Fri, 16 August 2019
Leonard Kim an award winning marketer and author is on the show today chatting with us about showing the real you, making your life transparent so that your biggest failures can’t be used against you. He believes that if you control your brand in a proactive way you won’t have to be reactive down the road. Plus you might inspire others who are going through the same struggles you did.
He went from being almost homeless, failing at every company he tried to build to the successful businessman he is today. He had to step back from his failures and see what choices he made that caused him so much heartache. That’s when he realized he had forgotten what he had been taught about putting others first, focus on serving first. He was so focused on himself and what he couldn’t do that he forgot about all the things he could do to help others.
Listen in as Leonard takes us through the journey to success and the roadblocks and milestones he had on the way to transparency and being true to himself.
- [03:05] Welcome to the show Leonard Kim!
- [03:55] Leonard chats about the journey from almost being homeless to an award winning marketer and author.
- [11:08] His book is about ditching the regrettable moments in your life.
- [12:35] Should you tell the world about the skeletons in your past or do you just need to reflect on it?
- [15:05] Things can’t be used against you if you are transparent about them, control your own narrative.
- [16:18] He talks about the exposure resume - sharing the bad and the ugly of your life.
- [18:07] We live fragmented lives in business, personal and social media.
- [19:16] Sharing the good, the bad and our version of our ugly on social media will make us more cohesive as a person.
- [22:10] Why should you be the lead of a brand called “me”?
- [26:55] There are 5 different levels of exposure around brand transparency.
- [29:13] Which of the 8 steps of the brand process does Leonard recommend?
- [33:00] Your Bio needs to reflect the real you even if you look vulnerable.
- [37:25] We all feel closer to someone who shares the same experiences as we do.
- [40:25] Leonard's final thoughts and advice about how to be more vulnerable and transparent.
Links and Resources:
Direct download: WW233.mp3
-- posted at: 7:00am EDT
Fri, 9 August 2019
Sandra MacLeod, the CEO of Echo Research is on the show today to talk about how important our reputation is in business. She tells us how as women we can build our reputations by keeping an eye out and paying attention to what is being said about us. It is ok to be different but be strong and different, don’t let anyone keep you from doing what you think is right.
Sandra believes that being an entrepreneur today is about believing in yourself and managing your expectations, there will be ups and downs so just hang in there. Also, surround yourself with like-minded people and create an inner circle that will support you and keep you strong.
Sandra has accomplished many things in her career and she isn’t stopping now. When she looks back she remembers a friend of hers saying “Make a promise, keep a promise” and she has lived by that every day of her life.
- [02:27] Deirdre introduces today’s guest Sandra MacLeod.
- [03:59] How did Sandra go from communications to research?
- [08:35] In her opinion you need a sense of numbers and an understanding of statistics to be good at research.
- [11:04] Are companies coming to her before they are at a crisis? Listening?
- [12:49] She feels that social media is a wonderful power but there is also the dark side that can hurt individuals and organizations.
- [17:04] Building a following on social media can be very helpful in your business.
- [18:27] How can women build their reputation among their peers and as a leader?
- [20:58] Dare to be different, you can be different and be a strong woman at the same time.
- [22:20] What does it mean to be true to your brand?
- [25:15] Sandra thinks what it takes to be an entrepreneur today is belief in yourself and managing your expectations.
- [27:57] Who do you surround yourself with? Who’s in your inner circle?
- [30:46] When looking back on your career of the things you have accomplished, what surprises you?
- [32:40] She had a friend that used to always say “Make a promise, keep a promise.” This has stuck with her over the years and she tried to always follow through.
- [36:15] What resources does Sandra use to keep up to date with current ideas?
- [38:46] Does she think young professionals should get involved with their industry associations?
- [39:32] How does she manage her time? Does she have “me” time?
- [40:55] Her final thoughts on reputation management and staying on your brand.
Links and Resources:
Direct download: WW232.mp3
-- posted at: 7:00am EDT
Fri, 2 August 2019
Keeping in touch and building bonds with people takes communication, patience and dedication. In business and in your personal life consistency in communication is a must. My guest today has a network of 5,000 lawyers to communicate with. She says that there are many ways to communicate with people if you take the time and put in the effort.
Lindsay Griffiths is the International Lawyers Network Director of Global Relationship Management. She works closely with the Network’s Executive Director on oversight and management of day to day operations of the ILN.
In her role, she develops and facilitates relationships among INL member firm lawyers at 90+ law firms in 67 countries. She seeks opportunities for member firms to build business and relationships while ensuring member participation in Network events and initiatives.
Today we talk about how relationships are needed at every level and what we do now can ensure that we have the best people around us later. We also chat about how her future promotion is affecting the people around her and how having a tribe of good people in your circle can keep you on track.
- [02:39] Lindsay Griffiths started her path to Global Relationship Management when she asked the Executive Director, her father, if she could work with him at ILN.
- [04:53] To maintain a good relationship with your members it takes consistency. You must know, like and trust each other for it to work.
- [06:09] Everyone is busy, prioritize what is important. When you make people feel important, they are more willing to create that level of business that is important to you.
- [08:05] In relationships with clients communication and responsiveness are key. Clients want to hear from you. Even if the news is bad, communicating the issues and having a plan to fix it is always better than silence.
- [11:48] They encourage everyone to use as many different types of communications as possible. There are 5,000 lawyers in the International Lawyers Network (ILN) all over the world, so many different types of communication are utilized.
- [13:26] They use all of the social media channels now, 10 years ago they only used LinkedIn. It’s been a long road but now there are lawyers even on Facebook.
- [14:32] Being a woman in a man's world is challenging some days. She says it’s harder in the US than it is internationally.
- [15:22] There is a women's group in the ILN, they just had their biggest showing at a conference, 30% of the attendees were women.
- [15:53] Lindsay is being promoted to Executive Director, there was some push back but the majority of people have been very supportive.
- [17:16] She feels like she has to prove herself but it just might be because she hasn’t really promoted herself the way men do. Because she is taking over from her father some might not think she can do it until she is in the role.
- [22:44] When men promote themselves they are seen as go-getters. When women promote themselves they are seen as showy or bragging too much.
- [24:50] She recommends that you have a very strong support network of women who want the best for you and will give you honest feedback. It can be very tough to find those kinds of women but keep looking because you will find your tribe.
- [27:03] Don’t be afraid to stop being friends with someone who isn’t a fit for you, if they don’t support you or have your best interests at heart you don’t need them.
- [29:52] She is a photographer so when she isn’t working she is taking pictures of animals and posting them on Instagram. She also enjoys crocheting hats for cancer patients because cancer has affected her family.
- [33:18] A fear of failure is what Lindsay says gets her up in the morning. She is a perfectionist and loves the idea of figuring out how to better help her lawyers collaborate and layer relationships.
- [35:52] Social media for her is about relationships if you are careful, it can be a good tool.
- [37:28] She spends about 2 hours a day on social media. She used to use it more but now she has someone managing social media for her.
- [38:24] She goes to at least one industry conference a year to keep up with the changes in the industry, she also reads a lot to see what other industries are doing to get ideas.
- [40:02] Lindsay’s advice for building and maintaining really important bonds is consistency, make sure the people you want to be close to are being communicated with on a daily basis, reach out, stay in touch so they know that they are a priority to you.
Direct download: WW231.mp3
-- posted at: 7:00am EDT
Fri, 26 July 2019
Have you ever had a story you wanted to tell but you had no idea how to get it out to the masses? Have you ever felt like you didn’t know where to start? My guest today did it on his own and took his book Eat Less and Move More to the best sellers list along with two more books that also had the same level of success.
The journey made him realize that it's not easy to write a book, get it edited, published and marketed with limited resources. He thought why not do something that would help others in the same situation and so Brody Consulting Group was born.
Paul Brody is the founder and CEO of Brody Consulting Group. He works with his clients to write, publish and market their books with a proven system he designed. He is also the host of the Get Published podcast.
We chat about his journey in writing his books and taking them to the best sellers list on his own steam and how that experience catapulted him into the business he leads today.
- [03:32] A health crisis caused Paul to reevaluate his life when his doctor told him if he didn’t lose weight and get his act together, he’d be dead in five years.
- [04:14] He lost the weight, kept the weight off and beat the odds, he wanted to tell the story about his own journey.
- [04:42] He had no idea how to get his story out there or get a book published.
- [05:02] Sitting by the pool at the Mirage in Vegas everything started to flow, opened up his notes app on his phone and sketched out the entire outline for the book. A week later he wrote 20,000 words and that became his first draft.
- [05:39] He spent 8 hours a day learning the publishing side but then he had to figure out the marketing side. He then spent more days learning how to launch a book successfully and how to evolve with a changing market.
- [06:08] A month later, in August he launched the book “Eat Less and Move More.” It became his very first bestseller.
- [06:24] Paul was also a motivational speaker and wanted to write a couple of books based on those seminars, he wrote Motivation 101 and Positivity Attracts. They both became best sellers.
- [06:31] He started having other authors ask to be shown what he did to become successful so early on, how to market and publish their books.
- [06:52] He started coaching people one on one on writing, publishing and marketing their books. Within a year and a half, his company was up and running.
- [07:03] They then expanded into hybrid publishing where they do, done for your publishing services, done for your book marketing and this last year they have added executive ghostwriting.
- [07:31] One book from a health crisis completely changed his life. Everyone has a story you just have to get it out there.
- [08:53] The most typical mistakes that first time authors make is trying to edit their own book.
- [09:51] Always do a final proof even when you have an editor and always read the book out loud.
- [11:06] Paul’s company takes a holistic approach with writers, they don’t pitch ideas, they just want to know about your book, your situation and what you want to get out of it. He tells his clients that it's not a book launch, it’s a product launch.
- [14:23] He tells people that he is a farmer because all he does is plant seeds.
- [15:20] His proven system is breaking down everything into bite-size portions, simplify.
- [18:05] Having a great looking professional book cover is very important for a successful book launch.
- [23.37] He never even thought about starting a podcast until people around told him he should spread his knowledge and that it would be a great medium to do that.
- [24:17] He started the podcast Get Published recording one episode a week, went to 5 episodes a week and at one point was doing four episodes a day. They have done 350 episodes in the year since the podcast was launched.
- [26:15] After authors build their platform, having a podcast to get the information out to more people is definitely a great way to get their brand out there.
- [27:33] Social media is a great way to drive brand awareness and push people towards your website to bring that traffic in.
- [30:22] LinkedIn’s sales navigator is something he recommends for the ability to reach out to people and send traffic your way.
- [31:30] The challenge he faces in his business is setting expectations early with clients, making it clear that they are not going to make millions of dollars on the front end with royalties.
- [34:01] You can not be an introvert as an author and expect to sell tons of books, you have to get out there to keep the momentum going.
- [36:24] Online speaking and virtual summits are great ways of getting out there without having to physically be in front of people.
- [38:50] Paul always says he gives his information away for free, clients pay for implementation.
Direct download: WW230.mp3
-- posted at: 7:00am EDT
Fri, 19 July 2019
Why do we sometimes find ourselves in relationships with partners that aren't right? Everybody wants to find joy and love. Being trapped in a relationship that is hurtful or harmful isn't good for your health. The right partner can bring so much joy into your life, but how do you avoid those hurtful and harmful relationships? My guest today is an expert on this topic.
Iris Benrubi is a psychotherapist and marriage counsellor. She is also a dating and relationship expert who has spent the last 20 years coaching and counseling men, women, and couples on how to find true love. She is also the author of Lonely & Single to Loved & Adored. On today’s show, Iris shares her journey, her dating expertise, and tips from her book.
- [03:16] This is Iris's fourth career. She was a psychotherapist and marriage counselor for many years. When her 18 year marriage ended in divorce, she had an identity crisis and had to do a lot of soul searching.
- [04:26] A couple years later, she entered the wild west of dating. She realized she had to own that she couldn't see her own blind spots.
- [04:53] For the last few years, Iris has been teaching women how to find and maintain the relationship of a lifetime, they don't have to go through what she went through.
- [05:33] Her book and programs look at three components. The first one is finding who are you and how do you show up? Women often compromise to make relationships work and come from a place of fear.
- [06:15] Once we know our own value we start to look for someone different. Women need to be clear on what they are looking for.
- [07:40] We have a blueprint that we are born into from our families. Babies are a blank canvas, but what gets imprinted on us is how relationships work.
- [08:04] We get an identity, and we also look at how our parents interact. Even though we may not like it, this relationship blueprint is imprinted on us.
- [08:43] It takes work, but you can shift your relationship blueprint.
- [11:53] We pick our partners based on the wounds we have from childhood. If we pick a partner who is conscious, we both get to heal from those wounds, and create a happy and safe relationship.
- [12:22] Ask what the shift is that you need to make to be attracted to a better kind of partner.
- [13:20] Go for 80% and work to grow the rest.
- [14:30] If you cut people out for tiny little things, it may be because you have a fear of intimacy and getting your heartbroken.
- [15:29] When there is safety and you can feel what you feel, you can then negotiate and reach a compromise.
- [16:08] We either do exactly what our parents did or the exact opposite.
- [19:00] What we don't see and challenge is our blind spot.
- [20:43] You don't have to agree with what people are saying, they just want to be heard and acknowledged for what they are feeling.
- [21:46] Relationships are about how safe do I feel with you. The more we can allow someone to be who they are, the more space there is for them to want to be with you.
- [23:34] One thing Iris learned was that it was difficult for her to express what she needs.
- [27:16] Make sure you get into relationships that are in alignment with your values.
- [28:49] The first six months is the honeymoon stage. After this, we start to see reality. How do the two of you show up when there is conflict.
- [30:52] People often think dating is a numbers game, and that's a recipe for exhaustion. You need to know how to screen potential partners.
- [31:32] You need to write a profile that attracts the kind of people that you are looking for, and you need to know how to screen and sort potential dates.
- [32:01] Women need to be the buyer not the seller.
- [32:51] Online dating becomes fun when you start picking people who are fun for you.
- [34:57] Am I having fun? Do I feel safe? Am I happy?
- [35:57] It's about the quality of time that you spend together.
- [38:09] Iris's clients keep her going. Helping people excites her.
- [39:15] Be introspective and responsible for yourself. This is where you get to create inner peace. Invest in yourself and get the skills you need to upgrade yourself.
Links and Resources:
Direct download: WW229.mp3
-- posted at: 7:00am EDT
Fri, 12 July 2019
In business, does growth equate to bigger means better? What if you could scale your business and find more freedom and success with a company of one mindset? Today's guest has a lot to share on this topic. Paul Jarvis is a designer who likes writing. Paul has been working for himself since the 90s. He is the creator of the online courses Creative Class and Chimp Essentials.
He is also the author of Company of One: Why Staying Small Is the Next Big Thing for Business and the co-founder of Fathom Analytics.
His work has been featured in WIRED, Fast Company, and more. He has been noticed and mentioned by Ashton Kutcher and Arianna Huffington.
Some of his clients include Microsoft, Danielle LaPorte, Mercedes-Benz, Maria Forleo, and too many to mention. He is here with us today to share the mindset of a company of one. We talk about what it means to scale your business, be profitable, and find freedom. We’ll learn that sometimes in business, bigger isn't always better.
- [03:31] Paul wasn't planning on being an entrepreneur. He worked for an agency in Toronto. He loved the work and the clients, but he didn't like the company.
- [03:57] When he left the company, clients started calling him. He then realized that he might be able to do this on his own.
- [04:30] Paul became an entrepreneur by accident. His planned trip to the library to learn how to write a resume turned into a trip to learn how to start a business.
- [05:20] The biggest benefit of running his own business is being able to have a direct client contact. It's a lot harder to get a new customer than to keep an existing one.
- [06:03] He preferred to focus on retention as opposed to acquisition by offering excellent customer service.
- [07:35] One of the biggest client misconceptions is that they will let you know when they need more work done. Paul started contacting his clients and discovered that they did want more from him.
- [08:07] Keeping in touch also keeps you top-of-mind.
- [09:50] Paul can run a business with a very small group of people and outsource things without having everyone on the payroll.
- [10:24] Paul doesn't want to run a big company and manage other people. He doesn't want to build a business that will put him into that role.
- [11:36] It's hard to be skilled at every area of a business. Focus on what you are good at and get others to help with the other stuff.
- [14:17] Paul is extremely driven when he decides to do something. He didn't plan to be a writer, but he enjoys it, and it's a great way to share ideas.
- [15:22] Paul's favorite story is about his friend's dad who was an architect that started working at home. Above his computer he had a sign that said "overhead equals death."
- [17:08] Expressing personality is attractive to clients. Sharing your personality can draw in the people who are the right fit and push away the people who aren't.
- [20:51] People buy based on how they feel they are treated. Fostering success and making customers happy is the best way to sell.
- [22:34] One of his friends encouraged him to start a podcast. He now has two shows and is starting another one.
- [24:29] A business has to make enough to keep going. Helping people also makes you feel really good.
- [26:31] We often put self-inflicted pressure on ourselves in business.
- [28:07] Growth is beneficial in the beginning of starting a business. People are happier if they make more money, but only up to a certain point.
- [30:18] Freedom is important, so working 16 hours a day isn't a requirement.
- [31:05] Doing less is Paul's biggest productivity hack. He also turns off distractions. Take on less stuff.
- [32:10] “No” should be the default for everyone. This way you only do what needs to be done.
- [34:50] Find the types of projects and clients you enjoy working with and that can really move the needle. Say “no” to the other stuff.
- [35:22] Overtime you can narrow your niche down. In the beginning, you may have to be more open to trying different things.
- [36:04] Paul likes routine. He wakes up early. He makes himself a coffee and then goes on to work on creative stuff. After that, an hour or two on admin. Then he'll garden or exercise.
- [38:05] Paul's biggest “aha” moment was when he wrote an article about why he doesn't put growth at the top as priority for his business. He got 1,200 or 1,300 replies from people who had the same sentiment. He realized that there was probably a book that could focus on this topic.
- [39:48] The byproduct of business success isn't growth it's freedom.
Links and Resources:
Direct download: WW228.mp3
-- posted at: 7:00am EDT
Fri, 5 July 2019
Are you reaching your full potential? What does this even mean? How do you find your flow and feel more fulfilled? Sheila Murphy spent a really long time in Corporate America. She was a senior legal counsel at a Fortune 50 company. She trained teams, built leaders, and knew what clients were looking for in their lawyers and their law firms.
Today, she is a coach and career consultant specializing in working with lawyers and law firms to help them reach their full potential. Which means building a book of business, developing their networks, and their reputations. She is also the founder of Focus Foreword, LLC. Sheila shares her story and we talk about how it’s possible to find a career that you really love.
- [03:45] After years in the corporate world, Sheila felt like she wasn't being challenged anymore.
- [04:01] She started talking to her network and thinking about what she was good at and what she loved to do.
- [04:38] The core of her being was to help people develop and empower them to reach their full potential.
- [05:15] As she was contemplating her career transition, she kept telling herself to focus on going forward. This is also how she came up with the clever name for her coaching and consulting business.
- [05:57] She was strategic about thinking about what her next chapter would be. She was also strategic about where she spoke and how she branded herself and her use of social media.
- [06:11] When Sheila launched her business, she had certain people lined up from her network. She also had a plan to grow.
- [07:07] It's not as easy for women as it is for men in law firms. The pay gap with women is getting worse.
- [08:11] The overall way that women are treated on a macro-level could be improved and then individual coaching on a micro-level could help women equalize the pay and respect they receive in law firms.
- [09:12] Sometimes women don't sell themselves, and they just stay behind the desk and do the work. Selling yourself is important in the corporate world. The biggest indicator of success is your network.
- [10:04] A mentor is someone who gives you advice. A sponsor is someone who moves you forward and speaks for you when there are opportunities.
- [10:46] Having a sponsor can really propel your career especially for women and people of color. Someone has to believe you're going to go in a 120% to sponsor your career.
- [12:18] It's really critical to find a sponsor, because it will make such a difference in your career.
- [13:02] Networking doesn't have to be that scary, it's just a conversation with another human being. Networking is also about giving value to the other person.
- [15:26] It takes 7 to 20 contacts in the legal field to convert somebody from meeting them to doing business with them.
- [16:28] As soon as you meet someone send them a personalized LinkedIn invitation. Also respond when something happens on their profile like when they post an article or get a reward.
- [19:21] Social media can give you amplification and help you do some of the lighter touches without meeting in person. So, it can be very helpful.
- [21:16] One of the most important skills a leader can have is to listen to people with an open mind.
- [23:15] Challenges Sheila faced when she switched to being an entrepreneur included losing her corporate title and not having an assistant. She always strived to be a better leader and better communicator.
- [26:04] Having someone do administrative tasks helps you focus on what you need to focus on as an entrepreneur.
- [26:49] Blocking time allows Sheila to fit in important things like going to the gym or meeting with friends or just sitting and thinking.
- [30:08] Sheila loves finding her purpose and being happy. People often think they can't control their career, but they can. It's really about finding your best place that makes you the happiest.
- [34:22] Early in your career path, talk to other people about what the journey is like.
- [36:53] The stresses of being an entrepreneur are much more self-imposed.
- [39:01] Sheila's corporate legacy was giving the company very strong employees that were engaged and effective. Making an impact on these people's careers to her was a success. This is what she hopes to have in her new business.
- [40:06] Push yourself out of your comfort zone and believe in yourself, and you can have a healthier, more fulfilled career.
Links and Resources:
Direct download: WW227.mp3
-- posted at: 7:00am EDT
Fri, 28 June 2019
Most moms want to be great supportive moms, but how do you do that? My guest today, is an energy healer who believes that to give your kids the support they need, you need to come from a place of freedom. Laura Hackel uses crystal bowl healing sessions, ceramic vessels, and crystals to raise vibrations and assist with healing.
We talk about what all of this actually means and how to be a better mom using “mom GPS,” as Laura calls it. She shares her story of how she found this calling and explains how energy healing, vibrations, and trauma all tie together. This is a fascinating look into looking at life in a different way to benefit yourself and those around you.
- [04:07] Laura majored in computer science, but quickly learned she liked talking to people. She got a job at a startup where she could talk to people. She worked in staffing and ran different departments, but as the company grew she knew she wanted something else.
- [05:08] Her identity was tied in to who she was at work. She started taking yoga, was gifted a bowl, and started taking classes. She was also asked if she was a potter.
- [05:43] She gave herself time to experiment.
- [06:32] She then met a healer. It was amazing to see what life had opened up.
- [07:13] She went to shaman school.
- [07:50] Her children challenge the status quo and she is a conflict avoider.
- [08:30] She then played the crystal bowls. They all have different tones. The vibration is high and energy that doesn't serve you has to rise up.
- [09:28] When she plays the crystal bowls for a room of people different amazing things will happen for each person.
- [09:43] There is high vibration and low vibration energy. If you are angry or ashamed those are low vibration energy switch will stick with you.
- [10:21] Stuff that happens in our external energy field leads to illness in our bodies if we don't clear it.
- [10:37] The vibrations will target what needs to leave and some of it will be really old and you don't even know what it is.
- [11:04] The bowls can help you negotiate through difficult times.
- [14:10] When you heal a belief you change how you feel about it.
- [14:54] The whole idea of being a mindful mom is knowing that inside of you you know what your child needs.
- [16:45] What you think something means causes you to suffer.
- [18:07] To help other mom's be mindful, you have to be mindful.
- [22:50] We travel with people whom we've traveled with before and whom we will travel with again. They are our soul family.
- [25:07] Crystals get to sit in Mother Earth, and they come out with a high vibration. Find a crystal and see what calls to you. Laura keeps crystal in her water bottle.
- [29:04] Different crystals support different needs. You can put them under your bed.
- [32:23] Ceramic bowls have a higher vibration, but the ones that Laura makes have a high vibration. She has channeled her intention to heal.
- [34:22] Embracing more is a six month to a year process.
- [36:03] Trauma gets trapped within us, and we are never free of it until we process it.
- [37:16] Trauma can be from anything, even small things in a child's brain.
- [38:34] When we experience something traumatic our beliefs get flipped on their head. It's easy to get stuck as a victim when something traumatic happens, so work needs to be done to get your power back.
- [40:15] Our pain can be our gift.
- [40:37] Do something outside of your comfort zone to get perspective.
- [41:07] Write down what happens when you get angry about something. Then laugh at how not factual it was.
- [42:26] Find a crystal. Try things and see how it feels. Take 10 minutes a day to breath.
Links and Resources:
Direct download: WW226.mp3
-- posted at: 7:00am EDT
Fri, 21 June 2019
Jaime-Lee Fraser is a business growth expert who develops professional companies into market leading brands. She is also the co-founder of Kwired a branding and acquisition readiness firm. Jaime-Lee has coined the acronym CAUSE which stands for connection, authenticity, uniqueness, storytelling, and emotion to build brands that really stand out.
Jaime-Lee stands out with her own unique story. She was vacationing in Bali in 2002 when she ended up being surrounded by flames after the building that she was in was bombed. She used this as motivation to thrive as opposed to living in fear.
We talk about being your true self, building brands that get noticed, authentic storytelling, masterminds, personality types, and even using the Wim Hof method to sit in a bath of ice.
- [03:31] Jaime-Lee was in a bombing attack in Bali in 2002. She wasn't harmed physically. She was trapped in a burning building. It was remarkable how everyone wanted to help everyone else survive.
- [04:50] She came out the other side being grateful for being alive. Although, the experience did take an emotional toll.
- [05:05] The experience was traumatic and transformational.
- [05:44] She tries to look at it as post-traumatic thriving.
- [06:30] It was difficult moving away from the fight or flight mode. She did recognize that she needed to take time out to rest.
- [07:32] She moved to London by herself.
- [08:24] Performance is the core of what we do as humans. She started working with great mentors and she met her business partner Shawn Wells.
- [11:14] CAUSE came about because these five concepts are important to grow a brand.
- [13:13] A huge piece of standing out is being authentic. All of the pieces need to be taken into the storytelling to build a brand.
- [15:47] She also uses NLP when working with clients.
- [19:19] Jaime-Lee loves masterminds and the events that she attends. In person meetings are a game changer.
- [21:51] Consistency is key for growth.
- [23:24] Jaime-Lee is an ENFP in the Myers & Briggs personality test.
- [25:04] To step out of her comfort zone Jaime-Lee seeks new experiences. She did an ice bath challenge.
- [27:43] They used the Wim Hof Method.
- [28:18] You have to bring yourself to a place of control. You have to master the breathing and connect your breath to a place of peace.
- [30:40] Having routines in place helps Jaime-Lee deal with stress. Getting decisions in place is helpful. Using lists also helps with overwhelm.
- [35:18] Asking too many questions means you are out of flow.
- [39:28] We all need a reset and a break from technology.
- [40:03] Look at CAUSE and what it means to you. Are you bringing it into your brand and relationships?
Links and Resources:
Direct download: WW225.mp3
-- posted at: 7:00am EDT
Fri, 14 June 2019
Did you know that it’s not only possible to achieve your lifelong dreams, but the process of doing so will increase your success and competency in other areas of your life too? This is exactly what happened to today’s guest Karen Brown. Karen was successful, but she always felt she was missing out on a calling or purpose. She also was always drawn to Ironman races. One day, it finally hit her that her calling was to compete in an Ironman race.
She did this, and the challenge and discipline of preparing for the race improved her life in other areas. She was even able to take what she learned along the way and use it to focus on leadership coaching. This conversation with Karen is really inspirational. She shares knowledge based on science that we can all use to shift our mindset and use the power of our subconscious thoughts to create any habits we want. Karen is an expert in leadership and professional performance and the author of Unlimiting Your Beliefs: 7 Keys to Greater Success in Your Personal & Professional Life. She shares so much truth and knowledge in this episode that you won’t want to miss it.
- [03:32] Karen was climbing the corporate ladder as a leader for about 20 years. She had the outward trappings of success, but she felt like something was missing.
- [04:01] She was feeling a lack of purpose. She was wondering what this was all really about.
- [04:20] Whenever she watched the Ironman World Championships on TV, she felt these emotions.
- [05:00] 1982 was a dramatic Ironman year for women.
- [05:53] Watching the Ironman made Karen wonder if she had something inside her similar to that in which she hasn't tapped into yet.
- [06:51] Karen truly believes that she was meant to do the Ironman World Championships because it was the toughest thing that she could fathom at the time.
- [07:11] It forced her to stretch and expand her comfort zone. It became her personal growth and development vehicle of choice.
- [07:53] She thought that professional capabilities and personal goals and dreams were completely separate, but they are actually inextricably linked.
- [08:15] The doorway to being able to access her abilities came through achieving a lifelong dream.
- [08:30] Once Karen stepped into the pursuit of her dream, she was able to elevate.
- [09:14] All of us have a lifelong dream whether we admit it to ourselves or not.
- [09:35] There are scientific reasons why we tend to back away. Yet this is the exact thing we need to do in order to transform.
- [10:27] People limit themselves because they are scared. Our unconscious mind makes it a behavioral pattern kind of like a habit. The pattern of limiting beliefs repeats itself.
- [11:47] Our default pattern is not to try something new.
- [13:43] Women's typical limiting belief is some version of I'm not enough, while men feel like they have to do everything themselves and can't ask for help.
- [15:23] Conscious thoughts are actually gateways into our unconscious mind. We also compare ourselves to other people who are already doing that big goal. This is called comparison bias.
- [17:11] Our subconscious mind is the most simplistic yet powerful machine. It will believe and carry out anything we tell it.
- [18:46] Conquering limited beliefs is a three-step technique.
- [19:08] We also need to tap into our dreams and harness the power of our unconscious mind.
- [20:16] We need to do whatever it takes. Have “No Discipline” or the ability to say no to the distractions and things that will get you off-track from achieving that lifelong dream.
- [22:41] Feedback is always tainted with our own personal filters and values. Think of it as perspective.
- [23:58] Change your company's feedback system to a prospective system. Other people's perspectives are the best way for us to see things in a different way. This is a gift that allows us to grow and change.
- [25:17] Women will hold their thoughts back in the boardroom until they've thought out every option. Men just talk on the fly.
- [26:34] Comparison bias. Our subconscious is also judging. Once we understand how our operating system works, we are really only in competition with ourselves.
- [28:53] Once you know yourself better and know how unconscious behavior patterns are formed, it's so much easier to change them.
- [30:32] It's common in our culture to look for a quick fix instead of looking inside of ourselves.
- [31:19] We need to be present when we are talking to people and really listening.
- [33:03] The younger generation immediately switches into the how. It gets in their way and stops them from harnessing the power of their unconscious minds and coming up with incredible solutions.
- [35:33] During Karen's journey with Ironman, she learned how to manage distractions.
- [38:31] Part of Karen's morning routine includes getting enough sleep. Then she wakes up early, works out, and has quiet time. She spends at least 30 to 45 minutes learning or whatever she feels like doing in the moment.
- [40:55] Pay attention to whatever your lifelong dream is and put it front and center. It's the key to everything you're looking for.
- [41:50] Our unconscious mind can carry out anything that we think up.
Links and Resources:
Direct download: WW224.mp3
-- posted at: 7:00am EDT
Fri, 7 June 2019
I am so excited to have Dr. Erin Macdonald on the show today. She is an astrophysicist and aerospace engineer. She has managed to take her childhood love of science fiction and the X-Files and turn it into an exciting career. She is a teacher and lecturer who puts as much emphasis on her language and communications skills as she does on her scientific knowledge.
Erin makes science fun and inspirational for her students by explaining how science and movies intersect. She also consults for TV, movies, and video games and found a way to make math fun, because once you progress past a certain point it becomes like a new language that you can communicate in.
Erin is a role model and mentor for up and coming women and girls who are interested in getting involved in STEM careers. She is an extraordinary guest and you won’t want to miss this interview.
- [03:16] Kids love space and dinosaurs. Erin loved the X-files growing up. When she looked into things she found out that she could learn how the world works. She was inspired by studying astrophysics.
- [04:47] She started teaching and got involved with aerospace engineering.
- [05:41] Math is like a language. It will come together once you get into it. Erin came to a point where she could describe stuff using math.
- [06:32] Stick with math, don't let poor teaching get you down.
- [06:53] Being able to write and having the ability to communicate your ideas effectively will get you very far in the field.
- [07:15] Being able to convey very complex ideas in a very succinct way will get you very far.
- [08:06] Public speaking is important. When you’re in an academic environment you do have to go to conferences, you have to explain your research and answer people’s questions. So, being able to talk is very important, plus you have a lot of teaching that you need to do.
- [10:04] Scientist need to have the ability to communicate and not make the other person feel dumb. This is crucial to society's perception of scientists.
- [10:56] In the fields that Erin has been working in, there has been about one woman for every seven guys.
- [11:45] Erin did have trouble finding other women mentors (other than Dana Scully from the X-files). The biggest surprise in her field was the lack of support from the older generation of women.
- [13:01] It was kind of like she had to earn the right to be there.
- [14:05] It would be wonderful if women would lift each other up and find and build a community. Even if you don't have mentors, you could have female peers to help and support each other.
- [15:57] Erin feels lucky that she was able to craft her dream job. She always wanted to be behind the scenes in the entertainment industry.
- [16:40] She started speaking at science fiction conventions, and she was able to share scientific information with a diverse group of people. She also started meeting actors, writers, and producers while she was there.
- [18:21] She started making connections, and people started reaching out for advice about the science behind the shows that they were writing.
- [19:16] She recently worked on a scripted live sci-fi show called Orbital Redux.
- [21:33] Erin answer question #35 from Answers for Modern Communicators book - “Is it better to be a Type A or Type B personality?” Her Type A personality helps her with that, but diversity is important.
- [24:29] If we aren't challenged, we aren't doing it right. Having to pitch herself is the most uncomfortable thing that Erin has to do. She has to convince them that she is different.
- [27:42] Her tough skin has helped her become more confident with whatever she is doing.
- [30:13] Erin had to give a speech to non-scientists. She started taking acting classes and getting out of her comfort zone.
- [32:41] Talking about science fiction can be an anchor to teach real science.
- [33:59] A day in Erin's life. Public speaking and science communication is a skill. She gets up early and works with the Air Force. Then she does doctor errand stuff at the end of the day. She also goes to the beach to decompress or takes breaks when she needs them.
- [36:26] Burnout warning bells put you in a negative space and not wanting to do stuff. It's being tired and irritated. Physical anxiety. We know when we are pushed too far. The difficult thing is fixing it.
- [38:33] I'll work better if I get the rest that I need. Self-care is so important.
- [39:46] Relentlessly pursuing happiness is the way to find what work is for you. It's okay to walk away and think outside the box and pursue new things. Confidence is contagious.
Links and Resources:
Direct download: WW223.mp3
-- posted at: 7:00am EDT
Fri, 31 May 2019
Statistics show that anxiety is on the rise for Americans and for younger people. Conditions such as anxiety and insomnia can have a negative effect on our lives and prevent us from doing what we want to do or just make life more challenging than it needs to be. Fortunately, I have anxiety expert Stephanie Dalfonzo on the show today. Stephanie has an interesting story and career trajectory.
She began working as a DJ, then she started a hypnosis practice and now she helps people overcome their issues with anxiety. Stephanie is the author of Goodbye Anxiety, Hello Freedom, and it’s such a pleasure to have her on the show. She shares techniques and wisdom to start fighting anxiety with simple practices that anyone can do. She has so much knowledge to share and this episode is packed with wisdom and resources.
- [03:33] About 20 years ago, Stephanie was a celebrity radio DJ. She developed insomnia and went to the doctor and got a prescription. The prescription worked but only for a short time.
- [04:52] She started researching just for her own sanity. Through her research, she realized that she had struggled with anxiety her entire life.
- [05:22] She started looking for ways to manage her emotions. We can control our emotions by learning new healthy habits.
- [06:02] Stephanie went to coaching school and learned hypnosis. She ended up having a successful hypnosis practice for 10 years.
- [06:22] Most of the people who came to her had issues rooted in anxiety. According to a Gallup survey, Americans are the most stressed people in the world.
- [07:13] Stress, worry, and anger lead to feelings of anxiety. Kids, teens, and young adults are also experiencing crisis levels of anxiety.
- [08:07] Anxious parents have anxious kids.
- [08:40] Signs of anxiety include anger and being controlling. Hopelessness, sleeping, and withdrawing are also signs.
- [10:48] Stephanie's book has 35 techniques for dealing with anxiety, and they are all in alphabetical order. This is intentional because simple shifts create lasting change.
- [12:36] We have to continuously empy the stress bucket with these simple techniques.
- [17:02] Smile and your subconscious mind will think you are happy. Express 3 things you are grateful for first thing in the morning because gratitude is so powerful. It will set the tone for the whole day.
- [20:46] Turn your affirmations into a question. Why am I healthy and well? You’ll start seeing possibilities.
- [24:14] What we focus on becomes our reality. The best way to handle rejection is to shift your focus.
- [25:16] Breathing takes us to the present moment.
- [29:06] Standing in a power pose will give you higher testosterone levels and lower cortisol levels.
- [32:02] Tony Fadell talks about how devices are intentionally addictive and give us a dopamine hit.
- [37:15] Stephanie starts her day with gratitude. She also has a daily yoga practice.
- [40:00] Crossing left and right sides of the brain is balancing.
- [42:26] Adverse childhood experiences can lead to problems later on in life. If you have childhood trauma, you need to do the healing work.
- [45:40] For the next seven days, choose a couple of techniques and practice them.
Links and Resources:
Direct download: WW222.mp3
-- posted at: 7:00am EDT
Fri, 24 May 2019
Statistically, women are underrepresented in the fields of science, technology, engineering, and mathematics and there are many programs encouraging girls to study STEM careers. In spite of the stats, women have made significant contributions in these fields. My guest today is one of those women. Diana L. Burley, Ph.D. is a globally recognized cybersecurity expert and Executive Director and Chair of the Institute for Information Infrastructure Protection (I3P) at George Washington University.
Growing up, Diana was always interested in technology and how it affects the behavior of people involved with it. By going into cybersecurity, she found the perfect intersection of people and technology to research. She is at the forefront of the latest research in cybersecurity and the evolution of new threats like holes in the world of the Internet of Things. Diana has always been a problem solver and shares the aha moment she discovered in Graduate school along with her no-nonsense approach to everything cybersecurity.
- [03:16] Growing up, Diana was always very interested in technology and how it shapes people and their behavior around it. Her expertise is the intersection of people and Technology. She's now a cybersecurity expert.
- [04:39] Being a woman in cybersecurity can be lonely. Diana thinks of it in terms of the impact that she can make.
- [05:45] Diana suggests that young women follow their passion and be prepared for whatever field they're going into and don't let fear stop them.
- [07:03] Cybersecurity is a very broad field. Whatever your path make sure you are taking courses that help you solve complex problems, develop analytical abilities, and develop communication abilities.
- [08:21] You will need communication skills wherever you go.
- [08:56] Relationships are key for making introductions and seeing pathways that you wouldn't normally see.
- [10:27] One of the things you need to think about with cybersecurity is what are the motivators for the people involved. The issues need to be looked at holistically.
- [12:09] People, process, and technology takes a lot to get up to speed. There needs to be a constant state of vigilance because threats are always evolving.
- [14:29] Understanding and using technology as it involves is all about not being afraid to try things.
- [15:22] There's constant learning that has to take place in the cybersecurity field. If you have passion, it doesn't feel like work.
- [18:54] Even without reading the terms of service, you should assume that your data will be used online.
- [19:35] You can help yourself with cyber hygiene. Use strong passwords. Use different passwords for every site and change them regularly. Don't click on links from unexpected emails.
- [21:24] Tools like LastPass can be very helpful.
- [21:42] Diana runs a research institute and is developing some executive education courses for the university.
- [23:44] When a situation looks grim, Diana looks for solutions. Once you break the problem down into pieces, you can chip away at it.
- [25:59] One of the things that has surprised Diana is the impression that she has made on people.
- [28:32] When Diana was working on her dissertation, she focused on the individual tasks. She was actually stunned when, after completing a task, her advisor said she was done. Anything can be completed if you break things down into small doable tasks.
- [30:15] Diana is a researcher. Mistakes are more like options that didn't work and can be crossed off the list.
- [32:34] Diversity and different experiences and backgrounds help inform gut reactions. Bringing together differences of opinion and thought helps create very robust solutions.
- [34:31] Diana is primarily a researcher. She could be working with a client to develop a strategic solution for their cybersecurity program. She could also be working with a research team for deeper analysis. She could also be giving speeches or talking to students. She also has quiet days where she can just sit and write.
- [38:38] People can be a cybersecurity weak link. Changing behavior is very important. Another hot topic is cybersecurity and IoT devices.
- [40:44] The best advice Diana can give is to be proactive about your security in the digital space. Be an active participant.
Links and Resources:
Direct download: WW221.mp3
-- posted at: 7:00am EDT
Fri, 17 May 2019
How we feel about ourselves can be a big part of how confident we feel. Like it or not, things in our appearance like our hair make a difference in our inner confidence. Today’s guest has not only found a way to empower women when they need it the most, but she has built a solid business around it. Caliz Sotelo Moore co-founded Wigs.com in 1999. She was exploring online niches and was fortunate and wise enough to stumble onto the wig niche.
When she realized that there was a need to help people with alternative hair and how empowering it could be, she made this business her sole focus. Things paid off and Wigs.com is the world’s largest online wig retailer. She now focuses on education and building a team that is empowered and passionate about their work. She has partnered with BreastCancer.org, and she has a huge soft spot for children’s charities. Carliz works passionately to make the world a better place one life at a time.
- [03:25] Carliz started Wigs.com in 1999. She has been entrepreneurial since she was a kid.
- [03:50] She was helping write business plans and noticed that niche markets online were wide open.
- [04:16] Her goal was to get 10 online platforms with products shipped from the manufacturer to the consumer. The wig market was wide open. It was also very needed and educational aspect was very important.
- [04:49] Alternative hair ended up being the only thing that they focused on. There was such a need.
- [05:34] Her parents and grandparents were entrepreneurs and it just was in her DNA to become an entrepreneur.
- [06:14] As an entrepreneur, you can make the necessary improvements you want.
- [07:07] When you empower your team they have exponentially more passion.
- [08:18] Passion is the personality trait that Carliz looks for. Team members get ownership of what they do.
- [09:44] Everyone has passion, we just need to figure out what sparks it.
- [10:45] It's important to push yourself out of your comfort zone and keep improving.
- [12:30] Alopecia is on a scary rise. Hair loss in general is up for women.
- [13:15] We lose 80 to 90 hairs a day. Hair production goes down in our 30s.
- [14:14] New wig technology is so beautiful and well made.
- [15:29] Quality is great now. Wigs are like human hair. Wigs are fun to experiment with.
- [17:22] There is a medical need for alternative hair, but it's also a fun way to express yourself without added chemicals, time and expense.
- [18:23] With a wig you can have perfect hair in an instant.
- [18:28] Their biggest partner is BreastCancer.org. Anyone who purchases on Wigs.com has the opportunity to give to BreastCancer.org.
- [18:54] They also help with educational videos and answering questions women don't know about wigs.
- [19:05] Carliz loves charities related to kids.
- [21:17] What skills do you need to get noticed? Be of value and put yourself out there. Don't be afraid to be unique. Find value and be yourself.
- [23:53] Carliz has surprised herself with her ability to stick to it. She had a gypsy spirit, but fell in love with the client base that she serves.
- [26:29] Four or five years ago, they put out a survey and decided that they needed to listen to the client. Without listening to the client you will miss some things.
- [28:53] Women in business have different challenges. Women manage differently than men. Women seem to have a higher EQ. It's positive but can be draining. Women need to get out there and do it.
- [33:49] Carliz has a great group of people that she bounces ideas off. We do need a network.
- [34:55] Find a group to connect with peers. Look for networking groups like EO or Vistage of other peer groups.
- [36:32] There is always someone who can share a unique perspective.
- [37:14] Carliz learns from clients and any related resources that she can find.
- [38:22] She loves engaging in all aspects of her company. There are different things every day, and she is thankful for her amazing team.
- [40:25] Follow your gut and listen to your instincts. Never give up and make a difference. You are successful if you are passionate about what you are doing and getting paid for it.
- [42:11] Don't settle. Find the right team and find a job where you can make a difference.
Links and Resources:
Direct download: WW220.mp3
-- posted at: 7:00am EDT
Fri, 10 May 2019
Emily Pereira was living the perfect life, but deep down she knew that something didn’t feel right. When her life and relationship came crashing down, she realized that perfection wasn’t the answer, it was the problem. She went on a quest to find her real life’s passion and through writing and creativity, she discovered her authentic self and true happiness.
Emily is a life and love coach, author, creator, retreat leader, mother, and an advocate for finding creative passion within to live your true magical and radiant life. She lives in a magical world in Costa Rica with her partner and her daughter. She now allows her creativity to flow and helps other women do the same. You will laugh and be inspired with this wonderful conversation I have with Emily.
- [03:09] Emily is a mompreneur who holds retreats in Costa Rica.
- [03:23] About 10 years ago, Emily started wondering when she was going to do something that truly mattered to her.
- [05:12] She worked for a Fortune 500 company and lived on the beach with an original Internet tycon Myspace founder.
- [05:53] She did more of what she knew. She worked more, shopped more, and escaped more.
- [07:02] Emily was working from a framework of external happiness and deep down inside she had a nagging feeling that this wasn't working for her.
- [08:02] Her boyfriend cheated on her, and she moved out of the beachfront property. She was full of pity and blame.
- [08:40] A beautiful new beginning can be disguise by a painful ending. She connected with a powerful spiritual teacher.
- [09:47] She discovered that her pain had more to do with the illusion she had bought into than what had actually happened with her breakup. She didn't have to be perfect.
- [10:42] All of our thoughts have an energy validation.
- [12:02] It's not about being perfect, it's about being authentic.
- [13:02] Creativity is a natural part of being human.
- [14:06] You don't have to be perfect to participate, you just have to give yourself permission to be a beginner.
- [14:48] She began tearing down illusions and taking radical personal responsibility.
- [15:56] When are you going to do something that matters to you? This question kept coming up.
- [16:37] She knew she needed to write her story.
- [17:10] She began writing a little before bed. The words flowed freely when she suspended judgement.
- [18:57] The floods of creativity burst forth from her, and she started doing all types of creative endeavors from painting to dance.
- [19:45] She discovered that creativity was connected to spirituality.
- [20:05] She felt connected to who she was and why she was here in those moments of inspiration.
- [22:16] Writing is a super powerful way to draw the authentic out of you.
- [22:57] She also suddenly felt a camaraderie with other women. She discovered her life's work was going to be helping other women see the truth and beauty of who they are.
- [25:14] For Emily, success is touching lives and moments of bliss.
- [26:51] Emily had an epiphany where she discovered her new version of her authentic self.
- [28:53] Radiance and consciousness is an everyday practice.
- [29:42] Every morning she writes down 10 things that she is grateful for.
- [31:11] Things change, and there are going to be challenges.
- [33:05] Time management can be a challenge for a busy mom.
- [34:19] Emily lives in Costa Rica with her daughter and life partner.
- [35:40] She works with women who want to attract love.
- [36:36] The nature, jungle, and life force of Costa Rica is amazing. As well as the fruits. They have a very International community.
- [38:20] There's absolutely nothing wrong with you, if you aren't happy. You just bought into an illusion. There is a wellspring of magic living inside you. Tap into your creative passion to fulfill who you really are. Permission. Passion. Purpose.
Links and Resources:
Direct download: WW219.mp3
-- posted at: 7:00am EDT
Fri, 3 May 2019
Rebekah is a Nashville, Tennessee based writer and entrepreneur. She joined the founding team of PRTech company Onclusive (formerly AirPR) in 2012, where she helped build the industry’s first PR attribution technology, while also convincing PR and Communications professionals to embrace data. Now she is on the Advisory Board, and is thrilled with the progress the company is making under new leadership.
Prior to this she has started one of the fastest growing PR firms called talkTECH with her dear friend Kristen Tischhauser-Grossi. She now has her own writing collective she calls WriteVest where she works on the types of projects she wants to work on and gets paid fairly for doing so. We talk about how PR, writing, journalism, blogging, and content creation using data has all changed. We also talk about how important it is to remember that there is another person on the other side of that computer screen.
- [04:12] Rebecca built a Communications and PR Company. Then she was a co-founder and helped build are PR. She sense left that company and now launched right vest.
- [04:43] Her and her friend founded a percomplaony, now It’s AirPR
- [05:08] She took time of to just explore what was her passion and what does she love. We need factful writing and critical thinking. We need an outside perspective on things and people who can tell a thoughtful storyo.
- [06:02] There is a need for good writing that is thoughtful
- [07:12] It's important for professionals to dive into data, but there is also the creative side.
- [08:00] Being a good communicator doesn't mean you're able to write content that is compelling. After looking at different data points she discovered different content is for different customers.
- [09:03] There is a good need for good writing and content. The press release isn't the best way to tell a story.
- [10:31] PR was the writing. The sizzle came from the marketing. The role of PR is to adapt and be flexible when needed. What is going out is all considered PR.
- [12:55] Part of it being creative. Part of what you are doing is trying to connect with a customer base.
- [15:03] The thinking part is taking a topic and tying it into a granular topic.
- [17:51] Marketing, writing, and advertising all have to work together.
- [18:47] Everybody is media to day. Look at yourself as a publisher and storyteller.
- [19:49] We need good journalism, but we also need people created content.
- [20:50] Data shows us what's good and not good. Communicate effectively.
- [23:24] Look at the value of the content produces. Get paid as a creative person first.
- [26:05] How you share information when you have writer's block. Lock yourself in a cabin for four days or get out in nature. Reading good writing helps.
- [30:25] The biggest thing she has learned is that she doesn't know anything until she shows up.
- [32:28] Behind every computer screen is a person.
- [33:03] Be open to what comes. Don't take too much on and don't let it bother you when things don't turn out as they should.
- [34:32] After grief, you learn who your people are.
- [36:58] Important things are what matters, don't waste your energy on the little stuff.
- [39:36] It takes a lot of humility to be a good leader. Good leaders need to be able to listen.
- [40:50] We can only see if people show up consistently as the same person.
- [44:30] Do what brings you and work with people who align with your value system.
Links and Resources:
Direct download: WW218.mp3
-- posted at: 7:00am EDT
Fri, 26 April 2019
Have you ever thought about intentionally designing your life? The beginning of our lives are usually shaped by external factors and people like our parents, teachers, communities, and culture. Once you reach a certain point, you might realize that you want to live with intention and design a life of your choosing. You don’t have to wait until your in your 50s to do this, but that’s what happened to my guest Kelley Connors.
She reached a point in her life where she decided it was time to be brave and take charge of the second half of her life and live with the kind of impact that she wanted to make. She even became a coach, so that she can help others do the same. In this inspiring episode, we talk about choosing a pathway that works for you, practicing the power of positivity, the importance of slowing down, and how Kelley helps people navigate through awareness.
- [04:47] When Kelley turned 50, she started thinking about the second half of her life. She thought it would be great if she could be more of a designer of her life and be more intentional instead of just living out habits. If she was more aware of what was possible in her life, would she create a different future for herself?
- [05:40] She decided to help other women do the same thing and learn from the experiences that she had.
- [06:59] Something may just stir in you, and you might realize that you want to live with more impact in your life.
- [08:23] You are worthy of a life where you can work well, live well, and thrive.
- [09:24] We've been shaped by parents, teachers, neighborhoods, and culture by the time we're in our early twenties. These are external factors that impact how we see our life.
- [09:51] Reshaping your life requires an understanding and belief that you can let go of those habits.
- [11:39] We evolve throughout our whole life with experiences, but we also have the ability to change our thoughts.
- [12:48] We are now more aware than ever because of communication and mindfulness.
- [14:24] The first steps are slowing down and pausing. Use the power of whole being.
- [15:24] Recognize that your body is connected to your head. Bring awareness to how you are feeling in your body.
- [18:06] Constricted energy points are fear, and bravery is an everyday opportunity to break through fear and feel vulnerable and connect with others.
- [19:37] Getting in touch with your gifts is finding what you can offer the world that makes you happy.
- [24:03] Coaching is different than consulting, because you have to inspire people with a promise of something better.
- [26:55] There's new research that says self-reflective people are more creative. Solitude improves your ability to be self-reflective and that improves your ability to be creative.
- [30:23] Energy is your superpower as you age. You have to be smarter with how you use energy.
- [31:28] You can generate life force with positive thoughts.
- [32:34] Kelley has learned by quieting down and being interested in others. She also reads a lot. She has been learning from other people, because she is writing a book about bravery.
- [35:49] Kelley is launching a Life Work Collaborative so others can reignite their life's work.
- [37:41] Social media actually disconnects us.
- [38:41] Kelley's mom was a key inspirational figure in her life, and she became that even more so after she had a stroke and became disabled.
- [39:39] If we knew more about others, we would be happier.
- [42:19] It's important to have a couple of good friends in your inner circle.
- [43:19] Spend some time every day and slow down and be quiet. Notice your breath and embrace positive thoughts.
Links and Resources:
Direct download: WW217.mp3
-- posted at: 7:00am EDT
Fri, 19 April 2019
Donna O’Donnell Figurski and her husband David were just going about their normal morning routine when something went terribly wrong in David’s brain. When he was doing his morning workout, his brain started bleeding while he was doing his 13th chin up. He felt pain, but thought it would be okay. After a short time, Donna called the paramedics, and it led to a life or death situation, several surgeries, and Donna unwittingly becoming a caregiver before she even realized what that role meant.
Donna is here today to talk about traumatic brain injuries and the role of a caregiver. She shares her story, and gives a lot of pointers and advice for people who find themselves in this situation. She stresses asking for help and taking time for self care. Donna is the author of Prisoners Without Bars: A Caregiver’s Tale, and you can find her writing and speaking about this topic online and in magazines. She also publishes children’s stories, but her greatest accomplishment is being caregiver for her husband and high school sweetheart.
- [04:01] On January 13th 2005, Donna's husband David did 13 chin ups during his morning workout and something burst inside his head.
- [05:33] The pain in his eye and head was so bad that Donna called the paramedics. He had a bleed in his brain. He had emergency surgery with a 1 in 20 chance for success, and Donna was instantly turned into a caregiver.
- [08:39] Donna was glad that she happened to be at home during that time. Things could have turned out a lot worse.
- [09:21] It took many years, before Donna realized that she was a caregiver. It never crossed her mind until she wrote the book.
- [11:06] Things are a lot easier now 14 years later. At first, she had to help him with everything.
- [12:43] The surgeries and all of the treatment was a huge hurdle for Donna.
- [14:32] Donna never believed that all of these problems would be forever. The neurologist always gave them hope.
- [15:40] They kept going towards the little glimmer of light at the end of the tunnel.
- [17:18] She got David transferred to Columbia Presbyterian after the neurosurgeon said David would be a good organ donor.
- [19:22] She knew that the transfer was the right thing to do.
- [23:50] Donna learned that she was stronger and more capable than she ever thought she was.
- [24:55] Donna had to take over all of the jobs that David used to do including paying the bills.
- [26:26] She had to step up and learn and now she does everything even the taxes.
- [26:59] It's important for others to know your partner's job, so you can take over if you have to.
- [28:13] At the beginning, Donna accepted help from family members and close friends. On the first day of surgery the nurses and the receptionist took care of her. They were her support system until family arrived. When everyone left she was on her own.
- [30:59] Donna used the email updates she sent as fodder for her book.
- [31:24] David's also helped with his students and his lab. His students even came in while he was in rehab. He had his cognitive abilities, he just had physical issues.
- [33:56] David was a keynote speaker a year-and-a-half after his injury. Donna credits the man who invited David to speak for giving David back his scientific life.
- [36:09] At the time, Donna lived in the moment and just dealt with the stress by getting stuff done and keeping her head in the sand. She now encourages caregivers to take me time.
- [38:03] Donna puts little stones in her pocket to remind her to take me time.
- [40:06] Donna needed some time alone to cry when things first happened. She didn't want her kids or David to see her upset. David said he wasn't worried because he know that Donna was there taking care of everything.
- [41:46] Take care of yourself. Get some stones for reminders. Accept help.
- [42:42] Don't take it personally when someone has brain injuries. Don't be afraid of people who are different. They are just people.
Links and Resources:
Direct download: WW216.mp3
-- posted at: 7:00am EDT
Fri, 12 April 2019
We have an impressive guest today. Sue Bhatia is the Chairman and Founder of Rose International which is a global IT and business services provider. Sue immigrated to this country to pursue the American dream. She was happy with her job, but felt climbing the corporate ladder would take too long, so she took a big chance and founded her own company.
She is now able to do that she loves and create a positive impact. She works to help promote and develop women entrepreneurs, and she is passionate about everyone finding work that they love. She has won several awards including Fast Company's Top 25 Women Business Builders in North America and Enterprising Women of the Year from Enterprising Women Magazine. She is passionate about the future of work and technology and shares why reskilling the American workforce is a must.
- [03:18] Sue grew up in New Delhi, India. She came to the United States in 1987.
- [03:45] Her first years here were hectic. She got married and received her masters degree in management information systems. She had two children and was really happy with her job.
- [04:39] She thought she was living the American dream until she was offered a raise and realized that it would take forever to achieve the type of success that she wanted.
- [05:11] She had seen her workplace hire many temp workers, and decided to start her own agency.
- [06:00] In spite of naysayers, she quit her job and got to work. She got a lot of rejections and realized that it was harder than she thought.
- [07:08] She kept trying and got three large contracts and business began to take off.
- [07:16] In six months, her husband had to quit his job and join her.
- [07:32] He ex-boss also came and joined her.
- [07:44] The business has come a long way. They hired 10,000 people in 2017 and 10,000 people in 2018.
- [09:54] The future of work is here. A lot of skills are going away because of automation. We are going through a huge digital transformation.
- [10:18] Next year, there will be twenty billion Internet of Things connected devices.
- [11:21] There are 30 million us workers in danger of losing their jobs to artificial intelligence. 1.4 million of these jobs will be disrupted by 2026. 57% of this will affect women.
- [11:40] Women are in more support positions than men are, and these are the jobs that are going to be automated.
- [11:58] In order for people so survive in their jobs, we have to learn new skills and reskilling is.
- [12:16] 65% of kids in elementary school today will be doing jobs that don't even exist today.
- [12:24] One of the most valuable skills right now is emotional intelligence combined with artificial intelligence.
- [12:37] All of our jobs are being impacted by artificial intelligence, big data, and virtual reality.
- [12:52] We all need to be open to change and lifelong learning.
- [13:48] Relating to people and thriving in a team culture and being collaborative are valuable skills.
- [14:18] Soft skills are really going to be in demand going forward.
- [15:02] AI is humans coding machines to learn over time.
- [17:39] Colleges need to find a way to incorporate soft skills. People with STEM skills earn statistically $30,000 more.
- [18:45] Students need to be open to learning and not narrowly defining their goals. Be open and let the market and your internal definition of success take you in the right direction.
- [22:46] Sue studied architecture and then management information systems, but the skills that really helped her as an entrepreneur we're having a goal-oriented mindset and having the ability to take risk.
- [23:29] One of the main risks that she took was immigrating to America. She is open-minded and is willing to try things and see what happens. Flexibility has also helped her a great deal.
- [24:28] Having a business is like surfing. There's no firm ground under your feet.
- [26:14] Sue loves having the ability to make a positive impact in so many lives through her business.
- [28:03] People do business with people they like, so relationships are key. It's important to have a transparent honest relationship with everyone involved with the company.
- [29:51] With entrepreneurship, the key is to enjoy the journey, and you have to adapt and reinvent yourself over and over again.
- [30:55] Leading by example is very important. It's also important to create a positive work culture where people want to do their best.
- [31:37] Leaders are also responsible for watching the market and keeping track of the latest trends in their industry. And always leading from the heart. As well as, creating a ladder for people to move up.
- [32:29] Leaders also need to have the resilience to face the ups and downs.
- [33:51] Her most pivotal moment was starting Rose International. She also realized that she is more capable than she thought.
- [34:50] She saw an Iraq Vet panhandling. Which then led to starting Deployment to Employment this is a program set in place to hire veterans. They have hired 800 veterans over the last couple years. They have created a support system to help veterans find a job with resume writing workshops and more.
- [37:44] Stress is a part of life. Negative thoughts are part of our survival mechanism. To handle stress Sue practices mindfulness and keeps things in perspective and focuses on the positive. She also loves connecting to nature.
- [41:00] Define what success means to you and be clear about what you want to do and research very carefully.
Links and Resources:
Direct download: WW215.mp3
-- posted at: 10:29am EDT
Fri, 5 April 2019
Evan Hackel has an extensive background in training, human resources, and learning development. He is the CEO of Tortal Training and the creator of the Ingaged Leadership brand. If you are wondering if that is a typo, the answer is no. On this episode Evan shares the difference between engagement and ingagement. Especially as it applies to a leadership role.
Evan is the author of Ingaging Leadership: 21 Steps to Elevate Your Business a book not only for business, but for life. We are all leaders in some respect, and we all need to be more ingaging when we talk to people. We learn some of the principles in Evan’s book, and he shares a story where he saw his father engage in true leadership and find an opportunity that others had missed. Evan’s philosophy is to get everyone on the team inspired to work for the same vision.
- [03:30] Evan has a passion around the power and impact that people make. In most businesses, the people are the asset.
- [03:47] A big part of accessing this talent is learning development and training. It's giving people the tools they need to succeed and helping them to understand how to be successful.
- [04:07] Involvement is the "I" in Ingagement. To engage people you need to involve them. You want a common vision with shared values.
- [04:26] When everyone in the organization has a responsibility for success it makes a massive difference.
- [05:09] A bottom up organization with everyone valued is a game changer.
- [06:16] When team members have ownership in goals, they work very hard to achieve those goals.
- [07:38] Evan's company has a learning strategy and an engagement strategy. When companies reach out to him, they try to get to the root of what the organization really needs.
- [08:29] Everyone in the organization is part of the design process to get to what is truly needed in the organization, instead of what they thought they needed. People actually get the training they need.
- [09:21] The consulting process has mechanisms that involves everyone in the organization also.
- [10:36] People at all levels have important things to say.
- [12:34] Evan wrote his book Ingaging Leadership to pass on to his kids and to make a difference in the world. The book is really about leadership and life in any fashion.
- [13:45] Listening for the kernel of truth. Try to listen to people to see how they are right. When you are really listening people feel heard. This is a trait of a good leader.
- [18:25] Management is about execution and leadership is about inspiring.
- [21:31] People don't become leaders by mistake. The idea is to build upon that success and learning new and growing existing leadership skills.
- [23:49] Evan shares his big aha moment on leadership. An amazing example that he learned from his father.
- [28:36] Evan would rather err on the side of trust as opposed to distrust. He values positivity in his team.
- [34:24] When everyone knows the key things in the company that are trying to be achieved, everyone works in the same direction. Seeing the financials and knowing the vision helps key in their role to success.
- [35:49] Being successful takes grit and determination. Honestly carrying is at the core of who Evan really is.
- [39:16] Make sure you find the time to grieve. Holding it in is not the way to go.
- [41:29] All of the principals in the book will make a difference in someone's life.
- [41:45] Another principle that Evan wants to share is distinguishing fact from opinion. A lot of people share opinions as facts. This makes conversations difficult.
- [44:38] Take some time and think about your conversations and whether you are speaking fact or opinion.
Links and Resources:
Direct download: WW214.mp3
-- posted at: 7:00am EDT
Fri, 29 March 2019
Allison Pickens is the COO of Gainsight a customer success and product experience platform. Allison is a speaker, blogger, and host of The Customer Success Podcast. She is also a Board Director and advisor to several companies. She was named one of the top 50 people in sales and business development and top women in SaaS. She joined Gainsight in 2014, and helped grow the company and build the sales and development team.
She has always been passionate about organizing and building teams, and that is a big part of her role today. We talk about skills needed for women to make it to the c-suite in one of the roles of CEO, COO, or CFO. Allison shares how she learned to rely on her individual skills and how important it it so recognize the talent in others. We talk about technology, team building, what success means, the importance of perseverance, and more in this episode.
- [03:20] It would have been hard for Allison to anticipate the adventure she's been on.
- [03:40] She has always loved organizing groups. In school, she was president of the athletic committee or the spirit team.
- [04:26] She also started a women's leadership initiative in college.
- [04:37] Organizing communities is something she's always been passionate about and today, it's a big part of her role.
- [04:59] She likes technology and gets excited about the future. She's also been entrepreneurial and likes building things.
- [05:49] Requirements for c-level positions vary a lot by company.
- [06:11] Being able to learn quickly has helped Allison. Learning is a skill, and life doesn't always teach us how to learn quickly.
- [07:30] Early in Allison's career, she had to quickly switch client engagements, and then later on, sectors and opportunities in the investment world.
- [07:39] Her schedule is really busy, and she's focused on different challenges every day. This leaves her with small windows for learning.
- [08:37] She mostly learns through dialogue. Although, she is also a visual learner.
- [09:31] Problem solving is a huge part of her role. Being able to dive deep and then surface up is important. Looking at patterns is also important.
- [11:45] They're also parallels between different fields that can help you learn.
- [12:31] Type B can step back and connect the dots. Type A runs around and does everything.
- [16:29] Allison loves focusing on teams. In Lacrosse, you win with an interconnected system. It's not about any one person. A great team has these connection points.
- [19:20] Signals that people can be team players includes whether they listen or if they interrupt during the interview. The way they resolve issues in another key.
- [20:38] The greatest challenge is to mobilize different skill sets and push everyone ahead. Find the balance with yourself and your team members.
- [23:17] Allison is not an early adopter. She doesn't adopt a technology unless she sees a clear path with it making her life better in some way. She does understand the tools she uses for work.
- [25:04] Going for a hike is a great way to get grounded.
- [26:00] She is active on LinkedIn. It helps her share content. It's also a great way to stay connected with people she works with in a variety of capacities.
- [27:55] Alison is learning about herself all the time. One of the things she learned on her career path is that she can persevere. Perseverance and just showing up is a really important factor when it comes to success.
- [30:33] Allison is working on structuring her day in a way that is effective for her.
- [33:06] Allison has had some fear with sharing personal stories, but people have been extremely supportive and appreciative.
- [36:27] Success is having deep relationships that create meaning for her and other people. She wants to follow her values and build communities of people that inspire.
- [38:21] Be brave, because you might be braver than you think you are.
Links and Resources:
Direct download: WW213.mp3
-- posted at: 7:00am EDT
Fri, 22 March 2019
Parents can sometimes get so wrapped up in caring for their children that they lose their own identity. This can become a problem once the children leave home, and the parent suffers from empty nest syndrome. My guest today is a life coach, corporate wellness practitioner, and facilitator of special programs to help us become happy or regain our happiness.
Samantha Lewis was so inspired from hearing a motivational speaker years ago, that she now travels the world coaching and helping others. While working with clients, she discovered that empty nest syndrome was a problem for many. She now works with clients and gives them the tools to discover what makes them happy and brings the fun and joy back into their lives. She also shares tools and questions to help improve communication and start living in the present.
- [04:53] Samantha was inspired by a motivational speaker that she heard years ago. She decided that she also wanted to do that.
- [06:08] Samantha became a single mom, and she wanted to add things to her life to be what she could for her children and still be there for herself.
- [07:25] She kept exploring what else was out there in life. She used self-help and healing to bring all she could to her children.
- [08:21] She searched, so she wouldn't be lost in being all she could for her children.
- [09:32] When she started coaching clients, she discovered parents started questioning what their lives were about when the kids started leaving. This was especially hard for people with only one child.
- [11:05] She started asking people questions, so that they could re-engage with who they were. They needed to see the change as an opportunity not a void.
- [12:10] Having something missing can affect a marriage.
- [13:24] Wives can ask husbands what is going on for them almost as if it's a reflection of what's going on for the wife.
- [15:41] Strategies to avoid empty nest syndrome.
- [16:00] Find a way to stay connected to things that you find fun. Start doing this right away and add one fun thing each day.
- [17:23] Be willing to ask for and receive help. Team up with other moms, so you don't have to do everything yourself.
- [19:16] By teaming up you find solutions that you wouldn't have thought of on your own.
- [24:15] What helps keep Samantha motivated is when she actually helps people, and they let her know how much she has changed their lives.
- [25:57] There is a difference between listening and active listening.
- [26:52] When Samantha begins to feel stress, she stops and asks herself, "what is really going on here and is it mine." She also takes walks in nature or plays with her cats. She also asks what she can do to change it.
- [30:22] Stress can be turned into energy to use for something positive.
- [32:25] Samantha doesn't really see her work as work. It nourishes her and it's fun.
- [34:16] The Being You Adventures are about having a space where people can come and get a sense of what being really is. It helps reconnect people with who they are and bring more of who they are into everything that they do.
- [38:02] Some of the challenges that Samantha encounters with her work are that people want to see something tangible. Because of this, she tries to be an example and role model.
- [39:06] Being happy is a choice. It's really about asking yourself is this fun for me, and if it's not fun, look for something that you can add to make it fun.
- [40:16] Live in the present not the past.
Links and Resources:
Direct download: WW212.mp3
-- posted at: 7:00am EDT
Fri, 15 March 2019
How do you know when to pivot and follow a passion project? Can you align your work with a greater purpose? Erin Ganju did just this when she made a pivot from the for-profit sector to the nonprofit sector. She is a social entrepreneur that started out in the financial industry and then moved on to co-found Room to Read. It was here that she honed her social entrepreneur skills as she moved from CEO, COO, to Emeritus Board Member.
Erin is the author of Scaling Global Change which is a how to guide from start-up to scaling and driving impact. In this episode, we talk about finding ways to create change, being a leader, knowing when to pivot, building a team and collaboration, having great mentors and role models, and creating the change you want to see. Erin shares so much knowledge and wisdom in her own authentic way.
- [03:37] Erin started out in the financial world at Goldman Sachs and now she's the managing director of the Echidna Giving Fund and a Co-founder, former CEO, former COO and Emeritus Board Member of Room to Read, an organization that believes World Change Starts with Educated Children.
- [03:55] The connecting line through her career is working internationally and finding ways to create change.
- [04:43] It's important to help people see how wonderful it is to invest across our borders and look at our world more holistically.
- [05:36] It's a common theme in many sectors to see women drop out as you move up the ranks.
- [05:50] Erin enjoyed being in a dynamic group of men and women, but she decided to take another path.
- [06:22] During Erin's career change from the for-profit to the nonprofit sector included an aha moment where she questioned why she was working so hard for causes that she didn't care deeply about.
- [06:50] She decided that she wanted to align her work with her values. She decided to pivot into the social sector.
- [06:59] Erin believes education is the great equalizer and wanted to provide education for children no matter where they were born.
- [07:28] Scaling Social Change is the how to guide to turn something that you deeply believe in into something that can really scale. The key behind the book is that it takes building a strong organizational foundation.
- [09:06] You also have to focus on your operational excellence.
- [10:17] Hiring top talent is a challenge for social entrepreneurs.
- [11:04] Founder's syndrome can be a huge issue. It can be hard to delegate.
- [12:03] Erin stepped down as CEO of Room to Read last year and let the first non-founder CEO take over.
- [12:57] You need to compellingly explain the problem and tell your story and how it connects with the world. Make it personal and connect it to the global.
- [15:30] Organizational fit is very important.
- [17:37] Understand what is and isn't working using data.
- [20:07] Interacting through social platforms helps connect conversations.
- [24:51] Great leaders know when to step down, it's about the bigger cause.
- [26:20] For Erin, female mentors and role models were essential.
- [28:06] Success for Erin has been about seeing her place in a dynamic team and creating impact.
- [30:26] Collaboration is natural for people. Women sometimes need to take more credit for what they do.
- [34:30] In the social sector, you can share emotions and be authentic. People trust the leader more when they are authentic about their cause.
- [39:23] Tap into the positive such as focusing on education being about the future.
- [40:23] Erin and her team are creating an open source database that is mapping around girls education. It's amazing what technology can do when it comes to making connections.
- [41:35] Social media can be important in terms of telling your story, but you need to cut through the noise.
- [42:49] Take risks. You will never succeed if you don't try. Take the less traveled path. You can also join forces with an established organization collaboration is important.
Links and Resources:
Direct download: WW211.mp3
-- posted at: 7:00am EDT
Fri, 8 March 2019
Dr. Jill Garripoli Pedalino is an award winning pediatrician who was named New Jersey Family’s Favorite Kids’ Doc for the years of 2011-2018 and one of New Jersey’s Compassionate Doctors from PatientsChoice.org in 2013. In this inspirational interview, we learn what inspired Dr. Jill to become a pediatrician and her unique outlook on patient and parent care.
She also shares what it’s like for a solo practitioner to open their own practice and take on all of the business responsibilities from billing and coding to being a team leader. Dr. Jill shares her unique outlook on being a team leader and how self care helps her manage day-to-day stress and decision fatigue. This is a wonderful look into the life of a thoughtful and caring entrepreneur.
- [02:33] Dr. Jill Garripoli Pedalino always wanted to help people. She liked kids but thought she would become a lawyer. She then decided that this may not be the best way to help people.
- [03:19] She spent a summer working at a hospital and saw a baby delivered. This is when she knew that she wanted to take care of that baby.
- [03:34] She then knew she wanted to become a pediatrician.
- [04:20] She was always a good student and she loved learning. The challenge was having a bit of insecurity and wondering if she can risk taking people's lives into her hands.
- [05:14] She was encouraged by friends to get through her insecurity and self-doubt.
- [06:05] Medical school was learn as you go. It was important to listen to her instincts and reach out when she needed help.
- [07:30] There's a lot of nuance to being a doctor that isn't taught in medical school.
- [08:14] Dr. Jill Garripoli Pedalino has been doing a lot of research into nutrition.
- [09:07] Dr. Jill Garripoli Pedalino keeps motivated by having the opportunity to change the lives of these children's parents. She walks the walk, so they can trust her more. She talks to parents from a place of truth.
- [11:24] We are now so in-tuned to our higher selves.
- [12:50] Dr. Jill's patients actually enjoy coming to see her. She is there for them and gives them a sense of respect.
- [13:43] She also tells her patients that she loves them so much.
- [14:13] As a solo practitioner, she is 100% invested in both sides. There are a lot of business aspects from billing and coding to team management.
- [15:43] She is always reading and studying about how to be a better leader. She tries to lead by example.
- [16:49] She looks for people who are go-getters and who are present and reliable when adding to the team.
- [17:11] She has a medical secretary and medical assistants. She tries to find people who want to be there, but she also understands that this is a job for them.
- [19:01] She delegates and leaves her staff to do it which gives them a sense of importance. She checks in but doesn't micromanage.
- [20:40] She tries to treat her office staff like friends and family.
- [22:46] What trust means to Dr. Jill Garripoli Pedalino. She believes people are inherently good. She trusts people until that trust gets broken.
- [25:12] Dr. Jill knows that she will have a good day, because she doesn't create any space for lack of trust or negativity.
- [27:04] Building relationships with patients parents can be a delicate thing. Dr. Jill is very gentle about building trust and includes everyone on the team.
- [28:17] Keeping the parents as part of a team from the beginning helps build trust.
- [30:02] We shouldn't listen to formulate our next response. Active listening is a skill.
- [30:37] The littlest things we say matter. Telling parents that they are doing great helps with their confidence.
- [31:35] Dr. Jill tries to be as present as possible and treat people the way she would like to be treated.
- [32:17] We are just on the tip of the iceberg when it comes to learning about nutrition. Dr. Jill is also concerned about how children watch everything that their parents do.
- [33:01] Her concern is that people aren't paying enough attention to diet, nutrition and how their energy is transferred to the kids.
- [35:21] Decision making can be draining. Dr. Jill meditates to keep herself in a good space to make those important decisions.
- [36:11] She also goes to the gym and gets good sleep.
- [37:34] Deirdre worked with Navy Seals and learned how important sleep is.
- [39:24] It's important to prioritize how you want your life to be.
- [40:03] If something makes you a little bit scared and a lot excited, then you should go for it.
- [41:18] Have faith in yourself, because if you don't try, you won't know what you can achieve.
- [43:11] Find a spouse or partner who lifts you up.
Links and Resources:
Direct download: WW210.mp3
-- posted at: 7:00am EDT
Fri, 1 March 2019
Today's show is about happiness. We are really going to focus on happiness in the workplace environment and the antidote to negativity and even bullying.
Kyla Mitsunaga is an entrepreneur, an author, a speaker, and a workshop trainer who has been busy developing a happiness workshop.
She is also sharing her approach in 14 different countries across three different continents. She empowers corporations, organizations, institutions, and individuals to succeed by first being happy. Kyla shares how she stumbled upon the topic of happiness and how it took off from there. Learn how one woman's journey has made more people happier by making each other happy.
- [03:18] Earlier in her career, Kyla was a professor. In 2014, she spoke in Austria. She realized that she had to be the change that she talks about and actually live it. This began her journey.
- [04:42] She was then asked to speak in Mexico on empowering students to give back to their communities. While she was researching the subject, the topic of happiness kept popping up.
- [05:39] She based the happiness workshop on a simple premise of if we can make other people happy then we can become happier.
- [06:01] After being featured on the evening news, Kyla decided to share her workshop with as many people as possible.
- [06:24] She brought her happiness workshop to the university that she taught at in Korea.
- [07:32] Her students are initially surprised when they have to make as many people around them as happy as possible.
- [09:27] It can be hard for people to step out of their comfort zones and be happy.
- [10:58] Everyone in every culture wants to be happy. Everyone also has their own internal roadblocks.
- [11:31] Happiness takes work just like anything else. It's a mindset.
- [12:12] Her book was inspired by her 2012 TED Talk.
- [14:27] With the prevalence of devices, people aren't paying attention anymore. Hiding behind a device is not the way forward.
- [16:01] Her book is deeply personal. It's part memoir and part self-help. It's her journey of getting to WITH.
- [16:49] Kyla sees everything with a WITH versus AT lens. Her book is written in a WITH style with activities and QR codes so you can watch videos.
- [19:04] Kyla wanted to create change and be an example for other women like her to look up to.
- [21:08] She had a huge epiphany that she had spent 40 years of her life with blurry vision. She discovered that the reason why she does what she does boils down to WITH.
- [22:48] For Kyla, WITH is an idea of oneness.
- [23:33] The more you understand yourself, the more you can be with other people. WITH has a lot to do with empathy.
- [25:57] Happiness to Kyla is total alignment with yourself.
- [29:03] Kyla is her work and her work is her. The more she understands herself and her personal growth, the more that she can share with others.
- [29:58] She is motivated, because she has been through depression. She also had a lot of guilt over her mother's illness. Emotions are ego-driven, and ego doesn't like change.
- [31:37] It's helpful for Kyla to have a talk with her ego.
- [32:43] The deeper she goes with herself, the deeper her participants can go with themselves.
- [35:31] Journaling helps Kyla with the sustainability of her happiness practice. Women can be held to impossible standards.
- [37:27] Write down all the AT things you say to yourself. Then draw an arrow and have a WITH thing.
- [40:33] Change starts with yourself. Start with the power of WITH.
Links and Resources:
Direct download: WW209.mp3
-- posted at: 7:00am EDT
Fri, 22 February 2019
Dede Watson is a social media consultant and strategist who owns and operates Turn It Social a social media marketing company. She is a top social media influencer and a Forbes Top 50 Social Media Power Influencer. In this episode, I chat with Dede and learn how she went from selling furniture to social media consultant, strategist, and Forbes power influencer.
We talk about how filling a need and getting asked for help is one of the best ways to build and grow a business. We talk about the importance of stepping outside of your comfort zone, what makes a successful entrepreneur, and how to get started promoting a business with social media. Dede shares tips, tricks, and some of her favorite tools and apps for video. We talk about Facebook advertising, how social media is evolving, and more.
- [03:20] Dede started selling furniture in Daytona Beach. After about 10 years, she was burned out. She started looking online for different opportunities.
- [03:48] It took her about five years to actually develop her own business. She started building websites and realized she needed to understand how to promote them.
- [04:14] At the time, social media was new and she wanted to do some creative advertising.
- [04:27] She began promoting herself on MySpace and then moved to Twitter. People started asking her about her social media services around the same time that she realized she enjoyed social media.
- [05:08] She began her social media career on Twitter.
- [05:36] People coming to you and asking for help is one of the best ways to grow and build a business. Her business didn't happen overnight, it took about three years.
- [07:02] You need to have a plan and money saved when venturing out into entrepreneurship.
- [08:29] Normally Dede prefers to be behind the computer. She is stepping out of her comfort zone by promoting her own brand.
- [10:08] Being hypercritical can hold you back and make you miss your window of opportunity.
- [12:34] Entrepreneurs need structure and discipline.
- [15:00] In the past, Dede never thought she could accomplish what she has. She learned that she can be a successful business woman.
- [16:40] Dede is also enjoying consulting and mentoring people. She gets satisfaction from seeing the results of helping people.
- [18:32] As she changes her business model to consulting, scaling is her biggest challenge. Facebook is making it challenging for small and midsize businesses to market with advertising.
- [20:15] Making connections through Twitter is still a tried-and-true method. Instagram also has a large reach. You can do free advertising just by building communities.
- [23:14] Dede was intimidated by using computers. She still isn't extremely tech savvy. She delegates what she can't do.
- [25:47] Dede is a hands on learner who has to see and hear it.
- [27:17] She wakes up and starts posting from her phone.
- [27:47] She is trying to change course and not make her phone the first thing she does in the morning and the last thing she does in the evening.
- [29:52] Deirdre carves out time to be on social media, so she's not doing it all the time.
- [30:42] Every platform is different and automatic posting doesn't look natural.
- [31:43] You have to be strategic in your posting and micro-target on your business page or account. On Instagram, you can post up to 30 hashtags.
- [33:12] If you type in your tag on the explore page, you will see related tags. Curate your tags with ones that have been used between 5000 and 500,000 times.
- [35:13] Don't reuse all of the same hashtags, or you will be shadowbanned. Dede goes back later and edits her hashtags.
- [37:03] IGTV is a way to find new viewers. Exercise and motivational videos do well. Create a nice story behind your video.
- [40:07] It's all about building an engaged community on social media. Spend some time, be authentic, and show that you care.
Links and Resources:
Direct download: WW208.mp3
-- posted at: 7:00am EDT
Fri, 15 February 2019
Fran Hauser the author of The Myth of the Nice Girl is here today to talk about how being nice can be your superpower. Today's episode is about speaking up and being assertive and finding your voice while still being kind. Fran is an author, speaker, and a media executive. She is an entrepreneur investor and the founder of Hauser Ventures.
She has held many senior positions at some of the world's largest digital media businesses including People, In Style, Entertainment Weekly, and AOL. She is now a startup investor who largely invests in female entrepreneurs. She was named one of Business Insiders 30 Women in Venture Capital to Watch.
- [03:14] About five years ago friend was working at Time Inc as an executive running digital for women's brands at the company.
- [03:41] She realized the part of her job that she liked the most was meeting with technology-based startups.
- [04:16] She realized that even if they didn't partner, she spent a lot of time advising the founders on their business models. She started advising them for equity.
- [04:53] Doing this full-time would give her flexibility to be with her family.
- [05:26] This is why she made the shift from media executive to investor/advisor.
- [06:19] It took her about a year to make the transition.
- [08:48] Fran mentor's a lot of women, and they kept asking how can you be nice and still get ahead. Fran decided to write her book on that topic.
- [10:28] You don't have to choose between being nice and being strong.
- [11:32] Bringing her niceness to work has enabled Fran to build relationships and teams.
- [12:54] Fran prepared to speak up at a meeting and it allowed her to become more comfortable.
- [15:30] Women aren't raising hands at open Q & A, but are coming up after the lecture. It's more important that your voice is heard.
- [16:43] If someone isn't speaking up find a way to draw them out.
- [17:36] Fran shares a story where she went over the head of one of her coworkers and felt terrible about it. She realized that this was an example of doing something that didn't sit right with her.
- [19:26] It's exhausting being someone who you aren't.
- [19:54] Be yourself and have your actions align with your values.
- [23:40] A section that resonated with readers was where she talks about how women apologize too much.
- [26:24] You can always ask someone to be your accountability buddy. Being vulnerable and asking for help goes a long way.
- [30:27] Fran had to share stories to be vulnerable and relatable.
- [31:29] Fran was inspired by Ann Moore and Paul Caine from Time Inc. They are perfect examples of people who lead with kindness and strength.
- [31:58] Ann would bring people to breakfast and have them share something that they were grateful for. Paul had meetings and told stories.
- [35:22] Fran loves owning her own business. She gets to choose the people and the projects that she works with. It also gives her flexibility.
- [36:57] She loves how a thought leadership platform is emerging from her book. Fran is also doing more speaking.
- [37:37] People who come to her are women looking for career advice, founders looking for business and fundraising advice, and people who want to write a book.
- [39:17] Fran keeps up-to-date by reading and meeting with people and being curious.
- [40:35] Bring your whole self to work. Don't feel like you have to check kindness and compassion at the door.
Links and Resources:
Direct download: WW207.mp3
-- posted at: 7:00am EDT
Fri, 8 February 2019
How do you build successful teams and positively impact the people around you? My guest today has a proven track record of team-building. Paige Goss is the CEO and founder of Point Solutions Group. Paige is an experienced industry executive with a proven track record in operational execution, large enterprise partnerships, and organizational development.
Throughout her 10+ year career in IT Services, she has been responsible for starting and building teams from scratch in multiple disciplines. Paige’s goal is to positively impact the lives of those around her every day and you can see this in every aspect of her work. Paige’s innovation, efficiency, and diligence recently earned her a spot on the Staffing Industry Analysts’ (SIA) 2018 40 Under 40 list.
- [03:11] Paige grew up in an entrepreneurial family, and she always wanted to be an entrepreneur.
- [03:58] She had a background in athletics and working with teams, so she knew that she would be able to create an impact working with teams.
- [04:28] Paige got into technology sales right after college. She joined a boutique firm and helped it grow from 8 people to 2500 consultants across the country.
- [05:17] In April of 2017, she launched Point Solutions Group.
- [05:55] It takes guts to be an entrepreneur. There's also the daily grind. You also have to set goals.
- [07:55] The sales aspect of your role is the grind everyday. Your best customer is the one that you are yet to meet. This constantly puts you in the mindset of building your business.
- [09:10] Paige is an optimistic realist. She sets aggressive goals and gives herself a plan of action to get there realistically.
- [09:51] She's a little more realistic with the finance side and tries to manage expectations.
- [11:10] If you're not growing, learning, and challenging yourself as an entrepreneur than your team isn't doing it either. Her biggest challenge is getting out of her own way.
- [12:59] Stepping out of your own way is also stepping out of your comfort zone so you can grow.
- [15:08] To build a successful team, you need to look for the gaps and then build from there. Paige also tries to focus on diversity.
- [15:35] We can teach skills, but a lot of times it's difficult to teach behaviors and mentalities..
- [17:23] The more women see other women lift each other up the better we will all be.
- [18:03] Culture is everything and people create culture.
- [22:30] Leaders set the vision of the organization. The vision can shift and change as the company grows. Paige's strengths are morphing the organization into what it is meant to be and helping customers with their challenges.
- [23:59] She has the gift of helping other people see what's possible. She's also a competitor and wants to win.
- [25:45] She challenges herself everyday. One of her weaknesses is thinking she has limitations when she doesn't or having unnecessary fears.
- [27:20] Communication is critical for a leader.
- [30:51] Paige exercises, writes, looks at what she is trying to accomplish, and sometimes drinks wine to combat stress.
- [32:53] Be present or take a step back and see where you are.
- [34:29] Let your team know what you are working on and focus on the human aspect. Don't be afraid to ask for help when needed.
- [36:04] Networking and building a personal brand is paramount for the new company to succeed. It's important to constantly be out there.
- [37:37] Paige does a ton of work on LinkedIn.
- [38:05] She loves to meet people face-to-face and in-person.
- [39:17] Learning for Paige is fine-tuning what she is good at.
- [40:13] Go for it and pursue your dreams. You never know what you are capable of until you put yourself in that situation.
Links and Resources:
Direct download: WW206.mp3
-- posted at: 7:00am EDT
Fri, 1 February 2019
How do you go from lawyer to actor to entrepreneur and podcaster? Find out with my next guest who is an expert in wanderlust. John Lim is an entrepreneur, TEDx speaker, author, and podcaster who I had the pleasure of connecting with on Twitter. John is a lifelong learner, and began his first career as an attorney at the age of 25.
While developing his presentation skills, he stumbled upon his interest in acting. Through a series of events he ended up being on National Geographic, the History Channel, and commercials. He also played Sulu on Star Trek the Next Voyage across from George Takei. John shares his journey and explains how he ended up becoming an entrepreneur and podcaster.
- [04:30] John's career wanderlust has been more of a reflection of his own journey.
- [06:05] When John was in law school, he took an acting class because he thought it would help his career.
- [06:51] He fell in love with acting.
- [07:27] He was an attorney at 25 years old. He chose the wrong firm, and he was unhappy.
- [08:58] Sometimes young attorneys go to law school for the wrong reasons.
- [09:20] John left his practice and shifted into educational consulting.
- [09:55] He developed his presentation skills and was advised by an acting coach that maybe he should try getting back into acting.
- [10:17] He took more acting classes.
- [11:08] Being on camera really stretched John past his comfort zone. His acting teacher also encouraged him to take up acting.
- [11:21] He started auditioning and actually got some rolls. He acted for National Geographic, the History Channel, and did some commercials.
- [12:12] He discovered independent films called fan films.
- [12:54] He was blown away by Star Trek New Voyage.
- [13:44] John auditioned for the role of Sulu and even played across from George Takei.
- [15:24] While still trying to act he had a life-changing event. His mother had a heart attack. He was crushed when he lost his mother in 2008.
- [17:03] He started consulting again.
- [17:58] He decided to go back to school and get his MBA.
- [18:24] He met some great professors who were entrepreneurs.
- [18:52] John decided to take the leap and become an entrepreneur. Launching his podcast has been part of the journey.
- [20:24] John is a lifelong learner and being an entrepreneur fits perfectly with that lifestyle.
- [21:14] John and Deirdre connected on Twitter.
- [24:47] John stumbled upon podcasts accidentally and started listening to Robert Kiyosaki's radio show.
- [25:14] He became immersed in podcasts and realized that he might want to try it.
- [27:09] The podcast helped him develop relationships and find connections on social media.
- [29:14] John has been working on a project helping his dad take his business online.
- [30:38] Because of his podcast, John was invited to give his first TEDx Talk.
- [31:28] He is working on his first book and starting a second podcast.
- [32:34] John has been able to grow and try new things because of failures and setbacks.
- [32:53] For John, success is about family and health.
- [34:20] He considers business success being on your own and being able to pay the bills.
- [35:20] When you become an entrepreneur sometimes your outlook changes. Even relationships sometimes require an audit.
- [36:38] Trying something different can be a lens to see who in your life really support you.
- [37:47] As an entrepreneur, John has failures every week.
- [39:28] Making your own decisions can be stressful. You need a tolerance for ambiguity and a tolerance to know that everything you try may not work out.
- [40:17] John's biggest failure last year was probably saying yes to too many things which detracted from his real priorities.
- [41:32] It's also important to know your worth and guard your time when necessary.
- [43:07] Consume as much content as you can. Start creating content. Put yourself out there, because the content you create will become part of your branding.
Links and Resources:
Direct download: WW205.mp3
-- posted at: 7:00am EDT
Fri, 25 January 2019
When people are at a crossroads in their life and are looking for healing they will often seek out the help of a shaman. Shamans are all about connecting to the Earth and energy healing. My guest today is Julie Hannon. Julie began her career in HR, but always felt called to the Earth. After leaving her high-stress job, she went back to her roots and rediscovered shamanism.
Julie is the founder of Inner Peace & Wellness where she facilitates joy and wellness in the lives of those she works with. Julie also has a master’s degree in psychology, over 20 years experience as a human resources director, she is HeartMath certified, she has 20 years of yoga experience and has completed yoga teacher training, and she is also a teacher at the Light Body School for energy medicine & shamanism. She is here today to share her journey and story with us.
- [02:43] Julie worked in HR at a biotech company and helped the company grow from 140 employees to 2,500 employees until they restructured down to 1200.
- [03:02] She loved her work, but didn't love not being able to see her two young children more often.
- [03:19] Julie decided to take a leap of faith and take some time off. During this time someone gave her a book about shamanism.
- [03:27] Reading the book changed everything for her. She had studied some Shamanism in the past. Her call to be connected to the Earth was a lifelong calling.
- [05:51] A shaman dances with their feet in both worlds. The world of energy and the world of matter.
- [06:35] A shaman is someone who can shift their state of consciousness at will for the purpose of healing and accessing information.
- [07:21] In quantum physics we are mostly energy and .00001 percent matter. We spend all of our time thinking that matter is what matters.
- [07:48] The shaman works with the other percent and helps us pay attention to the energy and change our frequency so that we can have joy.
- [09:09] We should upgrade our energy body as often or more often than we upgrade the operating system on our phones.
- [09:58] Ways to upgrade your energy include meditating and being in nature. Along with, yoga and being still.
- [10:44] We can update our frequency by connecting to the Earth. You can do grounding exercises by taking your shoes off and standing outside on the grass.
- [11:31] People who've tried other things and our looking for their purpose and happiness try Shamanism.
- [12:05] It's about the body, mind, and soul. The third place of perception is the soul level. Outside of that is the energetic.
- [13:27] Her focus is really about helping people rediscover their own connection to the Earth and living their best life and giving them the tools to do that.
- [14:46] How do you clear your energetics in in order to see new possibilities? Anything is possible.
- [15:27] Imagination is the largest nation on Earth and when you join into that place anything is possible.
- [16:16] Julie never imagined traveling the world and teaching Shamanism, but it changed her world.
- [17:16] If we release our suffering, we have joy. If we let go of our attachments, we have possibility.
- [18:09] Things that would prevent people from Shamanism could be their logical mind.
- [18:42] The left brain is about logic, and the right brain is about possibilities.
- [20:11] Being in nature you can grow the connections between your left and your right brain.
- [23:33] One of Julie's biggest challenges is she doesn't like to sit in front of the computer.
- [23:59] Julie is an extrovert, and she finds entrepreneurship somewhat lonely.
- [24:27] It's really important for her to participate with groups that brainstorm and finding community.
- [26:23] Failure is an opportunity for learning.
- [27:26] Success is a place of having people show up to classes. It's getting up and making moves forward.
- [29:19] It is possible to tap into that energy. Have you ever had a few moments when everything was connected? The idea is to clear the pathway, so we have these more often.
- [31:05] Julie had a lot of exposure teaching. Now she is partnering with other people and having local ceremonies in the Boston area.
- [32:26] She is growing a business brand and uses social media for this.
- [33:40] Social media is about making connections and finding people. The best relationships are in the physical world with people in person.
- [37:21] Julie uses music online and InsightTimer which is a meditation app.
- [38:18] It has access to a lot of amazing teachers and free meditations.
- [40:06] Julie feels news can deplete your energy.
- [41:42] Breathe in and out of your heart. Take a breath and really find what's in the way of breathing out of your heart.
- [42:32] Be present with your breath.
Links and Resources:
Direct download: WW204.mp3
-- posted at: 7:00am EDT
Fri, 18 January 2019
How do you rate yourself as a negotiator? Do you negotiate as if your life depends on it? Today's special guest is an expert negotiator, and he shares negotiation tips that we can all use in our business and our lives. We learn how Chris became a negotiator, the four steps to negotiation, how these same principles can be applied in business, and more.
Chris Voss is a 24-year FBI veteran and was the lead international kidnapping negotiator when he retired. He is the author of the national bestseller Never Split The Difference: Negotiating As If Your Life Depended On It. He is now the CEO of The Black Swan Group where he specializes in solving business communication problems using hostage negotiation solutions.
- [03:13] Chris was originally on the SWAT team and he liked crisis response. He likes it when people have to make up their minds and make a decision.
- [03:40] He had a knee injury, but he still wanted to be in crisis response,so he decided to become a hostage negotiator.
- [04:23] Talking to people can be hard and Chris had to take a deep in-depth dive. He also had to volunteer on a suicide hotline to hone his emotional intelligence skills.
- [04:44] He realized that empathy could be a played in hostage negotiation and in everyday life.
- [05:22] Chris and the FBI started using empathy and emotional intelligence in bargaining in hostage negotiations. This was a shift from the FBI previous tactics.
- [06:08] The active use of emotional intelligence changed everything in bargaining.
- [06:34] Understanding doesn't have to equate to agreement.
- [07:48] You can also shift confrontation, so it's not confrontational.
- [08:07] Mirroring for hostage negotiators is just repeating the last three words of what someone has said. This actually creates a powerful connection in people's heads and they say more.
- [09:16] Criminals like everyone else want to relax and have a good time on Saturday night. By being patient they would frequently settle negotiations on Saturday morning.
- [09:47] The four steps to negotiations. Use the late night FM DJ voice. Start with I'm sorry. Mirror. At least four seconds of silence to let the mirror work it's magic. Repeat.
- [10:33] Everything is learned it's just that some people put their 10,000 hours in before others.
- [11:33] There is nothing wrong with I'm sorry. It's the context. It's a great warning device.
- [13:04] Mirror the last three words. People will expand.
- [14:32] The difference between you are right and that's right.
- [15:55] Show that you understand and summarize the perspective and get to that's right.
- [16:45] We negotiate five or six times a day, especially with commitments of time.
- [18:33] Some people want silence so they can think, but others think of it as an interpretation of anger. If you treat people the way you want to be treated you are wrong 2/3 of the time.
- [19:51] Emotional intelligence is unlimited all you really have to do is try.
- [23:00] Chris is a regular guy. He's from a basic blue collar culture. He knew he wanted to go into law enforcement when he was 16, but he just envisioned himself at the police department.
- [24:36] He was attracted to the big city environment and Kansas City. He was also in New York City for 14 years.
- [25:06] Managing stress comes down to attitude. The difference between ordeal and adventure is mindset.
- [27:19] Chris shares a hostage situation in Harlem. He practiced one-way dialogue. Calling out negative emotions diffuses them. Eventually, after 6 hours of no response the suspects came out.
- [31:05] Chris has learned that he loves helping people make great deals. He has an impact and it is ongoing.
- [31:58] They have a strategy of calling out all of the negatives that the other party may be feeling. This is called an accusations audit.
- [33:20] One of Chris's colleagues turned the tables on him.
- [34:32] Chris's biggest influences in life were his father and his mother.
- [35:54] Both of Chris's parents were entrepreneurs, and he always knew he wanted to be an entrepreneur.
- [36:36] He has close colleagues, and his family is involved, and he's helping the people who work with him.
- [37:18] To be a good entrepreneur you need a team.
- [39:04] Let the other side go first. Hear them out. Never be so right that you won't go for something better.
Links and Resources:
Direct download: WW203.mp3
-- posted at: 10:51am EDT
Fri, 11 January 2019
Alessandra Maderni is the co-founder and CEO of Shipsomnia a music festival cruise. Take a look at the Shipsomnia photo gallery to really get an idea of what that means. She is also a shrewd business woman who launched the floating music festival with $350K in seed money and turned that into $4.4 million in sales with projected sales of $50 million by 2020.
We talk about what Shipsomnia is and how it creates an immersive experience. Alessandra shares her background in marketing and branding. Her positivity and enthusiasm are contagious. We talk about whether passion can be taught and what to look for when building a team. Alessandra also closes with her top advice for launching a large business venture.
- [03:29] Shipsomnia is the first fully themed music festival cruise with the world's biggest production at sea.
- [03:47] It's the ultimate vacation experience driven by disruptive content. They are blending the film industry with themed custom travel in a cruise format.
- [04:07] The end goal is to become a floating theme park. Kind of like a Disney for adults and millennials.
- [04:21] They create motion picture content that tells a story and then translate it into an immersive experience for the guest.
- [04:41] They are providing the legends of the Seas from a steampunk perspective.
- [04:55] It's an epic voyage into culture and places. It's an experience in science and technology.
- [05:57] Alessandra ran a nightclub in Thailand, and she discovered that she loved creating themed events.
- [06:54] Shipsomnia has enabled Alessandra to combine all of her passions in one huge masterpiece.
- [07:38] Alessandra discovered that she had a unique skill for handling pressure.
- [08:01] Shipsomnia is an expensive production. You have to Charter a cruise ship, create a massive production, and book top musical artists.
- [08:31] She was able to bootstrap sales with her skill in marketing.
- [10:06] At the seed stage, proving concept is a challenge. The new challenge now is scaling the business.
- [10:42] Mistakes can be your biggest assets at the end of the day.
- [12:11] Some issues that Alessandra encountered at the beginning included their server crashing because of going viral and payment issues because of overseas and US payments.
- [13:19] The concept of Shipsomnia transcends all cultures. They are rewriting the legends of the sea.
- [14:52] For the market that they are targeting, they only advertise online. 100% social.
- [17:07] What drives sales is the disruptive content and the storytelling.
- [18:27] They had to coordinate with cruise line staff to make the events happen.
- [22:39] Alessandra's strengths are branding and marketing.
- [23:19] She has a co-founder who is great at operations.
- [25:20] When finding team members, Alessandra always looks for passion. People who have true passion for the brand always over-deliver.
- [26:23] Passion can't be taught.
- [29:54] Alessandra likes to think big. She loves the challenge and it keeps life interesting.
- [30:22] It's easier to think big, because people like to invest in large projects.
- [31:33] Looking back, sometimes it surprises Alessandra that she is an entrepreneur. It's possible she got the bug from her grandfather.
- [34:47] Having a positive mindset at all times helps overcome obstacles.
- [37:57] Live the journey is a message that is really dear to Alessandra's heart.
- [40:01] When starting a business do your homework and do as much research as possible. The more prepared you are the better off you will be. Have the courage to jump.
- [40:44] Be flexible. Be able to pivot. Learn your strengths and weaknesses. Then keep on knocking on the right doors.
Links and Resources:
Direct download: WW202.mp3
-- posted at: 7:00am EDT
Fri, 4 January 2019
Leadership can make or break a team. Today, we dive into the secrets of brave leadership with actress, speaker, and author Kimberly Davis. Kimberly has led cross-cultural workshops throughout the world. She is a TEDx speaker and an expert on authentic leadership. She is the author of the book Brave Leadership, and she is here to share her message of personal power, authenticity, and courageous leadership.
We talk about how teaching leaders stage presence evolved into teaching brave and authentic leadership. Technology and the work culture has changed so much in the past decade, and we are asking more than ever of team members. To really relate and find that passion, joy, and loyalty in your team or coworkers, you really need to connect to people at the heart level. We talk about this and more in this episode.
- [03:37] As a child Kimberly was fearless, when she went to her first theater audition she suddenly discovered what fear was. Through her theater training, she learned to work through nervousness.
- [05:17] When she entered the corporate world, she started studying her colleagues and leaders to discover what was getting in their way or blocking their path to success.
- [05:37] She discovered that some of the things that got in her way as an actor were also getting in the way of these people in corporate America.
- [06:06] When she realized the human connection and that there were tools in the theater that can help people in corporate America, she started applying these principles.
- [06:16] She launched her business on stage leadership about 12 years ago.
- [06:21] She developed a leadership program based on theater.
- [08:14] She did a test program and discovered that this was the work of her life and what she was meant to do.
- [08:38] She started writing her book 5 years ago.
- [09:18] Being who you are powerfully in this world is the bravest thing that you can do. She discovered she was teaching brave leadership not onstage leadership skills.
- [10:10] We all have the ability to be brave leaders. It's about showing up in the world in a way that people want to engage, listen, and invest in what you're doing.
- [11:13] A big part of the book is why a new kind of leadership matters now. The world has really transformed since 2008. There's been an explosion in technology and we are asking more people than ever before.
- [11:49] The old standard command-and-control leadership is just not getting the results that we need.
- [11:59] We have to connect to people's hearts to get to Passion, joy, and loyalty.
- [12:21] People connect to people. They need to see who you are as a human being. That's a vulnerable place to be in the workplace.
- [13:21] Bravery unfolds one situation at a time.
- [14:25] We have to surround ourselves with people who are focused on growing and learning and being better.
- [16:10] One of the biggest barriers to being brave is where we focus our attention.
- [17:20] Focus on fear is the problem.
- [19:28] Impacts live in action.
- [20:13] Are you genuine, worthy of trust, reliance, and belief? You don't get to decide if you're authentic. It's the people you lead and influence who get to decide.
- [21:00] It's how other people experience you. And that is what gives you access.
- [21:20] Being who you are powerfully and then layer in the action that you want to take.
- [23:09] Focusing on danger and pain can be your biggest barrier to brave. What you need is an alternate focus.
- [24:35] Successful actors were differentiated by their focus of attention. They focused on making an impact on someone or something on the stage with them.
- [25:25] Harnessing your attention on purposeful action will completely transcend your performance.
- [26:41] We are all far more brave than we know. It's our focus of attention that makes the difference in how we show up in the world. How we show up in the world is what makes the results.
- [27:40] Presence begins with being present.
- [29:06] Impact lives in the eye of the beholder. Whether or not you achieve your super objective is up to them.
- [30:23] Think about how the other person feels.
- [30:58] Kimberly has learned that she is incredibly human but also better than she knows.
- [31:29] Taking focused action and one step at a time is what really changes your game.
- [31:52] Take your life one situation at a time and focus on the impact you want to have.
- [32:23] If you're not bringing mindfulness, focusing on impact, and looking from the other person's lens you are going to mess up.
- [34:14] Bring your best self now and try to do better in the next situation. Don't beat yourself up.
- [35:13] Vulnerability is our biggest barrier and our biggest breakthrough to brave.
- [38:05] Your super objective is what drives you and get you out of bed in the morning. For Kimberly, it's connecting people to the best of who they are.
- [41:54] Give yourself permission to be who you are. Know that who you truly are is enough.
Links and Resources:
Direct download: WW201.mp3
-- posted at: 7:00am EDT