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Syndication

Fabian Geyrhalter on Women Worldwide

Fabian Geyrhalter, the founder of FINIEN, an LA-based brand consultancy, joins host Deirdre Breakenridge on Women Worldwide. Fabian is the author of the book How to Launch a Brand: Your Step-By-Step Guide to Crafting a Brand - From Positioning to Naming and Brand Identity. He is also published internationally by the Washington Post, Graphis, Communications Arts and the Huffington Post.

On the show, Fabian takes a deep dive into the meaning of a brand and what it takes to prepare for a brand launch. He shares what entrepreneurs get wrong 99% of the time when it comes to branding. As a result, he offers a step-by-step guide for those entrepreneurs who are bootstrapping but know brand development really matters far beyond a product or service they offer. In addition to discussing company branding, Fabian also shares his thoughts on personal branding, how technology affects a brand and why you should align with the right people.

A little more about Fabian Geyrhalter … Fabian is an active jury member of the Academy of Interactive & Visual Arts. As the winner of 23 American Graphic Design awards, he is frequently invited to judge international design competitions. Fabian has served as an adjunct professor at USC and Art Center College of Design and he's currently an Advisory Board Member of the Santa Monica College.

You can connect with Fabian on LinkedIn and Twitter @FINIENinsights

Direct download: WW_075.mp3
Category:general -- posted at: 6:43pm EDT

Heather Whaling on Women Worldwide

Heather Whaling, CEO and founder of Geben Communication, joins host Deirdre Breakenridge on Women Worldwide. Heather started her digital and social media PR agency in 2009, out of her dining room and at the heart of a recession. She’s grown her company through culture building and policy-making that helps all of her employees to thrive. Geben is an award-winning agency and Heather just recently received the EY Entrepreneur of the Year Award for the Ohio Valley Region (OH, KY, IN).

On the show, Heather discusses what culture looks like at her company. They’ve created some interesting "House Rules" which include Embrace the Crazy and Design Your Day. When it comes to Embracing the Crazy, Heather’s team is cool and calm whether they’re dealing with a crisis event or a client's product launch. The Design Your Day program helps employees to work when and where they are the most comfortable. It’s also a great way to have employee select the times of day that they are the most productive. Heather also shares her thoughts on productivity and prioritization. She offers tips including calendar blocking and understanding how to maximize your energy in order to stay laser focused.

A little more about Heather WhalingIn addition to delivering exceptional results for client partners, Heather prides herself on utilizing Geben as a platform for doing good. Driven by a “Give More, Grow More” philosophy, Heather fosters a company culture that empowers every member of the team to use their time, talent and expertise to make a positive impact in the world. Heather’s belief in doing well by good extends to both Geben’s client work and internal perks. (A fact that recently scored them the title of one of Columbus Business First’s Best Places to Work.)

You can connect with Heather on LinkedIn and Twitter @prtini

Direct download: WW_074.mp3
Category:general -- posted at: 10:48pm EDT

Neen James on Women Worldwide

Keynote Speaker and Leadership Coach Neen James joins Host Deirdre Breakenridge on Women Worldwide. Neen's corporate background is in learning and development, and managing large teams throughout several industries. As a motivational keynote speaker, she focuses on productivity and helps leaders get more done, so they can create more significant moments in life. Neen has been referred to as a "force of nature" with "boundless energy."

On the show, Neen dives into the characteristics of a good speaker. If you’re really interested in speaking, then you have to be authentic, reliable and approachable. She also stresses that you must put aside your ego and make sure you have a quality message. Many people call themselves speakers and just regurgitate someone else’s material. Neen also shares what productivity means to her. She says, "Productivity is having time to do what really matters in your life." Productivity takes true focus and requires a deadline-oriented approach. Neen works 15-minute blocks of time. "You can get a lot done in 15 minutes," she says. Her advice to entrepreneurs is to hustle and to make sure you pay attention to what your clients are telling you.

A little more about Neen James Neen has a down-to-earth style and contagious enthusiasm that her audiences find engaging. She shares practical strategies that they can apply at work and home. Neen is also is a Certified Speaking Professional, a recognition earned by less than 10% of speakers worldwide. In addition to her busy speaking schedule, Neen provides one-on-one leadership coaching and mentoring on a variety of business topics.

You can learn more about Neen on her website and connect with her on LinkedIn and Twitter @NeenJames

Direct download: WW_073.mp3
Category:general -- posted at: 9:03am EDT

Brianna Averhart, a fashion design major at Moore College of Art & Design, joins Host Deirdre Breakenridge for a Women Worldwide in-person podcast interview on the Moore College Campus in Philadelphia. Brianna is a sophomore at Moore. She's also a Resident Advisor (RA) and recognized as one of the scholars of the college's Visionary Award Honors Program. The episode with Brianna is part of a three-part series sponsored by Moore featuring alumni, faculty, and students.

On the show, Brianna shared when she first discovered her passion for fashion design, which began with her love of sewing. She joined the Moore community which has helped her to cultivate her leadership skills. As an RA, planning programs and assisting her student residents, Brianna offered her perspective on leadership and inspiring others. During the episode, Brianna fields questions from friends and peers on how she handles the criticism that comes with the world of an artist as well as how she overcomes her inner fears and challenges.

A little more about Brianna Averhart Brianna was always interested in Moore College hearing about their internships, scholarships and participating in their programs even before she became a full-time student. She was also drawn to Moore because 94% of their graduates receive jobs. As a fashion design major, Brianna’s goal is to help people feel more comfortable in their own skin by creating clothing that’s made for everyone.

A little about our sponsor, Moore College of Art & Design: Moore College of Art & Design educates students for careers in art and design. Founded in 1848, Moore is the nation's first and only women's visual arts college for undergraduates. The College's career-focused environment and professionally active faculty form a dynamic community in the heart of Philadelphia's cultural district, surrounded by world-class museums. The College offers ten Bachelor of Fine Arts degrees for women and four coeducational graduate programs. In addition, Moore provides many valuable opportunities in the arts through The Galleries at Moore, Continuing Education Certificate programs for professional adults, the acclaimed Young Artists Workshop, The Art Shop and Sculpture Park.  For more information about Moore, visit www.moore.edu.

Direct download: WW_Moore_College_Live_2.mp3
Category:general -- posted at: 10:03pm EDT

Marcello Pedalino, Executive Director of MMP Entertainment and author of the motivational book, Celebrate Life:  A New Book on How to Live it Up, Discover Fulfillment, and Experience the Joy You Deserve, joins Host Deirdre Breakenridge on Women Worldwide. A three-time national DJ Entertainer of the Year, Marcello and his company have helped clients have the time of their lives at their Weddings, Bar/Bat Mitzvahs, and countless other milestone occasions.

On the show, Marcello discusses the inspiration behind his book, Celebrate Life which is taking care of yourself, being surrounded by the right people and seeing the bigger picture and all of the incredible possibilities. Marcello outlines the difference between the Very Inspiring People (VIPs) in his life and how you need to avoid the Very Draining People (VDPs). He also shares candid advice on how to get “unstuck" in your life especially when you’re going through the “darkest hours.” There may be times when you're lied to or betrayed, personally and/or professionally.  His five tips to move forward include (1) exercise, (2) talk it out with your VIPs, (3) get organized, (4) learn portion control, and (5) find a new project.

A little more about Marcello Pedalino ...Marcello has achieved personal and professional success as a celebrity in the exclusive private events and entertainment industry. In addition, he is a well-respected lifestyle consultant who outlines his personal formula for achieving fulfillment and designing a life you've been longing for in his book, Celebrate Life. Far from your standard cookie-cutter self-help guide, Marcello's book gives you an up-close-and-personal glimpse into his own rocky yet rewarding journey---complete with twists and turns, mistakes and milestones, and the lessons that matter most in the end.

You can connect with Marcello on LinkedIn and on Twitter @MmpMarcello

Direct download: WW_072.mp3
Category:general -- posted at: 4:55pm EDT

Lynn Palewicz, Assistant Professor of Art and Foundation Chair at Moore College of Art & Design in Philadelphia joins Host Deirdre Breakenridge on the Women Worldwide show. As Foundation Chair, Lynn develops, implements and assesses the Foundation curriculum for all first-year students at Moore. As an artist, Lynn combines photography, sculpture, and drawing to explore different approaches to self-portraiture: the self as subject, the self as material, and the self as creative impulse.

On the show, Lynn discussed women in the arts. She shared how her work at Moore helps students to transition from freshman orientation to community leadership. Students are encouraged to interact with their professors and peers through open dialogue while building their skills and confidence, diving into research to expand their creativity. Lynn stresses the importance of learning self-identity and a sense of consciousness. Students also learn creative problem solving so they can graduate and tackle the challenges that face artists today. Lynn shared her biggest challenge which was to figure out her best contribution as an artist. She said, "With so many possibilities to pursue, you can look at art and design in so many ways." Like any career, you have to find your true passion and then pursue your dreams.

A little more about Lynn Palewicz … Lynn has an MFA from the Yale School of Art, and a MAT and BFA from the Maryland Institute College of Art. A couple of her recent exhibitions include "Alternative States," which is a group exhibition curated by John Capperton at the Galleries at Moore in Philadelphia and the 2015 Wind Challenge Exhibition Series, which is a three-person show at Fleisher Art Memorial in Philadelphia, PA.

A little about our sponsor, Moore College of Art & Design: Moore College of Art & Design educates students for careers in art and design. Founded in 1848, Moore is the nation's first and only women's visual arts college for undergraduates. The College's career-focused environment and professionally active faculty form a dynamic community in the heart of Philadelphia's cultural district, surrounded by world-class museums. The College offers ten Bachelor of Fine Arts degrees for women and four coeducational graduate programs. In addition, Moore provides many valuable opportunities in the arts through The Galleries at Moore, Continuing Education Certificate programs for professional adults, the acclaimed Young Artists Workshop, The Art Shop and Sculpture Park.  For more information about Moore, visit www.moore.edu.

You can connect with Lynn on LinkedIn

Direct download: WW_071.mp3
Category:general -- posted at: 4:05pm EDT

Megan Harris, Managing Partner, at SYZYGY, North America, joins Host Deirdre Breakenridge on Women Worldwide. Megan is a digital native, global business citizen, and travel brand digital expert, who brings a unique perspective to her role as a Managing Partner. At SYZYGY, she manages operations and business growth for the digital agency, which offers creative, technology, and media services to major brands including Avis Budget Group.

On the show, Megan discussed her journey in global digital marketing. As a Millennial leader, she shared her insights on what it takes to lead: vision, empathy, and delegation. Megan's philosophy: You always have to "be brave, be bold and be yourself,” showing your authenticity at all times. She shared personal stories including a period in her life when she felt “stuck" and what her prescription was to move forward and to achieve her goals. Megan was candid about how you can find your voice and how you must "say what you mean" in business. She also believes in the power of  planning, and as the plan changes, always trust your intuition.

A little more about Megan Harris … Prior to joining SYZYGY, Megan was the business director and a member of the senior leadership team of Razorfish’s London office, running the full-service media offerings in EMEA. Clients included Starwood Resorts, Holland America Lines, Tourism of New Zealand, Ralph Lauren, and Mondelez. She spoke frequently at digital marketing and advertising symposia across Europe.

You can connect with Megan on LinkedIn, and Twitter @SYZYGY_NY

 

Direct download: WW_070.mp3
Category:general -- posted at: 5:58pm EDT

Kia Weatherspoon, founder of Determined by Design, joins Host Deirdre Breakenridge on Women Worldwide. Kia was a dancer turned soldier who then fell in love with interior design. Kia has ten years of diverse experience in hospitality design and management, high-end residential and multi-family design with a splash of architectural sales. Kia founded her company, Determined by Design in 2012 to begin creating spaces that eclipse current design trends.

On the show, Kia discussed personal stories including when she first discovered the meaning of space. When living in the Middle East (just after 911) with 14 other women soldiers, she needed a reprieve to let out a flood of emotions. She took her issued troop sheets that were meant for her cot and hung them around her with string to create three sheet walls instead. Kia left active duty and has been creating spaces ever since.

Kia also shared fond memories of her education at Moore College of Art and Design and how she was surrounded by women leaders and “the most visually talented women.” It was at Moore that she first recognized her true talent for design. Kia also mentioned her work (and favorite project) with Room to Rebloom, which is a non-profit that creates healing home environments for survivors of domestic violence. Kia worked with the organization to take women and children through the design process creating interior spaces that can really impact a person's life.

A little more about Kia Weatherspoon Kia believes in service-based leadership, demonstrated through active involvement with the American Society of Interior Designers (ASID). Her company, Determined by Design, uses a unique process that engages future patrons and neighbors in the design process through social media and technology.

A little about our sponsor, Moore College of Art and Design... Moore College of Art & Design educates students for careers in art and design. Founded in 1848, Moore is the nation's first and only women's visual arts college for undergraduates. The College's career-focused environment and professionally active faculty form a dynamic community in the heart of Philadelphia's cultural district, surrounded by world-class museums. The College offers ten Bachelor of Fine Arts degrees for women and four coeducational graduate programs. In addition, Moore provides many valuable opportunities in the arts through The Galleries at Moore, Continuing Education Certificate programs for professional adults, the acclaimed Young Artists Workshop, The Art Shop and the Sculpture Park.  For more information about Moore, visit www.moore.edu

You can connect with Kia on LinkedIn and Twitter @KiaWeatherspoon.  You can connect with Moore College of Art & Design on Twitter @MooreCollegeArt

Direct download: WW_069.mp3
Category:general -- posted at: 7:03pm EDT

Peter Shankman, author, corporate keynote speaker and founder of Shankminds, joins Host Deirdre Breakenridge on Women Worldwide. Peter is recognized as the perfect example of what happens when you merge the power of pure creativity with Attention Deficit Hyperactivity Disorder (ADHD), then add in a dose of adventure, and make it work to your advantage. Peter is regarded as a "worldwide connector” and also known for his radical new ways of thinking about ADHD.

On the show, Peter shares his journey, which he describes as “always a fast state of motion" and some of the difficulties he had when he was growing up. Fast forward to today and he is helping people with ADHD to recognize it's a gift and not a curse. Peter shares recent initiatives including the launch of his podcast, Faster Than Normal (FTN), and his new book which will be published in 2017. Peter offers advice on how to stay focused, make the right choices and why you need to spread your energy in all of the right places. For Peter, every day is busy, but the time you carve out for your activities shows their importance. He also shares his thoughts on relationships and what it means to be a true friend.

A little more about Peter Shankman … Peter is best known for founding Help A Reporter Out, (HARO) in 2008, which in under a year became the number one website for thousands of journalists on deadline to connect with experts and sources for their stories around the globe. In June of 2010, less than three years after Peter started HARO, it was acquired by Vocus, Inc.

You can connect with Peter on LinkedIn, Twitter @PeterShankman and Facebook

Direct download: WW_068.mp3
Category:general -- posted at: 10:12pm EDT

Winnie Sun, founding partner and managing director of Sun Group Wealth Partners, joins Host Deirdre Breakenridge on Women Worldwide. With more than 16 years of experience in the financial services industry, Winnie has been selected as Investment News' Twenty Women to Watch. She is frequently featured as a “top advisor” speaker at national events, is a contributor to Forbes, Fox Business, CNBC broadcast, and CBS News. She is also considered the most social advisor on social media.

On the show, Winnie shares her best practices on Twitter and how she builds business relationships through her participation. She got started on Twitter knowing that “like attracts like.” Her advice to professionals is "you have to start out identifying 10 of your closest friends." You also have to be present, share methodically and strategically. But, most of all, you have to be human and treat others the way you want to be treated. If you can text then you can tweet.  Winnie also discusses how tweet chats are a great way to meet people, grow your community and to learn. Some of her favorite social media tools include the Buffer app, Jukebox..com for evergreen content and Twitter lists.

A little more about Winnie Sun … Winnie has a weekly tweet chat (#WinnieSun) and she is also a podcaster. On her show, Renegade Millionaire Show Winne interviews entrepreneurs, high profile CEOs, and the nation's top trailblazers in business and entertainment.  As an independent advisor, Winnie is called upon to educate large corporate and nonprofit groups on planning strategies. She has been honored with invitations to the Barron’s Winner’s Circle for Top Women Financial Advisors beginning in 2006 to the present and has been coined "The Wealth Whisperer" by OC Metro Magazine's 40 under 40.

You can connect with Winnie on LinkedIn and Twitter @SunGroupWP

Direct download: WW_067.mp3
Category:general -- posted at: 10:02pm EDT