Grizont

 

Resources

Stella’s LinkedIn, Facebook, and Blog

The Woopaah Website

Direct download: Stella_Grizont_on_Women_Worldwide.mp3
Category:Business -- posted at: 8:56pm EST

Every single day of our lives we face decisions–some benign and some potentially damaging. But when those decisions affect our bottom line, not reacting, or reacting inappropriately, can have dramatic ramifications on our businesses. To make sure you are prepared to act under crisis, Women Worldwide is speaking with Helio Fred Garcia.

 

Fred is a coach, counselor, teacher, speaker, and highly respected author writing on the topics of decision making, leadership, and crisis management. He is a professor at the NYU Stern School of Business, and Columbia University School of Engineering. Fred is also the President of the crisis management firm Logos Consulting Group, and the Executive Director of the Logos Institute for Crisis Management & Executive Leadership. Through this role, he has helped leaders build trust, inspire loyalty, and lead effectively for over 35 years, and although he is based in New York, his reach is wide and global! He is published in multiple languages in multiple countries and has served clients on 6 continents.

 

We are very lucky to have Fred here with us sharing his journey, his expertise, and his wonderful advice. Stay tuned to learn more about crisis management, building trust, how Fred has systematized the common sense steps that will help you succeed, and even getting the outcome or job you want!

In This Episode

  • The Typical American Immigrant Story
  • Leadership in Crisis and Building Trust
  • Ethics in Business
  • Scandal, The Power of Social Media, and Reputation Management
  • Systematizing Common Sense and Succeeding

Quotes in This Episode

“I have a vivid memory of when President Nixon resigned. I waited for the planes in the sky and the tanks in the street–and they didn’t come–and I thought, ‘Wow, a change of government of a corrupt presidency without soldiers in the street. I want to be a part of this.’” —H. Fred Garcia

 

“A lot of what I do is based on the feeling of helplessness as a kid and the recognition that one individual could rescue me and put me on a path, and I’ve spent the better part of the last 38 years of my career helping people in adversity get past that adversity.” —H. Fred Garcia

 

“Leaders of institutions are reluctant to follow common sense because they don’t necessarily recognize it [...] so I systematize the common sense and illustrate it with examples.” —H. Fred Garcia

 

“Mental readiness is an attribute of leadership and [...] it starts with emotional discipline and [...] one of the things it consists of is the ability to contain the panic, and the anxiety, and the fear that happens in the moment of crisis.” —H. Fred Garcia

 

“Early in my career a very wise headhunter [...] said ‘Let me give you some career advice, [...] it’s a fundamental mistake to market yourself based on your experience, because then you’re just applying for the last job you had, instead you need to market yourself based on your ability, and the experience is a very slight proxy for your ability, but find other ways to demonstrate your ability and people will want to do business with you because of what you can do, and not because of what you have done.” —H. Fred Garcia

Resources

Fred’s Twitter and LinkedIn

Logos Consulting Group

The Agony of Decision: Mental Readiness and Leadership in a Crisis BOOK

The Power of Communication: Skills to Build Trust, Inspire Loyalty, and Lead Effectively BOOK

Direct download: FredGarciaonWomenWorldwide.mp3
Category:Business -- posted at: 12:13pm EST

Today Women Worldwide brings you a fabulous new guest! She is a fun and vibrant professional who is bringing the worlds of social media and dentistry slamming together. Moreover, she is the very first dentist we’ve ever had on the show and she’s here talking about how she’s taking her business social, creating a responsive dental community, and training a trustworthy team to keep it all functioning.

 

Dr. Grace Yum is a mother, and woman in business, a certified Pediatric Dentist, and the Founder of Yummy Dental and Orthodontics for Kids. Dr. Yum is nationally recognized in her field and has appeared on The Today Show, been featured in Parents Magazine and Parenting Magazine, and is a recognized face on NBC Chicago.

 

Stay tuned to learn how Dr. Yum went from a Communications Studies degree to a certified Pediatric Dentist, and how she is making a splash in the dental field by being the “most social dentist” on digital media! Dr. Yum also talks about compromises and fears on social media, the importance of community, and being a mom with a business.

In This Episode

  • Becoming a Dentist
  • The Social Dentist
  • Growing With Your Clients & How to Listen
  • Awareness and Responsiveness
  • Fears of Social Media
  • People Monitoring and the Importance of Training

Quotes in This Episode

“It’s been a very interesting partnership in marrying the dentistry to the communications.” —Dr. Grace Yum

 

“I’ve always been very interested in technology and different modes of communicating, and so for me, being a business owner, I’ve noticed that a lot of my–being a pediatric dentist–a lot of my moms are younger and younger [...] and every resource for them is online.” —Dr. Grace Yum

 

“If you’re on social media, everything is fast in furious! You have information at your fingertips [...] and if you don’t grab that opportunity to respond, you lose that opportunity.” —Dr. Grace Yum

 

“Work-life-balance, I think everyone struggles with that, especially if you’re a parent and you’re working.” —Dr. Grace Yum

 

“Having an open channel of communication with your team is so vital [...] I always explain to them the analogy of a professional [...] football team. You know, all players need to know what’s going on, all players need to know how to communicate with one another, and if you don’t you’re never going to win the Super Bowl.” —Dr. Grace Yum

Resources

Grace’s Facebook, Instagram, LinkedIn, Twitter, and Youtube

Check out Grace’s Podcast on iTunes and Facebook

Grace’s Practice Yummy Dental

Direct download: GraceYumonWomenWorldwide.mp3
Category:Business -- posted at: 1:37pm EST

In today’s world, social media drives the flow of information and has the power to either make or break your business. So in this episode, we are focusing on getting ahead with social media and digital marketing! No matter what your business, it behooves you to cultivate an effective online presence and continuously growing network of both industry professionals and loyal consumers.

 

Helping us maximize our social media presence today is Joan Pelzer. Joan is an entrepreneur, social media expert, and online engagement strategist with clients ranging from entrepreneurs to a UN-based NGO. She is the founder of Joan Pelzer Social, the radio show host of “Follow Me Friday,” and the President of the NYC Chapter of Femfessionals, a national networking and professional development organization for women.

 

Stay tuned to learn more about Joan, the importance of networking, productivity, and the key to success on social media! Joan shares some great tips and strategies for you to use, as well as some valuable advice.

 

<h2>In This Episode</h2>

 

  • Joan’s Journey
  • Connections and Networking
  • Strategy and Engagement
  • Success on Social Media
  • Follow Me Friday
  • Productivity and Leaving it to the Pros



Quotes in This Episode

“Digital media has completely changed in the last few years [...] There are hundreds of social media platforms and apps and there are new ones forming every single day [...] You have to know what’s going on and you have to adjust along the way!” —Joan Pelzer

“What’s defining the successful company [...] is authenticy–being real [...] and that’s a hard thing to do.” —Joan Pelzer

“Being on social media needs to be part of [...] a brand, a person, an influencer–it needs to be part of the core and it’s got to be a part of the innate strategy of the company overall.” —Joan Pelzer

“You may not get more clients from doing social media, but if you don’t do social media you may lose what you have.” —Joan Pelzer

“Know what you don’t know, and know what you know, because there’s a lot you’re not going to know and that’s perfectly okay as long as you have resources around you that do know.” —Joan Pelzer

 

Resources

Joan Pelzer Media

Joan’s LinkedIn, Facebook, Twitter, and Instagram

Direct download: JoanPelzeronWomenWorldwide.mp3
Category:Business -- posted at: 8:31pm EST

Today we are discussing a tough subject: change! In our lives, we often go through periods of great change, but the more important issue is whether or not we are successful on the other side of these transitions. To be successful requires flexibility, adaptability, and a will to move beyond our comfort zones. Luckily, on today’s episode of Women Worldwide, we are speaking with Dr. Ai Zhang!

Ai Zhang is a professor of public relations and social media who has previously taught at Stockton University in Philadelphia, Pennsylvania. She is currently based in South Korea, and while she continues to teach, she now also serves as a Digital Learning consultant, Blogger, Speaker, Live-streamer, and as the host of her own Facebook Live show.

Today Ai shares big changes in education and how she is using technology and social media to disrupt the traditional classroom setting. We are also talking about taking risks, manifesting your best life, and embracing change. Stay tuned to learn how Ai has come to love the person change has made her, and how we can utilize great change to manifest great strength and self-discovery!

 

In This Episode

  • Ai’s Big Transition
  • Craving Change
  • A Classroom Without Walls
  • Social Media and Live Streaming
  • Self-Discovery and Self-Care

 

Quotes in This Episode

“There was a desire in my heart that was craving for a bigger stage and some change.” —Ai Zhang

 

“So many people are enjoying their work and loving their work, and enjoying their life. They are traveling, doing things, and creating impact! I was like, ‘Wow if they can do it why not me?’” —Ai Zhang

 

“I’m really passionate about education, especially the future of education, and how technology and digital media devices are disrupting the traditional teaching and learning space.” —Ai Zhang

 

“With the digital media space, you can reach more people [...] the sky is your limit. You can create content to serve people–to improve people’s lives.” —Ai Zhang

 

“Our students are digital learners, they prefer digital first. That’s why I am such an advocate of speaking students’ language [...] instead of expecting them to come to us.” —Ai Zhang

 

“Starting this self-reinventing journey is also a journey to understanding myself and what I want [...] I think that is the most rewarding part.” —Ai Zhang

 

Resources

Ai’s Official Website

Ai on LinkedIn, Facebook, Twitter

Ai’s favorite book: The Code of the Extraordinary Mind

Direct download: Ai_ZhangonWomenWorldwide.mp3
Category:Business -- posted at: 10:39am EST

Learn, expand, and reskin! The key to any successful endeavor is a crystal clear understanding of its purpose, place, and potential. Most ventures are doomed to fail without mindful preparation and ready execution. Today Dolores Hirschmann joins us to discuss clarity–clarity in messaging, clarity in purpose, and clarity in your business so that you can become a successful “idea-preneur.”

 

Dolores Hirschmann is an internationally recognized strategist, speaker, and Clarity Coach. She is the Chief Clarity Officer at Masters in Clarity and a Tedx Organizer and Speaking Coach. Dolores is also a published author with two books currently out: New Beginnings, and 18 Minutes of Impact: Move Your Audience to Action the TED Way.

 

Stay tuned as we leverage the power of clarity and positivity with Dolores. Get ready to lean away from failure and lean into fulfillment as she shares some GREAT advice with our Women Worldwide audience.

 

In This Episode

 

  • Dolores’ Story
  • Masters in Clarity and the power of clarity
  • Doing what you are wired to do
  • “Idea-preneurs”
  • The “Human Coach”
  • Massaging that fear and some really good advice

 

Quotes in This Episode

“Let’s look at the intersection of [...] what would you do for free all day long, what are you trained to do, what does the world need, and what would people pay?” —Dolores Hirschmann

“How do I find myself in this place? How do I continue my professional and intellectual growth?” —Dolores Hirschmann

“I am passionate about ideas that can make a positive impact in the world.” —Dolores Hirschmann

 

“When you are able to serve from this place you become magnetic […] you are doing what you were wired to do.” —Dolores Hirschmann

 

“We become successful in our work when we are able to be okay with who we are.” —Dolores Hirschmann

 

“You have to actually help them process the fear, because if they don’t they’ll never leave the driveway.” —Dolores Hirschmann

 

Resources

Masters in Clarity Website

Dolores on LinkedIn

Dolores’ Books: New Beginnings, 18 Minutes of Impact: Move Your Audience to Action the TED Way

Direct download: DoloresHirschmannonWomenWorldwide.mp3
Category:Business -- posted at: 7:16am EST

With great reward often comes great risk. To be on the leading edge of progress in an evolving world, you must be willing to take chances and be brave. Today’s special guest knows all about taking risks, powering up, and being first! She made a name for herself in the rapidly evolving world of technology in the cradle of tech itself, Silicon Valley. Today she is here to share her journey from immigrant to Silicon Valley pioneer and the power of “Powering Up.”

 

Through her roles as the first investor and founding board member of Salesforce, as well as a serial entrepreneur who founded two successful companies (CyberCash and MarketPay), Magdalena Yesil established herself as a pioneer in Electronic Commerce. After graduating from Stanford University with a Bachelors of Science degree in Industrial Engineering and Management Science and Engineering and a Masters of Science degree in Electrical Engineering, she has been active in Silicon Valley for over 30 years (8 of those as a VC at US Venture Partners). Additionally, as the Founder of Broadway Angels, she currently works with an all-female board of angel investors.

 

This is an episode you won’t want to miss! For entrepreneurs and techies everywhere, men and women alike, stay tuned to hear all about Magdalena’s groundbreaking new book, Power Up: How Smart Women Win in the New Economy.

 

In This Episode

 

  • How and why you need to power up
  • The current landscape for women in tech and venture capital
  • The "Me Too" movement and power dynamics in the workplace
  • Why you need mentors and sponsors
  • Challenges and misses all professionals can relate to

 

Quotes in This Episode

 

“When an opportunity presented itself, I was always willing to take a risk.” —Magdalena Yesil

 

“I don’t do regret, I don’t think regret is a good thing. I think it’s a waste of energy, and my goal in life is always to look forward, not back.” —Magdalena Yesil

 

“Don’t just let it happen. In fact, you have more power than you think to control the situation. Now, that doesn’t mean that you can always control it [...] Let’s use the power we actually have more often than we do.” —Magdalena Yesil

 

“The key is to have the belief that tomorrow [...] is going to be better [...] that really is the bottom line of entrepreneurship.” —Magdalena Yesil

 

“You can do anything as long as you know what the risks are and you’re willing to take those risks […] Any idiot can take a risk with their eyes closed, the trick is to take the risk with your eyes open, knowing the consequences, knowing the price you’re going to pay.” —Magdalena Yesil

 

Resources

Magdalena on Facebook, Twitter, and LinkedIn

Magdalena’s Official Website

Direct download: MagdalenaYesilonWomenWorldwide.mp3
Category:Business -- posted at: 2:58pm EST

Today we are talking about diversity, inclusion, and helping students and professionals pursue their dreams. Nancy Lee Sanchez turned her own journey navigating the American educational system into a career that benefits thousands of students today. From working in a sweatshop at the age of 13 to earning her Masters from Brooklyn College, Nancy’s story is one of resilience, determination, and inspiration.

 

Nancy is the Executive Director of the Kaplan Educational Foundation. She has over 18 years of expertise providing greater access to higher education. Moreover, Nancy has been a champion for improving the college experience and supporting leadership among low income, non-traditional, and underrepresented students. Nancy’s educational journey started at Kingsborough Community College. After earning her AAS there, she went on to earn a BA from Long Island University and an MA from Brooklyn College.

 

Stay tuned to learn what it means to be in the business of “selling a dream,” and just how Nancy and the Kaplan Educational Foundation are making higher education accessible and thoughtful.

 

In This Episode

  • Common struggles for immigrant students
  • The importance of diversity and inclusion
  • Leveraging educational institutions
  • Education beyond the classroom
  • Selling the dream and living the dream

 

Quotes in This Episode

“Many people believe that in Puerto Rico English is taught to the point that you become proficient. But in reality, I lived in the countryside and that wasn’t true.” —Nancy Lee Sanchez

 

“I don’t remember ever [having] conversations about college, and that was because so many of us and our families were in this survival mode.” —Nancy Lee Sanchez

 

“I remember thinking of my mom as ‘Rosie the Riveter’...I just felt like I knew so many ‘Rosie the Riveters’...They were always working. You know, women of color especially and in many communities that have been disenfranchised, women have really always contributed to the economy.” —Nancy Lee Sanchez

 

“I don’t want people to be in survival mode, I want people to thrive.” —Nancy Lee Sanchez

 

“Last night I was on my Facebook, and I had one of my students take a picture in LA and he said, ‘I’m on top of the world’ and this is a young man, an urban youth, New York city raw talent–many people have dismissed him–but he really wants to bring sustainable farming [to cities.]” —Nancy Lee Sanchez

 

“There will always be injustice. I want to live in a world where that doesn’t exist, but what do you do when there is injustice?” —Nancy Lee Sanchez

 

Resources

Nancy Lee Sanchez on LinkedIn

The Kaplan Educational Foundation

Your 2018 Guide to College Transfer: 90 School Profiles BOOK

Direct download: NancyLeeSanchezonWomenWorldwide.mp3
Category:Business -- posted at: 11:49am EST

Let's talk about leadership. Our guest today comes from the world of brand management and is actively advocating for CMOs. She is a staunch believer in the importance of leadership in marketing and the importance of shaping new leaders from the classroom to the boardroom.

 

Kim Whitler is an Assistant Professor of Business Administration at the University of Virginia’s Darden School of Business. Prior to teaching, Kim spent nearly 20 years in general management and leadership roles, including serving as a brand management executive at Procter and Gamble and CMO at David’s Bridal. Kim’s work focuses on understanding how c-level roles, characteristics, and decisions impact a firm’s marketing performance. She is a researcher with numerous academic articles featured in publications such as The Journal of Retailing, The Academy of Management Journal, and the Marketing Science Institute Series. She is also a contributor to Forbes and CMO.com and has authored over 100 articles.

 

Kim shares her thoughts on educating future leaders and creating effective relationships between business leaders in different roles. Stay tuned to hear about Kim’s transition from 2 decades in business to being a professor at the Darden School of Business and how she is advocating for CMOs.

 

In This Episode

  • The importance of financial planning
  • How to advocate for CMOs
  • Understanding roles in marketing
  • Educating CEOs
  • Women on boards

 

Quotes in This Episode

“People live the first half of their lives for status, money, material stuff, and then they hit this thing called a midlife crisis because they realize none of that matters. And all of a sudden they start thinking about what their life will mean... So I basically said my goal was to retire at 40, and at 40 I wanted to do whatever I wanted to do regardless of money or status because I thought it would make a difference.” —Kim Whitler

 

“If the CEO isn’t designing the role correctly... they are setting up the CMO to fail.” —Kim Whitler

 

“When I look at a football team they all look the same to me, they’re all football players. But yet people who understand football know that a quarterback is very different from a punt returner, from a receiver. These are different roles. And yet a lot of marketers don’t realize that there are very different roles, CEOs don’t realize it, and executive recruiters don’t realize it.” —Kim Whitler

 

“Very few marketers are on boards. Less than 3% of board members are marketers. So, a general question is: Should they be? Do marketers on boards matter? Do they help? Under what conditions do they help? And so, I’ve been spending the last eight years working on research to address this question.” —Kim Whitler

 

“The CMO is supposed to go change the growth trajectory of the firm, but they don't have any influence on pricing, they don’t manage the product, they don’t manage the product pipeline, they aren’t influential on distribution, all they manage is promotion. So, part of what needs to happen is educating the CEO on what it takes to impact growth.” —Kim Whitler

 

“There’s a lot of pressure from society to be a certain way. You know? Students come out at 18 and they’ve had a heavy, heavy dose of serving others. That’s terrific. It’s good for our culture and America, but then they feel guilty doing something for themselves, they feel guilty wanting to have a position that pays more money. So, part of my thing is to be very true to yourself .” —Kim Whitler

 

Resources

Follow Kim on Twitter and LinkedIn

Read Kim's work at Forbes

Kim at UVA’s Darden School of Business

 

Direct download: KimWhitleronWomenWorldwide.mp3
Category:Business -- posted at: 7:31pm EST

Today we get an update from Women Worldwide alum Fabian Geyrhalter and learn a little bit more about empathy and branding in the age of social media. Building a brand has never been more important, and today that means "dressing down" and connecting with a like-minded consumer base in an authentic way.

 

Fabian Geyrhalter is a brand strategist, author, and mentor known for helping turn ventures into admired brands. He is the founder and principal of Los Angeles based consultancy firm Finien, as well as a Global 100 Mentor at the Founder Institute. He is a contributing columnist for Forbes and Inc., and he has been published by the likes of The Washington Post, The Huffington Post, and Mashable.

 

In this episode we are discussing the different “traits” Fabian has identified in successful brands. Stay tuned to learn more about Fabian’s new book Bigger Than This and how you can turn any venture into an admired brand!

 

In This Episode

  • Empathy and transparency in branding
  • Being accessible and walking a fine line
  • How brands disrupt without innovation or tech
  • Winning hearts and minds
  • The 80/20 Rule

 

Quotes in This Episode

“Branding kind of became the new advertising.” —Fabian Geyrhalter

 

“People just ache for brands to be trustworthy friends.” —Fabian Geyrhalter

 

“At the core, every brand knows their number one customer, and their communication is tailored to that type of person... And the idea of ‘don’t talk politics’ is thrown out the window!” —Fabian Geyrhalter

 

“[Brands] really only disrupt... through brand thinking.” —Fabian Geyrhalter

 

“80% of what I put out there via social media needs to be communications-focused around my value propositions. So, what do I actually give potential clients, potential readers, potential listeners that they themselves can turn into actions...” —Fabian Geyrhalter

 

Resources

Connect with Fabian on Twitter and LinkedIn

www.Finien.com

BiggerThanThis.com

Bigger Than This

How to Launch a Brand

Fabian's previous appearance on Women Worldwide

Direct download: FabianGeyrhalteronWomenWorldwide.mp3
Category:Business -- posted at: 5:38pm EST

Today’s guest took the reigns of a prestigious design firm at a young age and built it into her own empire. Now, she is sharing her story and talking about her process for finding smart, stylish design solutions, as well as best practices any entrepreneur can relate to.

 

Alexa Hampton is a New York designer renowned for her extensive knowledge of classic and eclectic European design. She is the Owner and President of interior design firm Mark Hampton LLC, as well as the home furnishing products line Alexa Hampton Inc. She is also an international lecturer, two-time author, Wall Street Journal columnist, and television personality with the distinct honor of being the first and only female designer to make regular appearances on “This Old House.”

 

Stay tuned to hear more from Alexa herself about building out a visionary career, the importance of honesty at work, asking for help, and owning your mistakes—and enjoy a good laugh as well!

 

Today's episode of Women WorldWide, which features a Visionary Woman Award winner, is being sponsored by Moore College of Art & Design. Moore is the first and only women's visual arts college for undergraduates in the United States.

 

In This Episode

  • Growing up a design legacy
  • Early life and career
  • Design process and practical considerations
  • Managing stress and overcoming obstacles
  • Importance owning your mistakes

 

Quotes in This Episode

“I’ve been coming to the same office since 1984!” —Alexa Hampton

 

“There’s not only one good solution for a design dilemma.” —Alexa Hampton

 

“You gotta be willing to get lucky.” —Alexa Hampton

 

“I hope I don’t have a trademark style... I don’t design in a vacuum. But, I see my job as a decorator as really to tease out the best version of my clients’ style. ” —Alexa Hampton

 

“When I first took over the firm, after years of observing the boom of the ‘80s and the early ‘90s, I needed to go cleaner... I needed a purge, and now the notion of not having all those flourishes is beyond me. I love them–I desperately desire them. I’m affected by the pendulum swings of environment.” —Alexa Hampton

 

“I never swan in and preach from on high. It always starts with an ample amount of practical information.” —Alexa Hampton

 

Resources

AlexaHampton.com

Connect with Alexa on Facebook, Instagram, Twitter, and Pinterest

The Language of Interior Design

Decorating in Detail

Direct download: AlexaHamptononWomenWorldwide.mp3
Category:Business -- posted at: 4:10am EST

In the age of social media, your online presence means everything. Unless you are creating valuable content and meaningful connections, you are likely missing the mark. Today on Women Worldwide we are speaking with Jason Schemmel about bringing empathy into our online communities and creating successful, organic social networks.

 

Jason Schemmel is a Social Media Manager for HarperCollins Christian Publishing in their Bibles department. He is also the host of the podcast “GSD chat,” as well as a speaker specializing in social media strategy, content creation, and managing your social media presence.

 

Stay tuned to learn how you can use social media to create impact for your brand and “get shit done.” If your business isn’t already on social media, or even if you are looking to improve your online presence, take some time to hear what Jason has to say!

 

In This Episode

  • Empathy in online environments
  • The mistakes we make online
  • Real-time marketing and staying relevant
  • If your business isn’t on social media, does it even exist?
  • GSD Chat and podcasting
  • Trial and error and mitigating online backlash

 

Quotes in This Episode

“How can you produce great content that provides value to people and keeps them wanting more?” —Jason Schemmel

 

“If you’re a brand or a personality, or even just being yourself, if you’re not producing content and publishing things that don’t resonate with people, no one is going to care—it’s just going to be another thing in their feed.” —Jason Schemmel

 

“Especially in today’s age where it seems organic reach has become more and more of a scarcity, being able to utilize empathy in your content to better reach people and to better connect with people so that they share it organically. That’s just going to help everyone, and on the business side of things it’s cheaper too!” —Jason Schemmel

 

“You’re projecting an opinion. If I don’t align with your opinions, then I don’t care.”—Jason Schemmel

 

“There are definitely businesses out there who still haven’t fully grasped the concept and the impact that social media can have.” —Jason Schemmel

 

“We’re now in that day and age where if you don’t have a social media presence of some kind, you practically don’t exist.” —Jason Schemmel

 

Resources

Follow Jason on Twitter

Connect with Jason on LinkedIn

Listen to GSD Chat

Direct download: JasonSchemmelonWomenWorldwide.mp3
Category:Business -- posted at: 11:39am EST

For every dollar you spend, are you making it back? Are you making more? For any successful business person or entrepreneur, it is important to take decisive action and to be able to quantify the profits those actions translate into. Ultimately, success is all about asking the right questions and taking action. And if you are caught up in forever planning your next move this episode of Women Worldwide is for you.

 

Robyn Crane is a Money and Business Growth Expert and in-demand speaker focused on helping service-based female entrepreneurs grow their businesses. She is widely known for her work as the host of the television show The Financial G-Spot and the radio show Let’s Talk Money. Robyn is also a four-time #1 best-selling author, and her latest book is titled Make More Money, Help More People.

 

In this episode of Women Worldwide, Robyn gets you energized to take action yourself! She provides you with some important tools and some helpful resources to help you make more money—and help more people.

 

In This Episode

  • Robyn’s journey from artist to financial guru
  • Finding the RIGHT business coach and passing the “mentor test”
  • Taking ACTION: “planners” vs. “action-takers”
  • The true cost of inaction and true return on investment
  • Creating a business that fits the life you want

 

Quotes in This Episode

“Selling and really closing sales is totally transformational when you have something incredibly valuable to offer.” —Robyn Crane

 

“When people pay, they pay attention.” —Robyn Crane

 

“Once you make a certain amount of money, you’re good. But why do you want to make more money? The reason I want to make more money is because ... I believe that when you make more money, you help more people.” —Robyn Crane

 

“The creators and the planners, I hate to say it, but they’re always making less money or very little money compared to those who take action.” —Robyn Crane

 

“A confused mind says ‘no’ and does nothing.” —Robyn Crane

 

“The richest people on this planet are willing to be wrong, but they do not sit.” —Robyn Crane

 

“I want to surround myself with people who are doing way better than I am!” —Robyn Crane

 

Resources

Robyn Crane's blog

A FREE download of Robyn’s book Make More Money, Help More People

The Financial G-Spot

Robyn’s radio show appearances

Direct download: RobynCraneonWomenWorldwide.mp3
Category:Business -- posted at: 10:30am EST

Today on Women Worldwide, we are talking about impact on a global scale. There are so many ways to make a positive impact on our own lives, on the lives of the people around us, and on the planet we all share. Together we can thrive!

 

Women Worldwide alum Cameron Brown is an adventure seeker, international speaker, storyteller, corporate trainer, and founder of The Thriving Collective. He has traveled the world seeking to create impact and has immersed himself in diverse communities and cultures worldwide. His travels have taken him all over in an effort to help people everywhere thrive. Cameron does this by teaching others how to create impact personally, professionally, and environmentally.

 

Stay tuned to hear all about Cameron’s amazing journey and learn about his mission to leave thriving communities in his wake. From an animal sanctuary in Bogota, Colombia, to speaking engagements in Canada complete with piano accompaniment, you won’t want to miss a stop on Cameron’s journey.

 

In This Episode

  • The Impact Diaries: Bettering the world through music, film, and education
  • World travels
  • Using technology to bring people together
  • Saving the planet
  • Taking care of yourself so you can create Impact

 

Quotes in This Episode

“Even though I’ve learned something in the past, there are ongoing places and situations that I am exposed to that allow me to learn it at a deeper level.” —Cameron Brown

 

“The Thriving Collective–which is the company that I run–the mission is very much about inspiring people to make a greater impact.” —Cameron Brown

 

“I write songs about emotional intelligence, and about human behavior, about sustainability, about relationships, and these areas that can help us grow and evolve and be good stewards of the planet.” —Cameron Brown

 

“It seems a little crazy to destroy the things that are keeping us alive.” —Cameron Brown

 

“Technology, when used purposefully, can bring people closer together—the way that a lot of people use it at the moment is creating a sea of shallow relationships, and for me, it’s been the exact opposite.” —Cameron Brown

 

“You know that something isn’t quite right with our planet and the way we are treating it when war is what keeps it ‘safe’ and peace is what destroys it.” —Cameron Brown

 

“First and foremost, health and wellness must be an absolute priority!” —Cameron Brown

 

Resources

Follow Cameron on Instagram, Facebook, Twitter, and YouTube

Visit Cameron’s website

The Impact Diaries

Listen to Cameron’s first conversation on Women Worldwide

Direct download: CameronBrownonWomenWorldwideE2.mp3
Category:general -- posted at: 5:56pm EST

Let’s talk about learning social media! Not only has social media become a ubiquitous tool in our personal lives, but it's one in our academic and professional lives, too. Whether you’re a student, professor, or professional, you have to step out of your comfort zone to embrace technology and explore how to build relationships through new media.

 

Karen Freberg is an Associate Professor in Strategic Communications at the University of Louisville as well as an adjunct instructor for the Integrated Marketing and Communications Graduate Online Program at West Virginia University. She is a consultant actively involved in researching new directions in public relations, reputation management, crisis communications, and of course social media and author of the upcoming textbook Social Media for Strategic Communication: Creative Strategies and Research-Based Applications. (Women Worldwide listeners can pre-order a copy here.)

 

Stay tuned as we dive into Karen’s celebrated work in the world of teaching social media, and discuss the pros and cons of using social media—from building relationships and creating a community to cyberbullying and “fake news.”

 

In This Episode

  • The pros and cons of leveraging social media
  • Karen Freberg’s New York Time’s best-selling book and forthcoming, full-length textbook
  • How to prevent cyberbullying by thinking twice before hitting send
  • Verifying the veracity of our social media new sources
  • Choosing how and where we spend our valuable time and attention online
  • Networking and building relationships

 

Quotes in This Episode

“I tell my students all the time that I have three weaknesses: coffee, shoes, and technology.” —Karen Freberg

 

“I love the fact that social media allows you to become your own media outlet and establish your own brand.” —Karen Freberg

 

“It’s very tempting to be first without going through the facts.” —Karen Freberg

 

“From an ethical point of view, I try to lead by example. I tell my students, my personal philosophy on social media is to be positive.” —Karen Freberg

 

“Time and attention are our two biggest currencies that we have right now on social media.” —Karen Freberg

 

“The Rock can call me Dr. Karen.” —Karen Freberg

 

Resources

Karen's PR and Social Media Blog

Connect with Karen on Twitter, Instagram, Facebook, and LinkedIn

Pre-Order Social Media for Strategic Communication

Buy "A Roadmap for Teaching Social Media"

mattkushin.com

Direct download: KarenFrebergonWomenWorldwide.mp3
Category:general -- posted at: 7:36pm EST

At some point in our lives, we will all face adversity. But if we want to be better leaders, if we want to embrace happier and more successful lives, we need to find the diamond in the rough of those difficult—sometimes even harrowing—experiences.

 

Dr. James Kelley is a speaker, host of the podcast Executives After Hours, and author of the upcoming book The Crucible’s Gift. Throughout his conversations with other leaders, James has honed in on how unique stories and adverse experiences help the best leaders become more self-aware, compassionate, and relatable so they can lead with more integrity. Today he’ll share with you some of what he has learned.

 

Follow along as James explains why he calls these moments crucibles, how they can shape and define us for better or worse, and how you can use these experiences to become a better leader.

 

In This Episode

  • Moments that make up a leader’s crucible
  • The different ways adversity can shape a person
  • James’ personal crucible experiences
  • How to find the gift in difficult, defining experiences
  • Why feedback should come from both above and below you

 

Quotes in This Episode

“Leaders who really thrive by using their adversity to springboard their life and their career—and their person if you will—they found the gift in what that adversity gave them. ” —James Kelley

 

“I never think that anyone's journey is any different, better, or worse than anyone's. It's just theirs.” —James Kelley

 

“You can fail and you can own it and you can pull it apart and you can punch it in the face. But you must get back up and you must keep going.” —James Kelley

 

“The hardest thing to get a leader to do is to be self-aware of their weaknesses.” —James Kelley

 

“Compassion for others is important, but it really starts with compassion with yourself.” —James Kelley

 

Resources

The Crucible’s Gift

drjameskelley.com

Subscribe to Executives After Hours

Connect with James on Twitter, LinkedIn, or send him an email

 

Direct download: Dr.JamesKelleyonWomenWorldwide.mp3
Category:general -- posted at: 5:51pm EST

When you think about work, or when you sit down at your desk every day, do you feel awesome at what you do? Are you happy? Or perhaps you suffer from imposter syndrome, or you are simply bored or burned out with your career.

 

Pete Mockaitis, founder of Awesome at Your Job, is an award-winning trainer who's served clients in 50 countries. His work has enhanced Fortune 100 corporations, high-growth startups, and major nonprofits. He's conducted one-on-one critical thinking coaching sessions for over 700 thinkers from every Ivy League university and numerous world-class organizations, including Apple, Goldman Sachs, and Google.

 

Follow along as Pete explains how to be your best self at work every day, from becoming a better critical thinker to focusing on clarity to treating happiness as the ultimate currency.

 

In This Episode

  • How to discover professional clarity and focus
  • Why every professional, at every level, needs to be a critical thinker
  • The work environment attributes that lead to boredom and disengagement
  • How cognitive biases affect product development
  • Different altitudes or horizons of focus

 

Quotes in This Episode

“At [an early] age, I learned, whoa, books make you better at stuff! That has just stuck with me forever, just that notion of knowledge really truly being power.” —Pete Mockaitis

 

“It's kind of rare that we devote a dedicated chunk of time to getting clarity on something. So, if you take that in the context of a skilled coach, and we're focusing for 30 minutes, 60 minutes on a question, you can unleash a whole lot of clarity at times in a fairly short window.” —Pete Mockaitis

 

“[Helping people think critically is] just a matter of building up the confidence associated with it. Once they are in the habit of having helpful, on-target thoughts, it's just a matter of encouraging folks to go and soar with it.” —Pete Mockaitis

 

“I think if you feel awesome at your job 100% of the time, you might not be challenging yourself enough, unless you have a very wise and holistic view of awesome, which includes failing from time to time and learning from those experiences.” —Pete Mockaitis

 

“When it comes to career stuff, I really recommend that you think of happiness as the ultimate currency. It's not money or prestige or appreciation or learning and growth… Your happiness is the ultimate priority.” —Pete Mockaitis

 

Resources

How to Be Awesome at Your Job

Listen to Deirdre’s guest appearance on the Awesome at Your Job podcast

Direct download: PeteMockaitisonWomenWorldwide.mp3
Category:general -- posted at: 9:15pm EST

Are you thinking about your next career adventure? Perhaps your job no longer gives you purpose or you’re feeling burned out. If you’re ready to make a change, there are tools—and possibly even counsel—necessary to get you where you want to go.

 

Emily Kapit is an industry-leading career strategist and the founder of ReFresh Your Step, a career advisory firm with national and international clients. Emily is one of the youngest global professionals to become a three-time certified master resume writer. She’s been profiled by Forbes, she’s a founding member of the Forbes Coaches Council, and was recently noted as one of the nation's 10 Resume Experts We Love by Recruiter.com.

 

Tune in as Emily discusses how more professionals are unhappy at work than most people realize, and if any of the feelings sound familiar, how you can work with a team of experts to start on a brand new career path.

 

In This Episode

  • How emotional intelligence plays a key role in career advising
  • Connecting your skills and achievements to a new career path
  • Why business owners need to automate and delegate
  • Using an accountability partner to keep your goals on track
  • How to leverage social media (and why you should)

 

Quotes in This Episode

“It's a safe place [to open up], and a lot of clients are in desperate need of that, because they're dealing with whatever's going on at work.” —Emily Kapit

 

“And so I'm trying to navigate this opportunity that I have in front of me to really, really grow the business in a little bit of a different way, and have a different structure for other client work, but trying to do that while keeping the business going and I also have a family, and I try not to burn out. So, trying to balance all of that is a challenge.” —Emily Kapit

 

“Whether it's work life or home life, I need to let go and let other people—that I know can learn, and want to learn, maybe grow into their skills a little more, and not just want to immediately take over—which any parent out there will tell you is skillset for being a parent. It's just all really true.” —Emily Kapit

 

“An accountability partner helps you to recalculate. The right person will understand real life happens and then work with you on a plan to actually reach those goals, whatever they might be.” —Emily Kapit

 

“As anyone running a small business knows, you need all the cheerleading you can get, right? It is a challenge each and every day, in a beautiful way, but to stop and actually celebrate those successes… You need to do it, because it helps you keep going and moving through the challenges that you're facing and moving towards increasing success.” —Emily Kapit

 

Resources

ReFresh Your Step

Connect with ReFresh Your Step on LinkedIn, Twitter, and Facebook

Connect with Emily Kapit on LinkedIn, Facebook, and Instagram

Suzanne Brown on Women Worldwide

Direct download: EmilyKapitonWomenWorldwide.mp3
Category:general -- posted at: 8:57am EST

What is art without community? For many artists, their work exists to create a dialogue with their audience or a greater collective. For today’s guest, looking, listening, sharing, and collaborating are inseparable from the paint, the place, and the form.

 

Meg Saligman, internationally recognized American artist, has produced over 40 permanent public artworks worldwide. Her practice stems from a deep desire to give a voice to communities through public art. She's received numerous awards in addition to the Visionary Woman Award, including the Philadelphia Mural Arts Program Visionary Artist Award and honors from the National Endowment for the Arts. Meg has also been featured in The New York Times, The Wall Street Journal, Artnet, and on the Today Show.

 

Follow along to hear Meg’s advice for pursuing a creative career, how to become more integrated into our communities, and the positive ripple effect you have the power to create.

 

Today's episode of Women WorldWide, which features a Visionary Woman Award winner, is being sponsored by Moore College of Art & Design. Moore is the first and only women's visual arts college for undergraduates in the United States.

 

In This Episode

  • Experiences that led Meg to become an artist
  • How a digital world is influencing creative careers
  • One question everyone should ask themselves when choosing a career
  • How to create an open dialogue in a community
  • The ripple effect caused by positive experiences in your life

 

Quotes in This Episode

“I was probably in about junior high I saw my art teacher paint a watercolor flower and I remember just seeing that thinking, ‘Oh my god, if I could ever do that, that would be the most wonderful thing. I actually think about that moment sometimes when I'm out there painting in a community or out on the street like, ‘What if someone like me at that age sees me painting and somehow I turn a light on?’” —Meg Saligman

 

“Whatever your goals are—I am so motivated by just playing with paint all day. That's the way I want to spend my days—if that's your motivation you're willing to work hard, I believe the money will follow. I say go for it and see where it takes you.” —Meg Saligman

 

“I would want to tell [aspiring young women artists] you can't have everything but you can make conscious choices and set your mind on getting what you choose.” —Meg Saligman

 

“I consider myself a vessel with a vision. But the vessel can hold the collective and individual voices of the community.” —Meg Saligman

 

“There is no one path or there is no set of rules that a woman has to follow in order to be a good mom, a good wife, a good whatever role she's adapting I think. So that's the inner compass that I think should find it.” —Meg Saligman

 

Resources

Megsaligman.com

Connect with Meg on Facebook, Instagram, and LinkedIn

Direct download: MegSaligmanonWomenWorldwide.mp3
Category:general -- posted at: 11:13am EST

This year (and every year), how will you create the greatest possible impact in your career and in your life? Figuring out how to reach your maximum potential requires a great deal of passion and introspection. To get there, perhaps the best place to start is with a bit of motivational thinking.

 

Joining me on the show is Holly Dowling, global keynote speaker, inspirational thought leader, trainer, and consultant. Holly spends her time helping professionals to live life with a passion and to reach their fullest potential and serves as an expert in strength-based leadership, change of management, and corporate women's empowerment. If all that wasn’t already enough to keep her busy, she’s also the host of the podcast A Celebration of You.

 

If you need a January pick-me-up, look no further. Holly’s advice for surrounding yourself with positive people, pursuing your lifelong dreams and passions, and turning your darkest periods into your brightest days will energize you for the entire year ahead.

 

In This Episode

  • What it means to have a butterfly dream on your shoulder
  • How to energize and uplift the people around you
  • The positive impact dark periods of life can have
  • Where to find “balcony people” in your life
  • Three qualities all successful people share

 

Quotes in This Episode

“My mantra began, ‘Tell me no. Watch me go.’ … No matter what I want in this world, no matter what adversity I face, I can still do something magnificent. I believe everybody has that.” —Holly Dowling

 

“If there's one person in this room that [this experience] can make a difference for them, and it rekindles a hope and a spark of light in their own personal darkness, then that is why I'm there.” —Holly Dowling

 

“I chose to not live in ‘woe is me.’ I choose to live in ‘wow is me.’ And I'm not going to say it's easy. But I do believe it's a choice, and I choose joy every day.” —Holly Dowling

 

“Take these next 30 days to fall back in love with who you are. It's never too late to dream. How about relishing and celebrating who you are? And that has a lot to do with the stuff you've been through.” —Holly Dowling

 

“Is it networking or is it just being open to the world and the serendipitous moments that are around us and in front of us? I'm allowing myself to be open to everybody I meet.” —Holly Dowling

 

Resources

HollyDowling.com

A Celebration of You Podcast

Connect with Holly on Facebook, Twitter, and LinkedIn

Direct download: HollyDowlingonWomenWorldwide.mp3
Category:Business -- posted at: 12:08pm EST

We live in a lightning fast world. How do you make sure your business is keeping pace? According to today’s guest, the answer is by embracing failure and by preparing to change–fast.

 

Meet Brandi Boatner, the Social and Influencer Communications Lead for IBM Global Markets. Brandi has been working with IBM since 2010, and she has also served as a Digital Experience Manager for IBM Global Technology Services. She's currently the Chair of the IBM Black Network of New York Business Resource Group (BRG), and she's a founding member of the IBM Marketing Communications and Citizenship MCC Diversity Council. Through her work with IBM, she’s become an expert in adopting an agile framework to build more flexible, fast-paced teams.

 

Follow along as Brandi shares the inside-baseball on becoming an agile marketer, ways to embrace failure (and why you should!), plus the best advice she has ever received.

 

In This Episode

  • What it means to be an agile marketer
  • How agile principles apply to everyday tasks
  • Ways to combat (or keep up with) warp speed change
  • The best career and life advice Brandi’s ever received
  • How mindfulness can transform your life

 

Quotes in This Episode

“Fail fast and embrace that failure so that you can iterate, course correct, and then try again can apply an agile framework to whatever it is that [you’re] doing.” —Brandi Boatner

 

“We live in a three-second world, right? A three second, right-swipe world. If I can't do what I need to get done in 10 days, why am I doing this? Why?” —Brandi Boatner

 

“I've gotten rid of that mindset of, ‘This has to be perfect.’ It does not have to be perfect. There has to be progress made on the task… I celebrate progress not perfection.” —Brandi Boatner

 

“Change and comfort can't coexist, so you should be willing to have that uncomfortable conversation in order for you to implement the changes that you need as a professional and then as a business.” —Brandi Boatner

 

“People can define their success differently. You might ask somebody else, and they say success is money. Someone might say success is happiness, somebody might say anything, but for me I would really say success, for me, is growth. ” —Brandi Boatner

 

Resources

Email Brandi or connect with her on Twitter, LinkedIn, and Instagram

IBM

Emotional Intelligence 2.0

Direct download: BrandiBoatneronWomenWorldwide.mp3
Category:Business -- posted at: 1:08pm EST

In our time producing Women Worldwide, I have spoken with people from all walks of life. I’ve interviewed entrepreneurs, inventors, and educators from around the world. But today is a first. I don't think we've ever had a volcanologist on the show. Meet Jess Phoenix, a professional field scientist who's running for the California Congress.

 

In addition to her hands-on work as a volcanologist and burgeoning political career, Jess is executive director, principal investigator and co-founder of a revolutionary environmental scientific research organization called Blueprint Earth. She's also a fellow in the Explorer's Club, a featured scientist on the Discovery Channel and Science Channel and a TEDx speaker. Her work has been covered in Popular Science Magazine, NASA's FameLab on National Public Radio, CNN international and on This Week in Science. Her mission is to inspire everyone to tap into their innate curiosity, igniting wonder about our planet and the world we live in.

 

Stay tuned to hear incredible stories from Jess’s professional life and find out how she’s using her scientific background to fuel political change and encourage people around her.

 

In This Episode

  • What entrepreneurs can learn from Jess’s episode with horse thieves
  • Proof it’s never too late to learn a new skill or passion
  • The benefits of leveraging social media
  • How doors open when you don’t shy away from saying ‘yes’
  • Why you don’t have to be the best at what you do

 

Quotes in This Episode

“Being curious about a number of different things is okay. You don't have to focus or specialize too early because you can change directions… You can get into things at any age. It doesn't require you doing it from when you're five or anything like that.” —Jess Phoenix

 

“You always have to think about what the greater cause is and that's what keeps you going even when it's rough 'cause it's not all fun and games. It's not all campfires—I mean sometimes you deal with horse thieves.” —Jess Phoenix

 

“We are humans, we are so adaptable. So that's what we have to do. We have to adapt to the challenges and that means be flexible, be creative, and solve those problems.” —Jess Phoenix

 

“It doesn't matter what your problem is, if it's an erupting volcano, a flat tire, God knows what! You just look at it, and you just take it apart, piece by piece. And you figure out how you're gonna get out of this situation you're in, and you just do your job.” —Jess Phoenix

 

“You don't have to be the best, but you have to be so good that they can't ignore you.” —Jess Phoenix

 

Resources

Jess Phoenix for Congress

Volcano Jess

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Direct download: JessPhoenixonWomenWorldwide.mp3
Category:Business -- posted at: 8:25am EST

Would you say you or your business has reached your limitless potential? Have curiosity and passion helped you to impact others and to reach your goals? According to today’s guest, nurturing your curiosity is exactly what you need to elevate your business to the next level.

 

Nikki Barua is a change agent, and she's leading a movement to empower people and organizations to thrive amidst disruption. She founded BeyondCurious in 2011 to help large companies innovate like startups, and since then, the award-winning digital accelerator has created massive impact by guiding brands to achieve their digital transformation goals. Nikki was awarded Entrepreneur of the Year by ACE in 2014, recognized as Top Woman Entrepreneur in North America by Ernst & Young in 2015, and as LA Woman of Influence by The Business Journals in 2016.

 

Tune in to hear why you should be fostering your own curiosity, why you should learn to pivot like a small business, and how to turn your business’s challenges into opportunities to level up.

 

In This Episode

  • Why every child needs heroes
  • The ways education can help you think differently
  • How to nurture your own curiosity
  • Why big organizations should think and operate like small startups
  • What makes entrepreneurship like a video game

 

Quotes in This Episode

“I grew up with a belief that it's possible for us to do absolutely anything. And with that belief in my heroes, I learned very early on to really dream big and be bold and take courageous action.” —Nikki Barua

 

“The gift that I got from education was in how to think. The most powerful gift or tool we can be equipped with is being able to frame great questions, because when you know how to approach a problem, the answers emerge from within you.” —Nikki Barua

 

“As we grow, we tend to lose that curiosity because we're afraid to ask or we're afraid to simply pursue something where there's a potential of failure. And so our fears tend to get in the way of our curiosity, and when we let that fear overtake our curiosity, it limits our ability to learn and to grow and to give back. ” —Nikki Barua

 

“As an entrepreneur, your challenges are never ending. I've learned to frame it in a way that I measure my progress as an entrepreneur based on the size of my problems. So if my problems are getting bigger, I know I must be getting better.” —Nikki Barua

 

“One of the most important lessons of leadership is the humanity of being authentic and vulnerable and really being grateful for the opportunity to lead and to bring out the best in all of the other people.” —Nikki Barua

 

Resources

BeyondCurious

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Nikki Barua

Connect with Nikki on Facebook, Twitter, and LinkedIn

Direct download: NikkiBaruaonWomenWorldwide.mp3
Category:Business -- posted at: 8:07pm EST

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