Women Worldwide with Deirdre Breakenridge

Ann Handley, the first person in the world to have the title Chief Content Officer joins Host Deirdre Breakenridge on Women Worldwide. She is currently the Chief Content Officer at MarketingProfs, and a veteran of creating and managing digital content. Ann is also the author of a new book, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content.

On the show, Ann discussed her days as a journalist and news reporter, tracing her writing passion all the way back to elementary school. She shares her thoughts on the difference between business writing years ago and writing today and how you can take your content to the next level. Ann also offers her top tips to people who are interested in writing … whether it is a blog or a book.

A little more about Ann Handley … Ann was also the co-author of the best-selling book, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (Wiley 2011). Ann takes her expertise on the road, keynoting conferences globally to share her deep insights on content and marketing.

You can learn more about Ann on her website and connect with her on LinkedIn.

A little more about Your Host, Deirdre Breakenridge … Deirdre is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students.

Connect with Deirdre by following @dbreakenridge on Twitter and on her blog at www.deirdrebreakenridge.com.

Direct download: WW_012.mp3
Category:general -- posted at: 11:38pm EDT

Ashley Maria, a writer, director and producer joins Host Deirdre Breakenridge on Women Worldwide. Ashley worked on projects ranging from television commercials to multi-platform integration to full-feature films. She is currently working on a documentary called Pioneers in Skirts, which is a social impact film that takes an honest look at the solutions for the setbacks women still face in their careers.

On the show, Ashley discusses the challenges that women have encountered over the past 30 years, highlighting insights gleaned from the inspiring professionals interviewed in her documentary, Pioneers in Skirts. Ashley also offers her advice on how to move forward with confidence, even in the toughest situations.

A little more about Ashley Maria … Ashley’s past films have won awards at highly acclaimed film festivals around the world. Her first film, Friday Night Fright™, won her a Directors Guild of America Award. She’s been featured in the magazine "Women With Know How" and named one of the top five female filmmakers to watch also by the Director's Guild of America.

You can check out her new documentary film that is set to be released in 2016, Pioneers in Skirts and connect with Ashley on LinkedIn.

A little more about Your Host, Deirdre Breakenridge … Deirdre is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media, marketing and branding. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students.

Connect with Deirdre by following @dbreakenridge on Twitter and on her blog at www.deirdrebreakenridge.com.

Direct download: WW_011.mp3
Category:general -- posted at: 11:30am EDT

Ashley Tyrner, the founder of Farmbox Direct -- a subscription service that sends locally-sourced, fresh produce to your home joins Host Deirdre Breakenridge on Women Worldwide. Ashley's story is absolutely amazing- while pregnant, her then-husband left her and she was forced to go on Food Stamps. During this time, she realized how nutritionally-deficient the food choices were for those on Food Stamps. Ashley decided to call upon her farming background to do something about it -- a long road later, Farmbox Direct was grown.

On the show, Ashley discusses how becoming an entrepreneur changed her life and some of the tough obstacles she has faced. She also shares her journey through motherhood and paying very close attention to exactly what was in the food not only she was eating, but also what she was feeding her daughter.

A little more about Ashley Tyrner … Ashley stepped down from a job in fashion and the corporate world, to go back to her farming roots. She personally handpicks ever farm, and vendor her company deals with. Ashley's goal is to bring her customers the Farmers Market in its purity, right to their door. She believes everyone deserves the right to eat healthy.

A little more about Your Host, Deirdre Breakenridge … Deirdre is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students.

Connect with Deirdre by following @dbreakenridge on Twitter and on her blog at www.deirdrebreakenridge.com.

Direct download: WW_010.mp3
Category:general -- posted at: 10:18am EDT

Lisa Lieberman Doctor, who currently leads writing workshops in Los Angeles and also teaches at the UCLA Extension Writers' Program joins Host Deirdre Breakenridge on Women Worldwide. Lisa is the author of the new book Accidental Poetry: Improve Your English Through Creative Writing, a book that helps people to learn the English language in an organic and effective way.

On the show, Lisa discusses her early career experiences as a major motion picture executive working with well-known personalities such as Robin Williams and Sylvester Stallone. She also share her incredible passion for writing and how she reinvented her career transitioning into a staff writer position on ABC's "General Hospital" and its spin-off, "Port Charles."

A little more about Lisa Lieberman Doctor...Lisa was born and raised in Queens, New York. After several years writing daytime drama, she refined her focus to writing fiction and coaching other writers. Her first novel, The Delowering of Rhona Lipshitz, was published by Elderberry Press in 2003.

You can find out more about Lisa on her website and connect with her on LinkedIn.

A little more about Your Host, Deirdre Breakenridge … Deirdre is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students. 
 
Connect with Deirdre by following @dbreakenridge on Twitter and on her blog at www.deirdrebreakenridge.com.
 

 

Direct download: WW_009.mp3
Category:general -- posted at: 9:50am EDT

Laurel Mintz, the CEO of Elevate My Brand, a creative marketing agency that works with both emerging and established brands to develop and execute multi-channel marketing strategies joins Host Deirdre Breakenridge on Women Worldwide.

On the show, Laurel discusses early on how she took over her father’s business when he was very ill, preparing her for the eventual launch of her own successful start up. Laurel shares her thoughts on her challenges in business and what it takes for a company to thrive past the five year mark. She also imparts advice on the top qualities entrepreneurs posses, from the trusted and connected network to taking leaps (risks) even before they feel comfortable.

A little more about Laurel Mintz… Laurel has a background and education in business and law from Rutgers University. She has a passion for food, wine and lifestyle brands, and her expertise in marketing has been recognized through her work with prestigious restaurateurs and major brands across the nation.

You can learn more about Elevate My Brand on their website and connect with laurel on LinkedIn.

A little more about Your Host, Deirdre Breakenridge … Deirdre is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles, “Social Media and Public Relations,” and “Putting the Public Back in Public Relations.” Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She's an adjunct professor at NYU and UMASS at Amherst, a recognized blogger atPR Expanded, and also the co-founder of #PRStudChat, a dynamic twitter chat with PR professionals, educators and students. 

Connect with Deirdre by following@dbreakenridgeon Twitter and on her blog at www.deirdrebreakenridge.com.
 
Direct download: WW_008.mp3
Category:general -- posted at: 9:25am EDT

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