Women Worldwide with Deirdre Breakenridge

Jenny Mojo, the founder of Paper Dolls, which is a dedicated network of female entrepreneurs committed to embracing and enhancing the way professional women work, individually and together joins Host Deirdre Breakenridge on Women Worldwide.

On the show, Jenny discusses how women together can go farther and the many lessons she’s learned from the women around her, both professionally and personally. She also shares how she tackled challenges early on in her career and offers her best advice for other entrepreneurs who are hungry to learn and grow, but may not have a lot of resources readily available to them.

A little more about Jenny Mojo … Jenny is a 20+ year multi-discipline marketing leader with a passion for creating emotional consumer connections and experiences. She is successful at establishing the vision & strategy necessary for driving marketing innovation, converting insights and delivering audience. She has worked directly or in partnership with some of the world’s leading brands including Microsoft, Disney, Samsung, Pepsi, Farmers Insurance, XBOX, Major League Baseball and CBS delivering award winning digital, retail, product launch and experiential marketing programs.

A little more about Your Host, Deirdre Breakenridge … Deirdre Breakenridge is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students.

 

Direct download: Women_Worldwide_Show_2_4-8-15.mp3
Category:Business -- posted at: 9:35pm EDT

AdaPia d'Errico, the Chief Marketing Officer at Patch of Land, a Peer-to-Real-Estate ("P2RE") lending marketplace joins Host Deirdre Breakenridge on Women Worldwide. Patch of Land matches accredited and institutional investors with borrowers seeking timely and consistent sources of funding for rehabbing properties across America. At Patch of Land, AdaPia drives brand, marketing and sales strategies, including PR, product marketing, marcomms and lead generation.

On the show, AdaPia discusses how she made the huge leap from banking, insurance and hedge funds in the early part of her career into brand development and strategic marketing in the new media, arts and entertainment industries. She also shares her thoughts on the challenges when working with start ups as well as larger more established brands, and what it takes for a brand to survive today.

A little more about AdaPia d’Errico … AdaPia has co-founded two businesses with women partners, coached entrepreneurs and start-ups, taught and mentored business students, and is a regular member of groups and organizations that encourage women in business and matching women led businesses with investors.

Learn more about AdaPia on her website

A little more about Your Host, Deirdre Breakenridge … Deirdre Breakenridge is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students.
 
 

 

Direct download: Women_Worldwide_Show_1_4-8-15.mp3
Category:Business -- posted at: 12:30am EDT

Juls Bindi, the CEO and Founder of ZuGoPet joins Host Deirdre Breakenridge on Women Worldwide. ZuGoPet is a brand of innovative and fashionable pet products, which includes a signature, multifunctional pet carrier. With a passion for animals and her entrepreneurial spirit guiding her, Juls designed a way to help pets that suffer from separation and travel anxiety.

On the show, Juls discusses her inspiration behind ZuGoPet, what she learned from her research about animals and travel, and how social media is a great way to raise awareness about pet safety.

Just a little more about Juls … Prior to founding ZuGoPet, she answered a true calling to be a mental and physical healing life force. Juls studied at the Monterey Institute of Touch in Carmel Valley and earned a massage degree. Soon after, Juls founded Awake and Living, a website dedicated to educating readers on health, wellness and self-awareness.

You can learn more about ZuGoPet on the website 

A little more about Your Host, Deirdre Breakenridge … Deirdre Breakenridge is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students.
 

 

Direct download: Women_Worldwide_3-25-15_Show_2.mp3
Category:Business -- posted at: 11:06pm EDT

Dr. Nina Ansary, the author of the book, Jewels of Allah:  The Untold Story of Women in Iran (Revela Press, June 25, 2015), which was inspired by her scholarly journey joins Host Deirdre Breakenridge on Women Worldwide. The book seeks to illuminate the stereotypical assumptions and the often misunderstood story of women in Iran today.

In 1996, Nina moved to Los Angeles and began to pursue her passion for humanitarian causes. On the show, she openly discusses the stereotypes that western societies have about Iranian women, the characteristics of a strong woman and what she hopes to achieve through her research, book and life's work.

A little more about Dr. Nina Ansary … Nina is an avid philanthropist, she serves on the Middle East Institute Advisory Board at Columbia University, on Columbia University’s Global Leadership Council and on the Board of Trustees of the IAWF (Iranian American Women’s Foundation. She's is a regular contributor to  the Daily Beast, the Huffington Post and Women’s eNews, an award-winning news website which recently honored her as one of the 21 Leaders of the 21st Century. She is one of the Top Influencers on Iran on Twitter.

Learn more about Dr. Ansary on her website.

A little more about Your Host, Deirdre Breakenridge … Deirdre Breakenridge is an author, entrepreneur and the CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students.
 
Direct download: Women_Worldwide_3-25-15_Show_1.mp3
Category:Business -- posted at: 10:32am EDT

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