Women Worldwide with Deirdre Breakenridge (business)

Today's Women Worldwide episode is taking us in a few interesting directions; from memory improvement and self-directed learning, all the way to artificial intelligence and robotics. We are bringing you a packed episode! Today’s guest is not only a memory expert, but a PR expert as well, and he’s got a lot to share with you.

Dave Farrow started his career promoting a program for memory improvement that actually landed him in the Guinness Book of World Records. Dave is an entrepreneur and expert of self-directed learning and accelerated learning. Through these techniques, he is teaching others how to improve their chances for success in life with simple, fun, and effective tools. He is also the founder and CEO of Farrow Communications, an expanded PR firm, and a popular speaker.

Stay tuned for a fun episode filled with playing cards and robots! We’ll be learning a few effective techniques for memory improvement, hearing some excellent advice, and learning more about growing a business organically, as well as expanding your field of expertise.

 

In This Episode

  • Improving Your Memory
  • Guinness World Records
  • Re-Branding and Building a Business Organically
  • Robotics and AI
  • Expanding Into Other Fields

 

Quotes in This Episode

“I was talking about what we now know is the real model of the brain, which is brain plasticity, which basically says that your brain is constantly changing based on the exercises and activities that you do.” —Dave Farrow

 

“Almost at any age, when you actually start doing proper brain training, you cut your risk for memory loss as you age dramatically.” —Dave Farrow

 

“When you make a business, the arrogance is to believe that you're at the center of the universe, and you're choosing everything, but I really think a business should be grown organically based on what the customers want” —Dave Farrow

 

“From the very beginning I've wanted to be really on the cutting edge of technology, that's why we changed from FarrowPR to Farrow Communications recently because we're offering social media services, we're writing articles for people, working on their books with them, or doing coaching on branding.” —Dave Farrow

 

“I think a lot of us can relate to we're in our field and we're really smart at what we do, but we see other fields and other realms and we think, "Wow, I'd like to play in that sandbox a little bit," and we think that that's not okay in our society. Everyone wants to be pigeonholed, and specialists get paid more and everything. For me, it actually had the opposite effect.” —Dave Farrow

 

Resources

Dave’s Twitter

Farrow Communications Website

Dave’sMemory Made Easy Program



Direct download: Dave_Farrow_on_Women_Worldwide.mp3
Category:Business -- posted at: 12:19am EDT

Are you happy with your job? Are you happy when you wake up in the morning? Well, today we are talking all about working happier and living better. Happiness is an internal process, but there are ways to bring the principles of happiness and fulfillment into your workplace. Today Happiness Expert Stella Grizont is teaching us all about living out our possibilities in full color!

 

Stella is the Founder and CEO of Woopaah, where she works with overachievers who are seeking deeper career fulfillment and organizations who are dedicated to engaging their employees. She was well positioned for the job as one of the first 150 people to earn a Masters in Applied Positive Psychology (aka the science of happiness) from the University of Pennsylvania. Prior to launching Woopaah, Stella was a Brand Strategist at Y&R. But after refocusing and reorganizing, Stella is living her best life as a speaker, executive coach, entrepreneur, and writer working with Forbes!

 

Stay tuned as Stella shares her own journey and some wonderful personal advice. Stella is all about creating the life you love, and listening through the journey to find your “dream job” on the other side of your “dream job.”

 

In This Episode

 

  • Woopaah
  • Losing Yourself to the Corporate World
  • The “Dream job”
  • Applied Positive Psychology
  • Who Do YOU Want to Be?
  • Following Your Gut, Not Fear

 

Quotes in This Episode

“That was the first time I realized, ‘Oh my God, your mind and body are so connected.’ I have lost who I am in this organization...So, our body is always sending us signals.” —Stella Grizont

 

“I realized that the essence of what I love to do was to listen to people and help them live their dream life.” —Stella Grizont

 

“So, it's funny because for thousands of years philosophers, mystics, teachers, poets, religious leaders have all wrestled with what does it mean to live the life worth living, and it's only in about the last 20 or so years that scientists have started asking that question.” —Stella Grizont

 

“There's tons of toxic work environments. We know that nearly 80% of people worldwide are unengaged in their work–7 out of 10 in the US. So, people are checking out.” —Stella Grizont

 

“The way I help my clients–and this is the first thing I do with my clients–is I help them establish a vision of not what it is that they want to achieve or do or accomplish in five years, it's about how do I want to be, because you can achieve a bunch of goals and still be miserable.” —Stella Grizont

 

“Traditional psychology, as we know, it is a deficit model. So, it asks what's wrong with people and how do we get them from negative five to zero–how do we get them back to normal? Positive psychology uses the same empirical approach–so evidence-based approach–but it asks a different set of questions. It asks, ‘How do we get people from zero to plus five?’” —Stella Grizont

 

Resources

Stella’s LinkedIn, Facebook, and Blog

The Woopaah Website

Direct download: Stella_Grizont_on_Women_Worldwide.mp3
Category:Business -- posted at: 8:56pm EDT

Every single day of our lives we face decisions–some benign and some potentially damaging. But when those decisions affect our bottom line, not reacting, or reacting inappropriately, can have dramatic ramifications on our businesses. To make sure you are prepared to act under crisis, Women Worldwide is speaking with Helio Fred Garcia.

 

Fred is a coach, counselor, teacher, speaker, and highly respected author writing on the topics of decision making, leadership, and crisis management. He is a professor at the NYU Stern School of Business, and Columbia University School of Engineering. Fred is also the President of the crisis management firm Logos Consulting Group, and the Executive Director of the Logos Institute for Crisis Management & Executive Leadership. Through this role, he has helped leaders build trust, inspire loyalty, and lead effectively for over 35 years, and although he is based in New York, his reach is wide and global! He is published in multiple languages in multiple countries and has served clients on 6 continents.

 

We are very lucky to have Fred here with us sharing his journey, his expertise, and his wonderful advice. Stay tuned to learn more about crisis management, building trust, how Fred has systematized the common sense steps that will help you succeed, and even getting the outcome or job you want!

In This Episode

  • The Typical American Immigrant Story
  • Leadership in Crisis and Building Trust
  • Ethics in Business
  • Scandal, The Power of Social Media, and Reputation Management
  • Systematizing Common Sense and Succeeding

Quotes in This Episode

“I have a vivid memory of when President Nixon resigned. I waited for the planes in the sky and the tanks in the street–and they didn’t come–and I thought, ‘Wow, a change of government of a corrupt presidency without soldiers in the street. I want to be a part of this.’” —H. Fred Garcia

 

“A lot of what I do is based on the feeling of helplessness as a kid and the recognition that one individual could rescue me and put me on a path, and I’ve spent the better part of the last 38 years of my career helping people in adversity get past that adversity.” —H. Fred Garcia

 

“Leaders of institutions are reluctant to follow common sense because they don’t necessarily recognize it [...] so I systematize the common sense and illustrate it with examples.” —H. Fred Garcia

 

“Mental readiness is an attribute of leadership and [...] it starts with emotional discipline and [...] one of the things it consists of is the ability to contain the panic, and the anxiety, and the fear that happens in the moment of crisis.” —H. Fred Garcia

 

“Early in my career a very wise headhunter [...] said ‘Let me give you some career advice, [...] it’s a fundamental mistake to market yourself based on your experience, because then you’re just applying for the last job you had, instead you need to market yourself based on your ability, and the experience is a very slight proxy for your ability, but find other ways to demonstrate your ability and people will want to do business with you because of what you can do, and not because of what you have done.” —H. Fred Garcia

Resources

Fred’s Twitter and LinkedIn

Logos Consulting Group

The Agony of Decision: Mental Readiness and Leadership in a Crisis BOOK

The Power of Communication: Skills to Build Trust, Inspire Loyalty, and Lead Effectively BOOK

Direct download: FredGarciaonWomenWorldwide.mp3
Category:Business -- posted at: 12:13pm EDT

Today Women Worldwide brings you a fabulous new guest! She is a fun and vibrant professional who is bringing the worlds of social media and dentistry slamming together. Moreover, she is the very first dentist we’ve ever had on the show and she’s here talking about how she’s taking her business social, creating a responsive dental community, and training a trustworthy team to keep it all functioning.

 

Dr. Grace Yum is a mother, and woman in business, a certified Pediatric Dentist, and the Founder of Yummy Dental and Orthodontics for Kids. Dr. Yum is nationally recognized in her field and has appeared on The Today Show, been featured in Parents Magazine and Parenting Magazine, and is a recognized face on NBC Chicago.

 

Stay tuned to learn how Dr. Yum went from a Communications Studies degree to a certified Pediatric Dentist, and how she is making a splash in the dental field by being the “most social dentist” on digital media! Dr. Yum also talks about compromises and fears on social media, the importance of community, and being a mom with a business.

In This Episode

  • Becoming a Dentist
  • The Social Dentist
  • Growing With Your Clients & How to Listen
  • Awareness and Responsiveness
  • Fears of Social Media
  • People Monitoring and the Importance of Training

Quotes in This Episode

“It’s been a very interesting partnership in marrying the dentistry to the communications.” —Dr. Grace Yum

 

“I’ve always been very interested in technology and different modes of communicating, and so for me, being a business owner, I’ve noticed that a lot of my–being a pediatric dentist–a lot of my moms are younger and younger [...] and every resource for them is online.” —Dr. Grace Yum

 

“If you’re on social media, everything is fast in furious! You have information at your fingertips [...] and if you don’t grab that opportunity to respond, you lose that opportunity.” —Dr. Grace Yum

 

“Work-life-balance, I think everyone struggles with that, especially if you’re a parent and you’re working.” —Dr. Grace Yum

 

“Having an open channel of communication with your team is so vital [...] I always explain to them the analogy of a professional [...] football team. You know, all players need to know what’s going on, all players need to know how to communicate with one another, and if you don’t you’re never going to win the Super Bowl.” —Dr. Grace Yum

Resources

Grace’s Facebook, Instagram, LinkedIn, Twitter, and Youtube

Check out Grace’s Podcast on iTunes and Facebook

Grace’s Practice Yummy Dental

Direct download: GraceYumonWomenWorldwide.mp3
Category:Business -- posted at: 1:37pm EDT

In today’s world, social media drives the flow of information and has the power to either make or break your business. So in this episode, we are focusing on getting ahead with social media and digital marketing! No matter what your business, it behooves you to cultivate an effective online presence and continuously growing network of both industry professionals and loyal consumers.

 

Helping us maximize our social media presence today is Joan Pelzer. Joan is an entrepreneur, social media expert, and online engagement strategist with clients ranging from entrepreneurs to a UN-based NGO. She is the founder of Joan Pelzer Social, the radio show host of “Follow Me Friday,” and the President of the NYC Chapter of Femfessionals, a national networking and professional development organization for women.

 

Stay tuned to learn more about Joan, the importance of networking, productivity, and the key to success on social media! Joan shares some great tips and strategies for you to use, as well as some valuable advice.

 

<h2>In This Episode</h2>

 

  • Joan’s Journey
  • Connections and Networking
  • Strategy and Engagement
  • Success on Social Media
  • Follow Me Friday
  • Productivity and Leaving it to the Pros



Quotes in This Episode

“Digital media has completely changed in the last few years [...] There are hundreds of social media platforms and apps and there are new ones forming every single day [...] You have to know what’s going on and you have to adjust along the way!” —Joan Pelzer

“What’s defining the successful company [...] is authenticy–being real [...] and that’s a hard thing to do.” —Joan Pelzer

“Being on social media needs to be part of [...] a brand, a person, an influencer–it needs to be part of the core and it’s got to be a part of the innate strategy of the company overall.” —Joan Pelzer

“You may not get more clients from doing social media, but if you don’t do social media you may lose what you have.” —Joan Pelzer

“Know what you don’t know, and know what you know, because there’s a lot you’re not going to know and that’s perfectly okay as long as you have resources around you that do know.” —Joan Pelzer

 

Resources

Joan Pelzer Media

Joan’s LinkedIn, Facebook, Twitter, and Instagram

Direct download: JoanPelzeronWomenWorldwide.mp3
Category:Business -- posted at: 8:31pm EDT

Today we are discussing a tough subject: change! In our lives, we often go through periods of great change, but the more important issue is whether or not we are successful on the other side of these transitions. To be successful requires flexibility, adaptability, and a will to move beyond our comfort zones. Luckily, on today’s episode of Women Worldwide, we are speaking with Dr. Ai Zhang!

Ai Zhang is a professor of public relations and social media who has previously taught at Stockton University in Philadelphia, Pennsylvania. She is currently based in South Korea, and while she continues to teach, she now also serves as a Digital Learning consultant, Blogger, Speaker, Live-streamer, and as the host of her own Facebook Live show.

Today Ai shares big changes in education and how she is using technology and social media to disrupt the traditional classroom setting. We are also talking about taking risks, manifesting your best life, and embracing change. Stay tuned to learn how Ai has come to love the person change has made her, and how we can utilize great change to manifest great strength and self-discovery!

 

In This Episode

  • Ai’s Big Transition
  • Craving Change
  • A Classroom Without Walls
  • Social Media and Live Streaming
  • Self-Discovery and Self-Care

 

Quotes in This Episode

“There was a desire in my heart that was craving for a bigger stage and some change.” —Ai Zhang

 

“So many people are enjoying their work and loving their work, and enjoying their life. They are traveling, doing things, and creating impact! I was like, ‘Wow if they can do it why not me?’” —Ai Zhang

 

“I’m really passionate about education, especially the future of education, and how technology and digital media devices are disrupting the traditional teaching and learning space.” —Ai Zhang

 

“With the digital media space, you can reach more people [...] the sky is your limit. You can create content to serve people–to improve people’s lives.” —Ai Zhang

 

“Our students are digital learners, they prefer digital first. That’s why I am such an advocate of speaking students’ language [...] instead of expecting them to come to us.” —Ai Zhang

 

“Starting this self-reinventing journey is also a journey to understanding myself and what I want [...] I think that is the most rewarding part.” —Ai Zhang

 

Resources

Ai’s Official Website

Ai on LinkedIn, Facebook, Twitter

Ai’s favorite book: The Code of the Extraordinary Mind

Direct download: Ai_ZhangonWomenWorldwide.mp3
Category:Business -- posted at: 10:39am EDT

Learn, expand, and reskin! The key to any successful endeavor is a crystal clear understanding of its purpose, place, and potential. Most ventures are doomed to fail without mindful preparation and ready execution. Today Dolores Hirschmann joins us to discuss clarity–clarity in messaging, clarity in purpose, and clarity in your business so that you can become a successful “idea-preneur.”

 

Dolores Hirschmann is an internationally recognized strategist, speaker, and Clarity Coach. She is the Chief Clarity Officer at Masters in Clarity and a Tedx Organizer and Speaking Coach. Dolores is also a published author with two books currently out: New Beginnings, and 18 Minutes of Impact: Move Your Audience to Action the TED Way.

 

Stay tuned as we leverage the power of clarity and positivity with Dolores. Get ready to lean away from failure and lean into fulfillment as she shares some GREAT advice with our Women Worldwide audience.

 

In This Episode

 

  • Dolores’ Story
  • Masters in Clarity and the power of clarity
  • Doing what you are wired to do
  • “Idea-preneurs”
  • The “Human Coach”
  • Massaging that fear and some really good advice

 

Quotes in This Episode

“Let’s look at the intersection of [...] what would you do for free all day long, what are you trained to do, what does the world need, and what would people pay?” —Dolores Hirschmann

“How do I find myself in this place? How do I continue my professional and intellectual growth?” —Dolores Hirschmann

“I am passionate about ideas that can make a positive impact in the world.” —Dolores Hirschmann

 

“When you are able to serve from this place you become magnetic […] you are doing what you were wired to do.” —Dolores Hirschmann

 

“We become successful in our work when we are able to be okay with who we are.” —Dolores Hirschmann

 

“You have to actually help them process the fear, because if they don’t they’ll never leave the driveway.” —Dolores Hirschmann

 

Resources

Masters in Clarity Website

Dolores on LinkedIn

Dolores’ Books: New Beginnings, 18 Minutes of Impact: Move Your Audience to Action the TED Way

Direct download: DoloresHirschmannonWomenWorldwide.mp3
Category:Business -- posted at: 7:16am EDT

With great reward often comes great risk. To be on the leading edge of progress in an evolving world, you must be willing to take chances and be brave. Today’s special guest knows all about taking risks, powering up, and being first! She made a name for herself in the rapidly evolving world of technology in the cradle of tech itself, Silicon Valley. Today she is here to share her journey from immigrant to Silicon Valley pioneer and the power of “Powering Up.”

 

Through her roles as the first investor and founding board member of Salesforce, as well as a serial entrepreneur who founded two successful companies (CyberCash and MarketPay), Magdalena Yesil established herself as a pioneer in Electronic Commerce. After graduating from Stanford University with a Bachelors of Science degree in Industrial Engineering and Management Science and Engineering and a Masters of Science degree in Electrical Engineering, she has been active in Silicon Valley for over 30 years (8 of those as a VC at US Venture Partners). Additionally, as the Founder of Broadway Angels, she currently works with an all-female board of angel investors.

 

This is an episode you won’t want to miss! For entrepreneurs and techies everywhere, men and women alike, stay tuned to hear all about Magdalena’s groundbreaking new book, Power Up: How Smart Women Win in the New Economy.

 

In This Episode

 

  • How and why you need to power up
  • The current landscape for women in tech and venture capital
  • The "Me Too" movement and power dynamics in the workplace
  • Why you need mentors and sponsors
  • Challenges and misses all professionals can relate to

 

Quotes in This Episode

 

“When an opportunity presented itself, I was always willing to take a risk.” —Magdalena Yesil

 

“I don’t do regret, I don’t think regret is a good thing. I think it’s a waste of energy, and my goal in life is always to look forward, not back.” —Magdalena Yesil

 

“Don’t just let it happen. In fact, you have more power than you think to control the situation. Now, that doesn’t mean that you can always control it [...] Let’s use the power we actually have more often than we do.” —Magdalena Yesil

 

“The key is to have the belief that tomorrow [...] is going to be better [...] that really is the bottom line of entrepreneurship.” —Magdalena Yesil

 

“You can do anything as long as you know what the risks are and you’re willing to take those risks […] Any idiot can take a risk with their eyes closed, the trick is to take the risk with your eyes open, knowing the consequences, knowing the price you’re going to pay.” —Magdalena Yesil

 

Resources

Magdalena on Facebook, Twitter, and LinkedIn

Magdalena’s Official Website

Direct download: MagdalenaYesilonWomenWorldwide.mp3
Category:Business -- posted at: 2:58pm EDT

Today we are talking about diversity, inclusion, and helping students and professionals pursue their dreams. Nancy Lee Sanchez turned her own journey navigating the American educational system into a career that benefits thousands of students today. From working in a sweatshop at the age of 13 to earning her Masters from Brooklyn College, Nancy’s story is one of resilience, determination, and inspiration.

 

Nancy is the Executive Director of the Kaplan Educational Foundation. She has over 18 years of expertise providing greater access to higher education. Moreover, Nancy has been a champion for improving the college experience and supporting leadership among low income, non-traditional, and underrepresented students. Nancy’s educational journey started at Kingsborough Community College. After earning her AAS there, she went on to earn a BA from Long Island University and an MA from Brooklyn College.

 

Stay tuned to learn what it means to be in the business of “selling a dream,” and just how Nancy and the Kaplan Educational Foundation are making higher education accessible and thoughtful.

 

In This Episode

  • Common struggles for immigrant students
  • The importance of diversity and inclusion
  • Leveraging educational institutions
  • Education beyond the classroom
  • Selling the dream and living the dream

 

Quotes in This Episode

“Many people believe that in Puerto Rico English is taught to the point that you become proficient. But in reality, I lived in the countryside and that wasn’t true.” —Nancy Lee Sanchez

 

“I don’t remember ever [having] conversations about college, and that was because so many of us and our families were in this survival mode.” —Nancy Lee Sanchez

 

“I remember thinking of my mom as ‘Rosie the Riveter’...I just felt like I knew so many ‘Rosie the Riveters’...They were always working. You know, women of color especially and in many communities that have been disenfranchised, women have really always contributed to the economy.” —Nancy Lee Sanchez

 

“I don’t want people to be in survival mode, I want people to thrive.” —Nancy Lee Sanchez

 

“Last night I was on my Facebook, and I had one of my students take a picture in LA and he said, ‘I’m on top of the world’ and this is a young man, an urban youth, New York city raw talent–many people have dismissed him–but he really wants to bring sustainable farming [to cities.]” —Nancy Lee Sanchez

 

“There will always be injustice. I want to live in a world where that doesn’t exist, but what do you do when there is injustice?” —Nancy Lee Sanchez

 

Resources

Nancy Lee Sanchez on LinkedIn

The Kaplan Educational Foundation

Your 2018 Guide to College Transfer: 90 School Profiles BOOK

Direct download: NancyLeeSanchezonWomenWorldwide.mp3
Category:Business -- posted at: 11:49am EDT

Let's talk about leadership. Our guest today comes from the world of brand management and is actively advocating for CMOs. She is a staunch believer in the importance of leadership in marketing and the importance of shaping new leaders from the classroom to the boardroom.

 

Kim Whitler is an Assistant Professor of Business Administration at the University of Virginia’s Darden School of Business. Prior to teaching, Kim spent nearly 20 years in general management and leadership roles, including serving as a brand management executive at Procter and Gamble and CMO at David’s Bridal. Kim’s work focuses on understanding how c-level roles, characteristics, and decisions impact a firm’s marketing performance. She is a researcher with numerous academic articles featured in publications such as The Journal of Retailing, The Academy of Management Journal, and the Marketing Science Institute Series. She is also a contributor to Forbes and CMO.com and has authored over 100 articles.

 

Kim shares her thoughts on educating future leaders and creating effective relationships between business leaders in different roles. Stay tuned to hear about Kim’s transition from 2 decades in business to being a professor at the Darden School of Business and how she is advocating for CMOs.

 

In This Episode

  • The importance of financial planning
  • How to advocate for CMOs
  • Understanding roles in marketing
  • Educating CEOs
  • Women on boards

 

Quotes in This Episode

“People live the first half of their lives for status, money, material stuff, and then they hit this thing called a midlife crisis because they realize none of that matters. And all of a sudden they start thinking about what their life will mean... So I basically said my goal was to retire at 40, and at 40 I wanted to do whatever I wanted to do regardless of money or status because I thought it would make a difference.” —Kim Whitler

 

“If the CEO isn’t designing the role correctly... they are setting up the CMO to fail.” —Kim Whitler

 

“When I look at a football team they all look the same to me, they’re all football players. But yet people who understand football know that a quarterback is very different from a punt returner, from a receiver. These are different roles. And yet a lot of marketers don’t realize that there are very different roles, CEOs don’t realize it, and executive recruiters don’t realize it.” —Kim Whitler

 

“Very few marketers are on boards. Less than 3% of board members are marketers. So, a general question is: Should they be? Do marketers on boards matter? Do they help? Under what conditions do they help? And so, I’ve been spending the last eight years working on research to address this question.” —Kim Whitler

 

“The CMO is supposed to go change the growth trajectory of the firm, but they don't have any influence on pricing, they don’t manage the product, they don’t manage the product pipeline, they aren’t influential on distribution, all they manage is promotion. So, part of what needs to happen is educating the CEO on what it takes to impact growth.” —Kim Whitler

 

“There’s a lot of pressure from society to be a certain way. You know? Students come out at 18 and they’ve had a heavy, heavy dose of serving others. That’s terrific. It’s good for our culture and America, but then they feel guilty doing something for themselves, they feel guilty wanting to have a position that pays more money. So, part of my thing is to be very true to yourself .” —Kim Whitler

 

Resources

Follow Kim on Twitter and LinkedIn

Read Kim's work at Forbes

Kim at UVA’s Darden School of Business

 

Direct download: KimWhitleronWomenWorldwide.mp3
Category:Business -- posted at: 7:31pm EDT