Women Worldwide with Deirdre Breakenridge

Wherever you're communicating, leadership in communication means bringing all thoughts and ideas into a seamless framework; it's the ideal give and take. Valerie Simon is a communications and marketing role model for Atlantic Health System. Listen in as she shares her strategy for building teams and strong communication across a national network with more than 17,000 people.

Valerie knew at a young age that she wanted to be an attorney. Every decision she made as a young person took her steps closer to that goal. She worked multiple jobs, completed unpaid internships, and worked to move the needle toward becoming an attorney.

When she didn’t get into law school she realized that she just wanted to be a voice for people who weren’t being heard. She took all of the experience she’d gained while working to become an attorney and dove into communications.

Listen in as she chats about her story and shares what it has taken to be a C-suite executive as well as a wife and mother. Learn why you have to balance sacrifice in your career and your family in order for both to be healthy, happy, and thriving. 

Show Notes:

  • [01:54] What does it take to be a communications leader today? Learn more from Valerie Simon.
  • [03:31] How did Valerie choose a career in healthcare and communications? 
  • [07:47] Valerie’s unpaid internship helped her realize she wanted to be a voice for people.
  • [11:29] What characteristics does Valerie look for in her team members? 
  • [14:05] How did Valerie manage to get her doctors and team members to be more involved in social media?
  • [17:06] What does being a trusted confidant mean to Valerie? 
  • [20:08] Valerie shares how she manages to be a wife, mom, and C-suite executive.
  • [24:56] How does Valerie manage the stress of the job?
  • [27:05] Learn more about the development process for Valerie’s team.
  • [28:01] Hear about the resources that feed Valerie’s soul.
  • [29:25] Valerie gives a bit of advice for being a great leader. 
  • [30:54] Connect with Valerie.

Links and Resources:

Atlantic Health System

Valerie on Twitter
Valerie on LinkedIn

Episode Sponsor: Routledge Publishing

Direct download: WW256.mp3
Category:general -- posted at: 7:00am EST

Do you tweet? I know that for many of us, Twitter seems to be that platform plagued with controversy and turmoil, but did you know that it can be the backbone of the social media in your business? Samantha Kelly, the Tweeting Goddess, shares her tips and tricks for using Twitter correctly, but also why it is one of the best platforms for building relationships.

Samantha started her entrepreneurial journey at a very tumultuous time in her life. She’d recently lost her father, gone through a divorce, and her daughter was becoming a woman. It was as she was trying to find some information for her daughter that she realized there was a huge gap in the women’s health market. 

She created her first business by building a box of goodies designed for young girls to coach them through those first few milestones of puberty. Samantha quickly learned that successful businesses have strong social media strategies and began studying all about it. This was when she first discovered Twitter. 

Samantha realized she’d found her calling when other entrepreneurs began approaching her to learn more about Twitter and overall strategy on social media. Listen as she discusses going from the Funky Goddess to the Tweeting Goddess and how her life has done a complete 180 at the same time.

Building great business relationships requires work and effort from all parties. Be kind to others and that kindness will come back to you. Samantha is full of wonderful advice that you won’t want to miss. Also check out her book, The Tweeting Goddess Little Book of Twitter Magic for more actionable tips and advice on creating meaningful relationships on social media.

Show Notes:

  • [01:08] Thank you for tuning in, showing up, and shout out to Leah.
  • [03:34] Welcome to the show Samantha Kelly.
  • [04:03] Learn how Samantha became an author, speaker, social media strategist, and Tweeting Goddess.
  • [06:58] How creating a taboo starter box for young girls turned into finding her passion of creating connections.
  • [10:34] From Funky Goddess to Tweeting Goddess, what did that journey look like? 
  • [13:16] What is the big takeaway Samantha hopes her readers find in her book? 
  • [15:31] Why kindness is such an important thing to show to others.
  • [17:54] How does Samantha incorporate emotional intelligence in her work? 
  • [20:11] Samantha shares a few quick tips on how to optimize Twitter.
  • [23:47] What are the challenges and “aha” moments Samantha faces every day? 
  • [26:48] There are a lot of women who can do it all, but why don’t they delegate? 
  • [29:38] Focus on the platform that is working with you. You don’t have to be everywhere.
  • [30:36] Believe in yourself and what you have to offer and you will shine.
  • [32:01] Connect with Samantha.

Links and Resources:

Samantha Kelly

Women’s Inspire Network 

Samantha on Twitter
Samantha on LinkedIn

The Tweeting Goddess Little Book of Twitter Magic by Samantha Kelly

Episode Sponsor: Feel First Test

Direct download: WW255.mp3
Category:general -- posted at: 7:00am EST

In a data-driven world, it can sometimes feel like building real relationships with others is impossible. Tricia O’Malley shares why that belief is less true now than it has ever been. Tricia is the Director of Client Relations and Marketing for Northwestern Mutual and has spent her career building REAL relationships with her clients, co-workers, and friends.

Tricia’s background in creating strong donor relations for hospitals has helped her create a world-class client experience. Listen in as she shares her best advice for nurturing relationships in all areas of your life. You won’t want to miss her comments on how touch can help solidify budding new connections. 

Despite the ever-growing reach of social media and the online experience, when professionals take the time to set down the phone and make eye contact, their clients and customers feel heard and understood.

Tricia builds on this idea by sharing stories about her team and how she connects and builds deeper relationships with different personality types and ages. Don’t be fooled by demographics. It doesn’t matter how similar people appear on paper, we are each our own person. Recognizing those differences and being curious about them is one of the best ways to let others know that you care and are interested in them.

Building real relationships takes time and interest but is also integral to creating a thriving work environment. Tricia shares some amazing advice and pertinent “aha” moments that you won’t want to miss. Take a moment and grab a notebook. This episode is all about how you can win friends and influence people in your day-to-day life.

Show Notes:

  • [02:02] What are real relationships? How do they differ from regular relationships? 
  • [02:40] Welcome Tricia O’Malley to chat about how to create real relationships in your business. 
  • [03:50] Tricia shares her career journey and how she became a relationship manager. 
  • [06:00] Learn the most important characteristics a Director of Client Relations needs to have.
  • [08:46] Tricia’s team only works with people who are interested in the process and the program. Learn why. 
  • [10:11] “Building a relationship starts with a seed of curiosity.” Tricia O’Malley.
  • [12:04] A vital piece of relationship building was revealed to Tricia through How to Win Friends and Influence People
  • [13:30] Is it harder today to make people feel as if they matter today? 
  • [15:10] Listen as Tricia shares a story about a superior experience she had after a non-profit event. 
  • [17:49] How does Tricia bring empathy into the workplace with her team and clients? 
  • [20:19] Hear Tricia chat about some of the “uh-oh” moments she’s had in her career. 
  • [25:20] Very early in Tricia’s career she had an impactful learning experience. Listen as she relates the story and her takeaways. 
  • [29:14] Tricia chats about stress and how she handles it.
  • [31:53] Hear Tricia’s parting advice for how women can build better relationships and careers.
  • [33:04] Connect with Tricia.

Links and Resources:

Small World Wealth Management
Tricia on LinkedIn
Email: tricia.omalley@nm.com 
How to Win Friends and Influence People by Dale Carnegie

Episode Sponsor: Feel First Test

Direct download: WW254.mp3
Category:general -- posted at: 7:00am EST

What happens when you combine the left and right side functions of your brain? For Nora Gardner, she merged finance and fashion to create functional, beautiful professional wear for the intrepid career woman. Listen in to hear how she did it, why she did it, and the challenges she faced while building an exclusive collection of women’s workwear. 

We would be remiss not to share that Nora always had a love of the arts. She coupled her love of design and training in business and finance to fill a need that has gone ignored for too long. After 6 years in the finance industry, Nora realized that while men had custom-designed workwear that stood the test of a busy business person, women did not have the same. 

She shares the impetus for starting her first collection and why inventory is one of the biggest challenges. One of her most pressing concerns, aside from creating beautiful designs, is sustainability in the fashion industry. Too many big businesses create excess inventory that eventually ends up in our landfills or burned. Hear how Nora aims to curb these excesses in her own business and why more designers need to do the same.

If you’ve ever wished for a custom suit or a tailored dress made from luscious fabrics and functional design, then you need to take a look at Nora’s collections. The pieces are limited, but the wait is worth it. Listen in to hear how you can bring opposite worlds together to create harmonious design.

Show Notes:

  • [01:14] What are you looking forward to in 2020? How can we help you? 
  • [02:52] Welcome Nora Gardner, a former investment banker turned fashion designer.
  • [04:26] Why did Nora decide to transition from banking to fashion? 
  • [07:15] Did Nora develop any skills in her early career that helped her build the business? 
  • [09:20] Listen in as Nora shares the process she went through during the research phase.
  • [11:43] How does she plan out her year and collections? 
  • [15:53] Nora shares some of the challenges she’s faced and how she’s overcome them. 
  • [22:44] How is Nora bringing emotional intelligence into her business? 
  • [29:47] Learn Nora’s strategy for building her team.
  • [33:01] Does she still step out of her comfort zone? How? 
  • [36:06] Hear Nora’s advice to that person who wants to take that next step!

Links and Resources:

Nora Gardner NYC
Nora on Facebook
Nora on Instagram
Nora on Twitter

Episode Sponsor: Feel First Test

Direct download: WW253.mp3
Category:general -- posted at: 7:00am EST

What does it mean to find clarity in your life and your business? Steve Woodruff, the King of Clarity, joins me to discuss just that. You won’t want to miss his valuable pieces of information on why you should find clarity and how.

Steve has spent the last 30 years helping businesses, small and large, to get on the same page with their message both internally and externally. There are five questions that many companies don’t take the time to ask themselves about what they do, who they do it for, how they do it, and why. 

One of his biggest dreams is that all companies start asking and answering these questions at the C-suite level, or the top of their organization. Once your leadership is clear on the company message, it can be filtered down to every employee. When everyone is on the same page, your clients and customers will always feel that the message they receive is consistent. 

If you have no idea where to start, think first about what it is you want to do. You cannot find clarity with your message if your offer or your service isn’t clear. You cannot be heard if you don’t know what you should be known for. People can’t refer you to others if they’re not sure what you do.

Listen in to hear all of Steve’s wonderful advice. Then start answering the five questions for yourself and your business. Let us know if answering those questions helps you to see your own message more clearly.

Show Notes:

  • [02:05] Our topic for today? Getting heard and referred!
  • [03:06] Welcome Steve Woodruff, the King of Clarity, to Women Worldwide.
  • [04:11] How did Steve become the King of Clarity? 
  • [06:32] Learn why Steve’s company is called Clarity Fuel.
  • [07:34] Steve shares the main takeaways from his book and who it is for.
  • [09:35] How does the activating language work? 
  • [12:29] What channels and where should you focus your efforts? 
  • [14:05] Learn how to ask the right questions of yourself to find clarity.
  • [17:44] How does Steve apply emotional intelligence to his company?
  • [20:17] Steve shares how he has found his own clarity.
  • [23:03] What are the best questions you should ask yourself to find clarity?
  • [27:17] Hear Steve share one of his dreams for all businesses.
  • [29:13] What advice does Steve have to help you find clarity? 
  • [30:40] Connect with Steve and grab his book.

Links and Resources:

ClarityFuel
Clarity Wins by Steve Woodruff
Steve on Facebook
Steve on LinkedIn
Steve on Twitter

Episode Sponsor: Feel First Test

Direct download: WW252.mp3
Category:general -- posted at: 7:00am EST

Effective communication is the key to removing gender bias and promoting equity in business. Susan Freeman has made it her life’s work to help women in business find effective ways to communicate with the world while educating men on the right way to communicate with women in business. She has a passion for helping women succeed and has founded and co-founded several programs to help empower women and girls in finding their success.

She recently coordinated and sponsored the Empowered Women 2019 event which was her biggest event to date. Susan has made it her mission to help women and plans to continue the Empowered Women events for the next two years. (They’ve already been scheduled!

Listen in to learn her biggest tips for promoting parity in the workplace and how leaders can better show and use empathy with their employees. She shares a poignant example of some people’s willful misunderstanding of the gender equality movement that you won’t want to miss. Her response to a blatantly abrasive question is masterful!

The tips and advice Susan shares in this episode are amazing reminders of how women can assert themselves without taking on the persona or antics of men. It’s also extremely refreshing to learn that there are men in business who are truly ignorant of the issues that women face in finding parity. 

Are you ready to show up in the workplace armed with more knowledge on how and why women communicate differently than men? Then grab a notebook and get ready to learn.

Show Notes:

  • [02:11] Learn how to boost communication and promote equity with Susan Freeman.
  • [04:36] How did Susan know that helping women find equity was her calling? 
  • [06:50] What are some of the different communication styles women and men use? 
  • [10:12] Does this apply to how men and women take up space in the room? 
  • [15:00] If hope is not a strategy, how do we change equity in the boardroom? 
  • [18:03] What can leaders do to become more empathetic? 
  • [25:32] Susan shares more information about the Empowered Women 2019.
  • [28:05] How does it feel coming off her first big event? 
  • [35:08] Hear Susan’s advice for dealing with challenges in communication.
  • [36:48] Connect with Susan.

Links and Resources:

Episode Sponsor: Feel First Test

Direct download: WW251.mp3
Category:general -- posted at: 7:00am EST

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